How to Choose the Best E commerce Platform for SEO. An independent, comparative study of all the most popular E-commerce platforms in respect of SEO.
Marty Note Wow, this is an exhaustive "complete guide" to SEO for ecom. I agree with the ranks their exhaustive research creates with a single caveat. I hate platform ecoms like Shopify and Volusion.
Both work great UNTIL you need to scale and then the limitations of such a template and community serving become clear. That said, for companies just starting or below $5M in annual sales Shopify would be a great place to start.
Magento is complicated and intense. No need to go there until you can pay for it with money and expertise. Great post.
Do you use Google Analytics?Are you leveraging the many apps that work with Google Analytics?Integrating data from third-party tools, plugins and platforms with Google Analytics helps you gain insight about your online marketing efforts.In this article I'll share nine tips to hel
Do you want to understand your social media return-on-investment (ROI)? Are you tracking the customer journey in Google Analytics? In this article you'll discover how to collect and analyze the data you need to properly calculate how social media marketing impacts your business. #1: Create a Custom Segment The good news is that you already…
Out of the box, Google Analytics handles being deployed across multiple domains or subdomains extremely poorly. This is easily the most common critical problem in Google Analytics, despite its being easy to fix.
Making a mobile app is not the final step to reach a wide mobile audience. In fact your amazing app can be discovered only by a few friends if you do not push it in the market – or better, in the right market segment(s) – hopefully catching the right multipliers to benefit of a viral …
For the PR industry as a whole, there are more channels and tools today with which to reach consumers and other audiences, and the lines between paid and earned are blurring. Understanding and deftly managing the use of new paid channels can deliver important visibility opportunities for PR pros today.
With Google sitelinks search box, people can reach your content more quickly from search results. Search users sometimes use navigational queries—typing in the brand name or URL of a known site—only to do a more detailed query once on that site.
A SEO study looking into the search impact of new gTLDS vs .COM and other TLD domain extensions. The new gTLDs DO effect search engine rankings, presenting opportunities for new and existing business to benefit.