The +1 button is available through web search results now and also through other social communities, blogs, etc. A Google +1 button plugin is available for WordPress blogs and eventually, this will be as wide spread as other sharing tools for Twitter, Facebook, Delicious, etc.
Google and Facebook are dominant players in their respective fields, but that supremacy is more notable in specific areas. A recent Hitwise report showed Google at 92 percent of search share and Facebook at 54 percent of social share in the UK.
In the wake of Google’s launch of Google+, there have been some interesting comments made by a number of former Google staffers — including Paul Adams, the guy primarily responsible for the insight behind “Circles,” one of the key features of Google+ — that indicate the company still sees social networking as fundamentally an engineering problem.
While it’s nice that the web giant is paying attention to social behavior at all, can it ever really understand social networks if it only sees them as sources of information for its search algorithms?
I think that the opportunities for social and search and ad reach will be fantastic with G+… and I for one think Google brilliant for arranging a perfect storm. With Business Pages however, while great for small businesses, they will compete with our own websites for ranking, making G+ a hub and a top-ranking one at that… think Wikipedia for companies powered by social.
You know what that means, right? SEO is top-3 organic or fail.
With Google slowly pulling all the strings together between their various products, tightening them into Google+, and giving users a more streamlined experience, it’s possible that they might have a serious contender for Basecamp and other project management tools on their hands.
Google didn't build its new Plus service simply to have an online hangout like Facebook. Rather, Google's new social-networking endeavor is about trying to gain valuable insights into people's lives and relationships.
This could help the company do a better job of targeting ads so that advertisers would pay more and have less reason to spend their money on Facebook.
When Google+ was announced with it’s exclusive invitation-only registration, it invited many social media watchers and practitioners to question the timing of Google and its launch into building a social networking environment.
The question was simple… “So Google built it, but will they come?”
Google’s +1 service is akin to Facebook’s “Like” system, but, unlike, well, Likes, it’s applicable to the whole of the web – think of it as ‘do-it-yourself SEO’, and useful to any inbound marketing agency.
Admittedly, Facebook’s influence is rapidly growing, with many sites now offering to ‘connect using Facebook’, but +1 is developed with the whole web in mind, rather than an added functionality.
This week I was fortunate enough to conduct an interview with SEO pioneer Jill Whalen. For the very few of you who are not familiar with Jill, she is the founder of HighRankings.com and has offered SEO consulting since the early 90′s.
In addition to her consulting, she offers an SEO newsletterwhere she tackles current search marketing issues as well as answers to user submitted questions.
Google Plus has been live for barely two weeks, but inevitably, online marketers and search engine optimization experts are curious about how the new social product might influence organic search rankings in the future.
Officially, there's no official indication of how Plus will affect SEO, but plenty of speculation and some obvious hints about where things may be headed.