SEO and Content
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SEO and Content
Information and help for websites, blogs, content curation and marketing.
Curated by Bonnie Manis
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6 Keys To Getting Local SEO Started On The Right Foot

6 Keys To Getting Local SEO Started On The Right Foot | SEO and Content | Scoop.it
For small businesses wondering how to get into local search engine optimization (SEO), contributor Tamar Weinberg has provided this handy beginner's guide.
Bonnie Manis's insight:

http://searchengineland.com/6-keys-getting-local-seo-started-221442

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Incredibly Useful, Illustrated Guide to On-Page Topic Targeting for SEO

Incredibly Useful, Illustrated Guide to On-Page Topic Targeting for SEO | SEO and Content | Scoop.it
The truth is, you can create optimized pages that rank well without understanding complex algorithms. This post provides a simple framework for on-page topic targeting in a way that makes optimizing easy and scalable while improving the chances for higher rankings.
Bonnie Manis's insight:

http://moz.com/blog/on-page-topic-seo

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Your First 9 SEO Tasks - Plus Your Business

Your First 9 SEO Tasks - Plus Your Business | SEO and Content | Scoop.it
Bewildered on how to get started with SEO? Here are your first 9 tasks to take on to setup an SEO optimized web site.
Bonnie Manis's insight:

http://www.plusyourbusiness.com/first-9-seo-tasks/

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How to make Content Marketing and SEO get Along -

How to make Content Marketing and SEO get Along - | SEO and Content | Scoop.it
The Internet marketing world is full of all kinds of tactics and strategies, including content marketing and search engine optimisation. These two tactics often work together but aren’t the same. When done correctly your content marketing and SEO efforts can complement each other, strengthening your entire Internet marketing strategy. Search Engine Watch posted an article …
Bonnie Manis's insight:

http://www.bigfootdigital.co.uk/2014/04/make-content-marketing-seo-get-along/

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The NoFollow Tag – When and How to Use it to Prevent Google from Penalizing You

The NoFollow Tag – When and How to Use it to Prevent Google from Penalizing You | SEO and Content | Scoop.it
There are some website owners that use black hat techniques in their SEO practices. These include, but are not limited to techniques such as cloaking, keyword stuffing and other dubious SEO practices. Such techniques give the offending websites value in S

Via Jeffrey Lapin
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Jeffrey Lapin's curator insight, March 26, 2014 7:04 PM
Good article about NoFollow links including what they are, why they are important and when to use them. The post also discusses using the NoFollow Tag to create NoFollow links. By: Peter Brittain via InstantShift
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Ask Not What Your Website Will Do for You, Until You Have Optimized Your Website

Ask Not What Your Website Will Do for You, Until You Have Optimized Your Website | SEO and Content | Scoop.it
The rules governing effective SEO practices change quickly. Over the years, Google alone has made thousands of changes to the way it finds and prioritizes information on the web. While most of these alterations have been small, there have also been several major changes, which has significantly impacted how marketers [...]
Bonnie Manis's insight:

http://www.forbes.com/sites/thesba/2014/03/20/ask-not-what-your-website-will-do-for-you-until-you-have-optimized-your-website/

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Do This, Not That – SEO Edition [Infographic]

Do This, Not That – SEO Edition [Infographic] | SEO and Content | Scoop.it
We answer common SEO questions about what to do and what to avoid when it comes to search engine optimization in this "Do This, Not That" infographic.

Via Jeffrey Lapin
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Jeffrey Lapin's curator insight, February 26, 2014 8:43 PM

Do This, Not That – SEO Edition [Infographic]

 

By: Chipper Nicodemus via Vertical Response

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4 Critical Elements of a Successful Content Marketing Team

4 Critical Elements of a Successful Content Marketing Team | SEO and Content | Scoop.it
The composition and talents of your team are absolutely critical. Here's a close look at the different functions and roles within a content marketing project, and who you need to have on board to ensure your content marketing strategy is successful.
Bonnie Manis's insight:

http://searchenginewatch.com/article/2329123/4-Critical-Elements-of-a-Successful-Content-Marketing-Team

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Lessons From Google On Optimizing Your SEO

Lessons From Google On Optimizing Your SEO | SEO and Content | Scoop.it
Dan Cobley, Google UK’s Managing Director, recently revealed that Google’s infamous 2007 “50 Shades of Blue” experiment involving ad links in Gmail increased revenue by $200 million a year. These results switched the balance of power from design-driven to engineering data-driven decisions, and famously led Google’s top designer, Doug Bowman, to ultimately to resign in frustration. […]
Bonnie Manis's insight:
http://searchengineland.com/optimizing-seo-strategy-2014-beyond-183806
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How to Avoid Overwhelming Your Market with Content -

How to Avoid Overwhelming Your Market with Content - | SEO and Content | Scoop.it
With content marketing becoming more and more popular, some experts have started to wonder what happens when an audience gets overwhelmed with a brand’s content. When people are bombarded with blog posts, videos, podcasts and social media posts from your business, they could begin to see you as a spammer or start to feel like …
Bonnie Manis's insight:

http://www.bigfootdigital.co.uk/2014/02/avoid-overwhelming-market-content/

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2014 Tools, Trends & Topics for SEO and SEM | Susan Gilbert

2014 Tools, Trends & Topics for SEO and SEM | Susan Gilbert | SEO and Content | Scoop.it
Due to search engine updates, most specifically Hummingbird, creating serious niche focused, quality content is more essential than ever.
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http://www.susangilbert.com/2014-tools-trends-topics-for-seo-and-sem/

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21 Industry Experts Share Their SEO Tips For 2014

21 Industry Experts Share Their SEO Tips For 2014 | SEO and Content | Scoop.it
Back in November last year, I shared 4 SEO tips you ever need in 2014 and I asked myself, how can I further enrich the information especially for my readers?
(...)
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http://www.reginaldchan.net/experts-share-seo-tips-2014/

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WordPress SEO - Dukeo

WordPress SEO - Dukeo | SEO and Content | Scoop.it
This Guide Contains Everything You Need to Know for WordPress SEO from the Beginner to the Advanced and Everything in Between, Click Here and Bookmark it!
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Wordpress SEO Tips

 

http://dukeo.com/wordpress-seo/

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9 SEO secrets every business should know

9 SEO secrets every business should know | SEO and Content | Scoop.it
The search engine optimization (SEO) world has undergone some big changes in the last few years—the biggest being Google’s heightened push towards strong user experiences.
Bonnie Manis's insight:

http://snip.ly/oTEH#http://thenextweb.com/insider/2015/05/21/9-seo-secrets-every-business-should-know/

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17 Battle-Tested Resources for Marketers Who Stink at Design

17 Battle-Tested Resources for Marketers Who Stink at Design | SEO and Content | Scoop.it
Even if you have an eye for design, you may still suck at making visuals for your campaigns. These 17 resources can help – no Photoshop skills required.
Bonnie Manis's insight:

http://unbounce.com/design/17-resources-for-marketers-who-stink-at-design/

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5 Major Mistakes Businesses Keep Making with their Website’s Homepage Design

5 Major Mistakes Businesses Keep Making with their Website’s Homepage Design | SEO and Content | Scoop.it
Many businesses are making the same mistakes when trying to develop a website homepage that gets results and converts. This articles discusses 5 mistakes to consider…
Bonnie Manis's insight:

http://www.thesaleslion.com/website-homepage-design-mistakes/

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How to Build Your Arsenal of Customer Reviews -

How to Build Your Arsenal of Customer Reviews - | SEO and Content | Scoop.it
Customer reviews can bring your website, landing pages, blog, product pages and entire Internet marketing strategy to a whole new level. When your market can identify with the people who are satisfied with your product, people will be more likely to become customers themselves. But, how do you get all those customer reviews? There are …
Bonnie Manis's insight:

http://www.bigfootdigital.co.uk/2014/03/build-arsenal-customer-reviews/

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Best Places to Find Free Images Online - dustn.tv

Best Places to Find Free Images Online - dustn.tv | SEO and Content | Scoop.it
If you are frequently sharing images online it’s essential to have a list of go-to websites where you can quickly and effectively find free images. Here's my 16 best!
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http://dustn.tv/find-free-images/

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What Your Content’s Quality Means for Your SEO Rankings -

What Your Content’s Quality Means for Your SEO Rankings - | SEO and Content | Scoop.it
High-quality content is beneficial to your business in numerous ways, including its ability to help you get high search engine rankings. For some time now, Google has emphasised the importance of creating and publishing quality content. Now, Bing has taken this a step further by stating that content with typos and mistakes won’t rank as …
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10 Must Have WP Plugins 2014 #infographic

10 Must Have WP Plugins 2014 #infographic | SEO and Content | Scoop.it

WordPress is not an outer space alien, it’s only a nice CMS platform, that’s why the site optimization is a useful necessity.


Via Brian Yanish - MarketingHits.com, TechinBiz, Jeffrey Lapin
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12 Steps to Create the Perfectly Optimised Webpage

12 Steps to Create the Perfectly Optimised Webpage | SEO and Content | Scoop.it
We all want to get to the top of Google - its pretty obvious that the higher you are the more traffic you'll receive and more leads and sales you'll generate. But how exactly do you achieve this? T...
Bonnie Manis's insight:

http://blog.red-website-design.co.uk/2014/02/14/12-steps-to-create-the-perfectly-optimised-webpage/

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Is Your Content Created for Machines or Humans? - Jeffbullas's Blog

Is Your Content Created for Machines or Humans? - Jeffbullas's Blog | SEO and Content | Scoop.it
Is your content created for machines or humans? The social web driven by search engines and social networks provides us with a content creation challenge.
Bonnie Manis's insight:

http://www.jeffbullas.com/2014/02/17/is-your-content-created-for-machines-or-humans/#yZlcMmoY8U5u51Rk.99

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Webmaster Tools for SEO - Complete Guide

Webmaster Tools for SEO - Complete Guide | SEO and Content | Scoop.it
Google's Webmaster Tools is an incredible tool and one that any SEO worth their salt should know inside out, back to front.
Bonnie Manis's insight:

http://www.siliconbeachtraining.co.uk/blog/webmaster-tools-seo

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No-Follow vs Do-Follow - What's the difference?! | Attorney Rankings

No-Follow vs Do-Follow - What's the difference?! | Attorney Rankings | SEO and Content | Scoop.it

Via Jeffrey Lapin
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http://www.attorneyrankings.org/no-follow-vs-do-follow/

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Jeffrey Lapin's curator insight, February 11, 2014 4:12 PM

Good post by Chris Dreyer of Attorney Rankings about No-Follow and Do-Follow links. It is very important for SEO purposes to know the difference and when to use which one.

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Creative Ways to Use Video and Audio to Promote Your Business -

Creative Ways to Use Video and Audio to Promote Your Business - | SEO and Content | Scoop.it
Videos and podcasts have a way of standing out and capturing an audience’s attention. On an Internet that is filled with blog posts, articles and social media status updates, video and audio can be a refreshing break from this kind of content while still giving you a chance to promote your business. There are literally …
Bonnie Manis's insight:

http://www.bigfootdigital.co.uk/2014/02/creative-ways-use-video-audio-promote-business/

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