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Nine mobile trends to help you stand out in 2017 and beyond

Nine mobile trends to help you stand out in 2017 and beyond | SEO | Scoop.it
The way we ask for information is changing. The way we optimise must change too.
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How to Use Social Feedback to Manage Your Brand Reputation »

How to Use Social Feedback to Manage Your Brand Reputation » | SEO | Scoop.it
Customer feedback is extremely valuable for any business. Here are a few simple ways to use social feedback to manage your brand reputation.
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How to Customize Your Videos for Popular Social Networks : Social Media Examiner

How to Customize Your Videos for Popular Social Networks : Social Media Examiner | SEO | Scoop.it
Wondering how to best tailor your videos for the top social networks? Discover how to optimize your video for YouTube, Facebook, Instagram, and Twitter.
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Quick Competitor Analysis in 30 Minutes or Less | Pole Position Marketing

Quick Competitor Analysis in 30 Minutes or Less | Pole Position Marketing | SEO | Scoop.it
Successful digital marketing strategies start with competitor analysis. Short on time? Learn how to perform an effective competitor analysis in a half hour.
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How to Grow a Business Using YouTube : Social Media Examiner

How to Grow a Business Using YouTube : Social Media Examiner | SEO | Scoop.it
Social Media Marketing Podcast 226. In this episode Sunny Lenarduzzi explores how to grow a business with YouTube.
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5 Lead Generation Ideas to Help You Increase Your Website’s Conversion Rates

5 Lead Generation Ideas to Help You Increase Your Website’s Conversion Rates | SEO | Scoop.it
If you want to increase conversions on your website, you need to get smart and creative with your lead generation tactics. Here are 5 lead generation ideas for B2B and B2C marketers to try out today.
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6 Crazy-Simple SEO Tips to Boost Your Google Rankings Really Quickly

6 Crazy-Simple SEO Tips to Boost Your Google Rankings Really Quickly | SEO | Scoop.it
Do you want more traffic from Google? I know you do, everyone wants more search traffic. After all, getting more traffic from Google is the surest way to
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4 Instagram Contest Ideas to Engage Your Followers : Social Media Examiner

4 Instagram Contest Ideas to Engage Your Followers : Social Media Examiner | SEO | Scoop.it
Do you want more engagement on your Instagram profile? Discover four types of Instagram contests that will engage your fans.
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What is an exact match domain (EMD) and why does Google want to punish them?

What is an exact match domain (EMD) and why does Google want to punish them? | SEO | Scoop.it
In which we describe what an exact match domain (EMD) looks like, how they can manipulate search rankings and why you should avoid them.
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9 Tips to Optimize Crawl Budget for SEO - Search Engine Journal

9 Tips to Optimize Crawl Budget for SEO - Search Engine Journal | SEO | Scoop.it
Search engine crawling is one of those SEO factors that are paid surprisingly little attention. And yet, in any industry, crawl budget is something we can - and should - optimize for the SEO success.
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How social media reacted to Fidel Castro's death

How social media reacted to Fidel Castro's death | SEO | Scoop.it
Fidel Castro, the Cuban revolutionary leader, died on Friday at the age of 90.
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Marketing ROI: How to Get Actionable Insights From Google Analytics

Marketing ROI: How to Get Actionable Insights From Google Analytics | SEO | Scoop.it
Metrics & ROI - What Google Analytics data should marketers home in on to help executives understand the impact of marketing content and online efforts on delivering value through the sales funnel?
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How to Sell on Instagram : Social Media Examiner

How to Sell on Instagram : Social Media Examiner | SEO | Scoop.it
Social Media Marketing Podcast 225. In this episode Jasmine Star explores how to sell your products and services via Instagram.
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How to Build a Memorable Personal Brand on Twitter

How to Build a Memorable Personal Brand on Twitter | SEO | Scoop.it
Learn an 8-step process for building a personal brand on Twitter, inspired by an impressive lineup of well-known experts.
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How to Differentiate Content in a Crowded Field [Example from Adidas]

How to Differentiate Content in a Crowded Field [Example from Adidas] | SEO | Scoop.it
Adidas Group executives share the strategy behind the brand’s new content platform for athletes and athletes at heart – Content Marketing Institute
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Pinterest Launches Rotating Showcase: This Week in Social Media : Social Media Examiner

Pinterest Launches Rotating Showcase: This Week in Social Media : Social Media Examiner | SEO | Scoop.it
Social media news and developments making social media marketing easier. (Pinterest Rotating Showcase, Twitter Moments on Mobile, Pinterest Promoted Pins)
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Five Steps to Integrating Your Blog, Social Media, and Email Marketing

Five Steps to Integrating Your Blog, Social Media, and Email Marketing | SEO | Scoop.it
Marketing Strategy - How do you unify efforts with different team members, initiatives, and strategies for your blog, email, and social media marketing? You need a content strategy that accounts for eac
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Google My Business tests a messaging feature to chat with your customers

Google My Business tests a messaging feature to chat with your customers | SEO | Scoop.it
New pilot feature in Google My Business lets you do live chat with your customers directly from the Google search results.
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12 Ways to Get More Pinterest Followers : Social Media Examiner

12 Ways to Get More Pinterest Followers : Social Media Examiner | SEO | Scoop.it
Discover 12 Pinterest tips to get more Pinterest followers, increase engagement and lead to a greater return on investment.
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How to Use Twitter Analytics to Improve Your Marketing : Social Media Examiner

How to Use Twitter Analytics to Improve Your Marketing : Social Media Examiner | SEO | Scoop.it
Do you want better results from your Twitter marketing? Discover how to use Twitter Analytics to make more informed decisions about your marketing efforts.
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The Complete Guide to Speeding Up Your Content - Search Engine Journal

The Complete Guide to Speeding Up Your Content - Search Engine Journal | SEO | Scoop.it
If your site is running at average speeds, then it’s actually costing you business opportunities and potential revenue. And in the mobile age, more than ever, speed is crucial. There is a lot you can do to speed up your site and its various content elements. Let’s drill down into a few different types of solutions.
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3 Steps to Develop Your Digital Brand Voice »

3 Steps to Develop Your Digital Brand Voice » | SEO | Scoop.it
If you are looking to build an identity that will resonate with your audience and convert them into customers, you must develop your digital brand voice.
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How to Build Your Digital Brand with Case Studies »

How to Build Your Digital Brand with Case Studies » | SEO | Scoop.it
You work with clients everyday who love what you do. You can use case studies to build your digital brand and capture the attention of potential clients.
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What Does Fake News Mean for Content Marketing?

What Does Fake News Mean for Content Marketing? | SEO | Scoop.it
The guys explore Facebook's misinformation and measurement problems, the rise of the mega-agency, rants, raves, and more – Content Marketing Institute
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The trouble with truth

The trouble with truth | SEO | Scoop.it
Do search engines and other content distribution platforms have a responsibility to present information that is true? Columnist Janet Driscoll Miller discusses the issues surrounding this question.
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