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Chamber of Commerce SEO Benefits for Small Businesses

Chamber of Commerce SEO Benefits for Small Businesses | SEO | Scoop.it
Learn about one often overlooked tactic that is both cost-effective and optimized for local search - Chamber of Commerce SEO Benefits for Small Businesses.
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Facebook Admits Organic Reach of Brand Posts Is Dipping | Digital - Advertising Age

Drew McGregor (DMC)'s insight:

Paying for your content to reach you fans on facebook will not only cost you, but it may end up costing some fans as marketers may not feel the need to pay or what they are  giving away for free.  

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Why The YouTube Keyword Tool Is So Amazing For Link Building

Why The YouTube Keyword Tool Is So Amazing For Link Building | SEO | Scoop.it
Debra Mastaler mentioned the YouTube keyword tool again recently, and I don’t think I’ve been this excited about keywords in, well… ever. I confess to only now realizing how much of a help it can be.
Drew McGregor (DMC)'s insight:

Youtube, Google... Google, Youtube. Win win!


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The Periodic Table Of SEO Success Factors

The Periodic Table Of SEO Success Factors | SEO | Scoop.it
The Periodic Table Of SEO Success Factors Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it.
Drew McGregor (DMC)'s insight:

Is there a science to SEO?

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2014 SEO Playbook: On-Page Factors

2014 SEO Playbook: On-Page Factors | SEO | Scoop.it
Welcome to part 2 of my annual SEO playbook. (Click here for part 1.) I have to thank Danny Sullivan and the Search Engine Land team for giving me the perfect outline for the 2014 playbook, the Periodic Table of SEO Success Factors.
Drew McGregor (DMC)'s insight:

2013 saw lots of updates from Google and Facebook. SEO14. 

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6 Major Google Changes Reveal the Future of SEO

6 Major Google Changes Reveal the Future of SEO | SEO | Scoop.it
PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content, establishing your authority and visibility, and providing a great experience for the users of your site.
Drew McGregor (DMC)'s insight:

SEO OH! What has Google been up to?

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The Meaning of Search: How It Shapes Our Lives and Builds Brands – Think Insights – Google

The Meaning of Search: How It Shapes Our Lives and Builds Brands – Think Insights – Google | SEO | Scoop.it
Google research unpacks the deeper meaning of search in people’s lives, as well as the broad, strategic role it can play for brands looking to connect with them. Learn more with Google Think Insights.
Drew McGregor (DMC)'s insight:

Information... It's only a few keystrokes away!

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