SEO has become a cornerstone in content marketing campaigns as businesses look to establish a presence on the Internet. However, SEO is about more than just making sure you have the appropriate keywords placed in landing pages and blog posts. Search engines are getting smarter – specifically Google – which is constantly trying to keep the playing field leveled with every new update. Google’s goal is to ensure that Web surfers are getting quality results each time they submit a search query, and you need to keep these guidelines in mind to make sure your company site actually reaches your target audience. That being said, it helps to know how to optimize your SEO strategy to make sure that you’re always tapping into the potential of the Web. Here are eight tools you can use to enhance your current SEO plan. Continue reading →
Grammatical snobbery, at this point in the Internet age, has been slain by speed and buried by quantity. The new literacy is a fast-evolving form of art, with few rules and lots of room for improvising.
PW highlights some handy points on what it takes for indie publishers to survive and thrive in these digitally disrupted times. (PW shares fast-growing indie publishers list: Not many dead: Think that self-publishing, Amazon and ebooks bet...
It's been some 3 months since Hugh Howey released the first Author Earnings Report, and he's back again today to deliver another installment. The new report takes a one-day snapshot of the Kindle Store's best seller lists ...
If you want to launch and grow a business, chances are you’re going to have to put words on the page. Probably many words on many pages. Which means there’s no room for saying you “hate writing” or “can’t write.”
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.