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Rescooped by Yutana Ekachinda from visualizing social media
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What Makes a Successful Social Media Campaign: Infographic

What Makes a Successful Social Media Campaign: Infographic | SEM account manager | Scoop.it

When a social media campaign is done right, more leads and publicity are generated for a business.

In fact, 52 percent more leads were generated when marketers spent six or more hours a week engaging on social media compared to those who spent less time.

 

Learn more including the tips for a successful social media campaign on Facebook, Twitter and LinkedIn in the infographic.


Via Lauren Moss
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Rita Alcântara de Melo's curator insight, June 11, 2013 5:35 AM

Good simple InfoGraphic on how to increase Social Campaign optimization.

Lee Tonitto's curator insight, July 19, 2013 9:47 AM

If you want to do your social media campaign right read this 

Rescooped by Yutana Ekachinda from Public Relations & Social Media Insight
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5 Smartest Content Marketing Tips for Bloggers | Sociable Blog

5 Smartest Content Marketing Tips for Bloggers | Sociable Blog | SEM account manager | Scoop.it

Every time I speak about marketing, I always make one opinion very clear: content is still king. I firmly believe that no amount of social media marketing, SEO strategy or PPC is going to have as much of an impact of your success as the use of content. Not only when it comes to blogs, but when it comes to any kind of site whether monetized, or not. Even ecommerce sites should be putting a large chunk of their focus on exploiting content.

 

But when it comes to content marketing, what tips are really ‘smart’? Which methods of content marketing are going to give you the greatest gains? Here are the five smartest content marketing tips for bloggers....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 11, 2013 3:02 PM

Content, content, content. And five tips for bloggers.

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Three Tips for Effective Content Marketing

Three Tips for Effective Content Marketing | SEM account manager | Scoop.it

Guest blogging is still as effective a tool as any to generate visibility and awareness for your brand website and it’s also a slow, yet efficient method to position your brand in comparison to the competition. However, it’s important to remember that you will want the best content to be uploaded to your very own website. In other words, don’t waste your copywriter’s talents on blog posts for other sites. While these may contain valuable links for your back linking profile and will help boost your writers’ authorship prowess, nothing will generate more of a buzz than good, potentially viral content on your very own site.

 

As all top social media marketing agencies know, nowadays it’s becoming easier than ever to get the ball rolling in terms of virality – and it’s all thanks to social media. It’s almost free and it allows you to target your audience through increasingly refined methods. It’s also an excellent venue for potential client support issues that may arise, departing from a particular piece of content....


Via Jeff Domansky
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Alison D. Gilbert's curator insight, June 11, 2013 4:48 PM

All bloggers want to provide relevant value and have their work go viral.

Alison D. Gilbert's comment, June 11, 2013 4:48 PM
I agree about the graphic.
Ali Anani's curator insight, June 12, 2013 12:13 AM

Relevance is the sweet zone between your interests and readers' interest

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Infographic: The best—and worst—times to post to social media - Social Caffeine

Infographic: The best—and worst—times to post to social media - Social Caffeine | SEM account manager | Scoop.it
Make sure as many fans as possible see your updates. Follow these general time guidelines.

Via marketingIO
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marketingIO's curator insight, June 10, 2013 7:32 AM
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Peter Wilkinson www.peter.uk.com's curator insight, June 10, 2013 8:59 AM

This is an interesting info graphic, but I would suggest it depends on your specific target audience - What are your comments and thoughts on that!

marketingIO's comment, June 10, 2013 10:31 AM
We agree with Peter Wilkinson's comment: depends on your audience. Which, of course, means testing and metrics.