A Guide to Marketing Genius: Content Marketing. New infographic up at MarketingProfs.com about the increasing relevancy of content in your marketing mix. #contentmarketing #marketing #infographic #stats #demandmetric #marketingprofs
Forget Excel. The real magic bullet in content outreach is sales psychology. Sales is a science. Many of the techniques used by the best sales people can have a profoundly positive impact on your ability to convert content outreach to placement.
Spend enough time on the web and you’ll hear the advice that you need somebody influential to take an interest in what you’re doing. That’s the key to increasing your traffic or building a more popular blog.
An exciting announcement came out of HubSpot last week that's got the inbound world buzzing. HubSpot is helping the non-profit 'charity: water' use the principles of inbound marketing to further spread its mission.
It is the wish for every company that owns a website to be ranked at the top in the world’s most popular search engine—Google. But one would soon realize that this is not an easy task to achieve, and it takes a lot of effort to get to the top.
When you move forward with our YouTube marketing services you’ll never have to worry about having a negative impact on your bottom line – simply because our professionals know exactly what they’re doing (RT @Web_Design_UAE: Youtube Marketing Services...
Much has been written about the Knowledge Graph, and how Semantic SEO is important to the long term success of websites and web presences. On the other hand, we have existing best practices for organic SEO targeting. Google has repeatedly gone on record saying that they want to evolve from a search engine to a knowledge engine, where they can rank content according to intent rather than straight keyword matching. Let’s look at all of the key areas of organic SEO, to consider what role it plays in ranking and how it might feed into this knowledge engine concept in the future. Read more at: http://www.business2community.com/seo/organic-seo-and-the-knowledge-graph-0530728
What is happening with local SEO? Local SEO—or LSEO as I like to call it—is evolving quickly. For instance, Google recently began the process of integrating its old local directory product Google Places into Google+ Local.
Content is on the minds of marketers everywhere, but how do you tackle it? What are some ways to show ROI and what sort of skills do you need on your team to make your brand or agency into an efficient, quality content producer?