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Make sure your site is a strong one - SEO Tips, News & insights
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5 Alternative and Little-Known Keyword Research Tools | Bluglass

5 Alternative and Little-Known Keyword Research Tools | Bluglass | SEO 101 and up | Scoop.it

Destiny Cushing, a buddying SEO blogger at Blueglass.com has put together a valuable showcase of five different and little known keyword research tools.

 

Beyond Google’s Keyword Tool, Wordtracker, SEO Book’s Keyword Suggestion Tool, and Keyword Discovery there is indeed a little universe of alternative possibilities.

 

And among the many, these five were selected on the basis of three very specific requirements:

 

a) the tool has to be free

 

b) it must be immediately useful, and

 

c) it must provide something you can’t get with the full-service tools (they offer additional insights and ways to manipulate your keyword lists that the other tools don’t offer. And for free.)

 

Here their names.

See if you have heard about them before diving in:

Übersuggest – Alphabet Keyword Suggestion Tool
  Soovle – Keyword Suggestions from 7 Search Engines
  Ranks.nl – Keyword Combiner
  Yahoo! Search Clues – Trend Analysis
  YouTube Keyword Tool

Superuseful. 9/10.

 

Read it all: http://www.blueglass.com/blog/5-great-keyword-research-tools-that-are-cheaper-than-ramen-noodles/ 

 

(Curated by Robin Good)


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Useful SEO Tools: The Ten Best You Shouldn't Be Caught Without

Useful SEO Tools: The Ten Best You Shouldn't Be Caught Without | SEO 101 and up | Scoop.it

Cyrus Shepard at SEOMoz does a great job of selecting and highlighting ten killer SEO tools that not everyone knows about.


These may not be the latest ones nor the coolest looking ones, but they do a hell of a job like no-other SEO tool can (at least for free).


The ten must-have SEO tools he selected are:


1. Shared Count

it track the social sharing statistics of any page you desire, including Facebook, LinkedIn, Google+ and raw Twitter counts.


2. IETester

IETester is a free, downloadable web browser that allows you to render different versions of IE in side-by-side windows and check for errors. 


3. Blogscape

Blogscape allows you to monitor the popularity of any keyword, brand or url on a daily basis. 


4. URI Valet

You can see behind the scenes of any web page by checking server headers, text to HTML ratio, download speed, object details and quick links to W3C Validators.


5-6. Robots.txt Checkers

Essential for finding hidden problems with robots.txt files, even when no error was visible. Will discover robots.txt errors they never knew existed.


7. Wayback Machine

If you want to research older links that may have disappeared or track website modifications that resulted in traffic changes, the Wayback machine lets you peer into the past, sometimes with dramatic results. 


8. SEO Browser

Quickly see all of a webpage’s important SEO structure in one view, starting with the title tag and working your way down. 


9. Rank Checker

To check a bunch of rankings…. fast.


10. Xenu’s Link Sleuth

A (Windows-only) link checker that runs on your desktop. A must have when running quick site audits.


Must-have. Very useful. 10/10



Get all the details and links here: http://www.seomoz.org/blog/seo-tools-that-rock 


(Curated by Robin Good)


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 [Video] Learn About Cloaking From Google’s Matt Cutts

 [Video] Learn About Cloaking From Google’s Matt Cutts | SEO 101 and up | Scoop.it

Cloaking explained and why to stay away from it. Matt's aim was here to put together  the definitive educational cloaking video, including what is Google's view about mobile and geolocation?

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The Ultimate Guide for Mastering Long Tail Search

The Ultimate Guide for Mastering Long Tail Search | SEO 101 and up | Scoop.it
Learn what long tail keywords are, why they're good to target, and how to get started with a long tail search strategy.
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How Is SEO Like a 401(k)? | CustomerThink

How Is SEO Like a 401(k)? | CustomerThink | SEO 101 and up | Scoop.it

Diverisfy - dont rely on one source of traffic

Long term investment - before measurable ROI

Builds up over time

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Great read - How The Mobile Web Changes The SEO Landscape - Forbes

Great read - How The Mobile Web Changes The SEO Landscape - Forbes | SEO 101 and up | Scoop.it

Mobile internet usage is set to overtake desktop Internet usage by 2014, and what’s more, the way people use their mobile devices to browse is very different. i.e. result in shorter key word strings, added voice and image searches, search "turning social", short term - 70% of hotel booking on mobile were for same day checkin........

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5 Cheat Sheet Basics for International SEO

5 Cheat Sheet Basics for International SEO | SEO 101 and up | Scoop.it

 5 considerations for International SEO including domain type, hosting and content best practices

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SEO, Google, and Flash - Michael Marshall

SEO, Google, and Flash - Michael Marshall | SEO 101 and up | Scoop.it
As long as you understand how Google sees the text within your Flash presentations you can have the best of both worlds: Flash sites and indexable content!
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SEO Training Classes: Get to the top with this hands-on SEO workshop

Your website is your most powerful marketing tool available to you, it should have the ability to generate sales and increase business growth. 

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Latent Semantic Indexing (LSI): What it is, how it works and what it means

When you query a search engine that uses LSI, the search engine examines similarity values
calculated for every content word. LSI does not require an exact match to the query phrase to find relevant documents.
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How To Maximize The Value Of SEO Client On-Boarding - Search Engine Land

How To Maximize The Value Of SEO Client On-Boarding - Search Engine Land | SEO 101 and up | Scoop.it
How To Maximize The Value Of SEO Client On-BoardingSearch Engine LandI've written before about how SEO Best Practices Are Bunk, and I stand by that mindset, but it's startling how much SEO 101 work still needs doing out there.
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Social Media Listening Research – How to Conduct Keyword Research on Social Media and Why It’s Different From SEO Keyword Research

Social Media Listening Research – How to Conduct Keyword Research on Social Media and Why It’s Different From SEO Keyword Research | SEO 101 and up | Scoop.it
Are you conducting keyword research on social media? Or, are you only using keyword research for search engine optimization of your website content?
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Social Media Keywords vs. SEO Keywords

Social Media Keywords vs. SEO Keywords | SEO 101 and up | Scoop.it

Keywords and text are valuable for more than just Google results pages.

 

The same logic that applies to the importance of SEO content also applies to social networks such as YouTube, Twitter, and LinkedIn.

 

After all, these social networks have a search function similar to that of Google.

 

Think of these social networks as simply a different search engine, but just on a slightly smaller scale.

 

Many aspects of optimizing your social media accounts are similar to optimizing for the search engines.

 

You want content to look natural; you want to think like your target audience; you want to target 2-3 keyword phrases at a time; the more specific the better, and so on.

 

However, there are two vital differences that are important to understand if you’re going to begin targeting keywords for social media.

 

1. Different Inquiries

2. Different Answers

 


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Neil Ferree's comment, December 23, 2011 10:05 AM
Social SEO will become a major influence on how SEO practitioners design and execute their Local, Mobile, Social Media marketing. Visual backlinking is a technique I suspect will add to this new phenom.
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18 Tools to Speed Up Link Building

18 Tools to Speed Up Link Building | SEO 101 and up | Scoop.it

Linkbuilding takes a lot of time - and includes heavy lifting, repetitive tasks and patience.  here are various tools to help you in this process. 

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HOW TO: Optimize Your Mobile Site Across Multiple Platforms

HOW TO: Optimize Your Mobile Site Across Multiple Platforms | SEO 101 and up | Scoop.it
One of the most difficult aspects of designing for the mobile web is making your site compatible and accessible across different devices. Read on for tips to minimize that problem.
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Link-Building Tactics: 8 Approaches That Always Work

Link-Building Tactics: 8 Approaches That Always Work | SEO 101 and up | Scoop.it

I am just coming off from an internal meeting about the ethics and best practices for link building, where the outcome was the affirmation of our desire to create inbound links that are always the consequence of value creation and not of other motives or forces. 

More often than not I see how difficult it is for those new to web publishing to attack this front in ways that do not expose them to the risk of hurting their reputation or even being penalized for it. The problem is only one of available info, in the sense that if publishers really knew what their link building options and the consequences of each one were, they would all probably be making the right choices.  

In this article by Pamela Vaughan, you can have a good introduction or a pleasant and short refresher of which are some of the best practices to increase your inbound links.

Useful. 7/10

 http://blog.hubspot.com/blog/tabid/6307/bid/29278/The-8-Best-Link-Building-Tactics-to-Boost-Off-Page-SEO.aspx 


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SEO Salary Guide For Top 20 U.S. Markets [INFOGRAPHIC]

SEO Salary Guide For Top 20 U.S. Markets [INFOGRAPHIC] | SEO 101 and up | Scoop.it

shows which U.S. markets offer the highest number of SEO-related jobs and what the salary ranges for those markets are

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Title Tags - Is 70 Characters the Best Practice? - Whiteboard Friday

Title Tags - Is 70 Characters the Best Practice? - Whiteboard Friday | SEO 101 and up | Scoop.it
It's often pretty difficult to make a short title for a webpage that offers a lot of varied or super-specific information. At SEOmoz, we say that the best practice for title tag length is to keep titles under 70 characters.
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The 4 Ps of Search Engine Optimization

The 4 Ps of Search Engine Optimization | SEO 101 and up | Scoop.it

Certain qualities are necessary for any winning SEO strategy: proactive, persistence, perseverance, and patience.

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Calculating ROI for SEO

To communicate the benefit to a client (or to your boss) of SEO, you really need to persuade them of their return on investment. Showing an estimated ROI is key to starting a project and the actual ROI is key to keeping the project going.
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How to Get Google Sitelinks on Your SERP Listing | Click-finders.com

How to Get Google Sitelinks on Your SERP Listing | Click-finders.com | SEO 101 and up | Scoop.it
Some basic tips for helping you structure your website and SEO program to maximize the chances of Google assigning Sitelinks to your website SERP. (Does your site have Google Sitelinks on Your SERP Listing?
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