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Rescooped by Jordi Carrió Jamilà from Curation & The Future of Publishing
Scoop.it!

Informe Scoop.it: El estado actual de intercambio de conocimientos

Informe Scoop.it: El estado actual de intercambio de conocimientos | Gestión de contenidos | Scoop.it

Know or die: risk and opportunity of Knowledge 2.0

 

“And the web stormed the enterprise and disrupted roles, tasks and jobs: it cast speed, openness, flexibility and efficiency throughout, sparing no business processes: manufacturing, logistic, accounting, customer relation management, lead generation…”

 

The digital mutation is also profoundly disrupting how knowledge is acquired, organized and shared. Knowledge is an intangible, yet strategic asset of any enterprise. With businesses becoming more virtual and dematerialized, its value is patently and rapidly growing. [...]




Via Guillaume Decugis
Jordi Carrió Jamilà's insight:

Conocer o morir: riesgos y oportunidades del Conocimiento 2.0

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John Presutti's curator insight, July 18, 11:29 PM

I don't think knowledge is the disruptive factor rather the mechanisms, the speed, and the diversity of knowledge that can be acquired.

Jeff Domansky's curator insight, July 19, 3:47 PM

Scoop.it co-founder Marc Rougier shares the company's research report and his valuable insight into the risks and opportunities of Knowledge 2.0 for organizations.


The implications are particularly important for internal communications and employee engagement. Recommended reading 9/10

Margaret Driscoll, Learning Organization Librarian's curator insight, July 22, 11:08 AM
Guillaume Decugis's insight:

"Content curation is about sharing knowledge. By carefully selecting the right content and placing it in the right context, content curators transform information into knowledge. 

 

@Marc Rougier's post comes back on the results of our extensive survey on the status of knowledge sharing in the enterprise which measured how knowledge became a strategic asset for the enterprise - yet one that is largely underserved in terms of tools or platforms to manage its dissemination properly. 


"While there is consensus on the importance of sharing knowledge within organizations, current systems have not adapted to third-party content."


Here's how you can prepare your company to Knowledge 2.0."

Rescooped by Jordi Carrió Jamilà from Bussines Improvement and Social media
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An Infographic Guide to Content Marketing

An Infographic Guide to Content Marketing | Gestión de contenidos | Scoop.it


El marketing de contenidos es de mucha más importancia hoy en día de lo que nunca ha sido. ¿Sabías que el 90% de todas las organizaciones utilizan el marketing de contenidos en sus esfuerzos ahora? Esta infografía está lleno de información vital sobre la comercialización de contenidos, tales como: - el 91% de los anunciantes B2B utilizar el marketing de contenidos y el 86% los vendedores B2C están haciendo uso de ella. El contenido de marketing está aquí para quedarse y sin duda estas estadísticas demuestran el hecho.



Via Lauren Moss, Ricard Lloria
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Susan Anderson's curator insight, June 12, 2013 10:07 AM

Wow! Companies with blogs produce 67% more leads than those without. 

Kaye Blum's curator insight, June 12, 2013 7:04 PM

A clear infographic explaining the significance of content marketing, especially for B2B.

Delton Allred's curator insight, July 2, 2013 11:33 AM

Interesting infographic! The information it provides is a good way to capture the process of creating and writing content.

 

Don't like the graphics so much.

 

Curated by Jordi Carrió Jamilà
Pasión en el estudio y desarrollo de estrategias de marketing y venta