Secondary Research
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Eye tracking for Advertising research

Eye tracking for Advertising research | Secondary Research | Scoop.it
Eye tracking offers a method to objectively measure consumers’ attention and spontaneous responses to advertising; online, print, TV, and out-of-home.
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The Advertising Research Foundation - Home

The Advertising Research Foundation - Home | Secondary Research | Scoop.it
The ARF is the premier foundation in the advertising industry for creating, aggregating, synthesizing and sharing knowledge.
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IAB - Dedicated to the Growth of the Interactive Advertising Marketplace

IAB - Dedicated to the Growth of the Interactive Advertising Marketplace | Secondary Research | Scoop.it
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Analytics for a Digital World - comScore, Inc.

Analytics for a Digital World - comScore, Inc. | Secondary Research | Scoop.it
comScore is a global leader in measuring the digital world and preferred source of digital business analytics.
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MarketingCharts: charts & data for marketers in online, Excel and PowerPoint formats

MarketingCharts: charts & data for marketers in online, Excel and PowerPoint formats | Secondary Research | Scoop.it
Marketing data + charts for marketers, analysts, consultants. Useful spreadsheet .xls and .ppt slidedeck downloads to prepare your presentations and budgets.
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MediaPost – News and Conferences for Media, Marketing and Online Advertising Professionals

MediaPost – News and Conferences for Media, Marketing and Online Advertising Professionals | Secondary Research | Scoop.it
MediaPost Publications is an online resource for all advertising media professionals - Online, TV, cable, radio, print, interactive, agencies, buyers, and reps - providing news, articles and commentary, conferences and research.
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The best in advertising, design, and digital creativity - AdCritic - Creativity Online

The best in advertising, design, and digital creativity - AdCritic - Creativity Online | Secondary Research | Scoop.it
Creativity Online culls the best visual and idea-centric communication from around the world and the talent behind it.
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Online Marketing Research | Internet Marketing Research | Econsultancy

Online Marketing Research | Internet Marketing Research | Econsultancy | Secondary Research | Scoop.it
Research, reports and template files on digital marketing and ecommerce. Includes case studies, guides, benchmarks and statistics. Also supplier information, market data and briefing reports on trends and innovation.
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Journal of Advertising Research - Warc

The Journal of Advertising Research is the R&D vehicle for professionals in all areas of marketing including media, research, advertising and communications.
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Global news and Insights from Nielsen

Global news and Insights from Nielsen | Secondary Research | Scoop.it
Nielsen Wire features the latest global consumer and media insights, including social media trends, online trends, mobile trends, and insights into what consumers watch and buy around the world.
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Mediative

Mediative | Secondary Research | Scoop.it
Mediative is one of north america's largest integrated digital marketing companies providing performance marketing services...
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The McKinsey Quarterly, 1992-2002 | Questia, Your Online Research Library

Research within Questia's collection of full-text online articles from The McKinsey Quarterly.
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Free Newsletter - Articles, Charts | eMarketer Daily Newsletter

Free Newsletter - Articles, Charts | eMarketer Daily Newsletter | Secondary Research | Scoop.it
The eMarketer Daily Newsletter gives you a free insider’s look at the latest eMarketer analysis. Sign up for this free newsletter.
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ClickZ | Marketing News & Expert Advice

ClickZ | Marketing News & Expert Advice | Secondary Research | Scoop.it
Learn how to create successful Internet marketing campaigns. ClickZ has expert advice about online marketing, email, brand and interactive marketing, and search engine marketing.
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Advertising Age

Advertising Age | Secondary Research | Scoop.it
Ad Age is the leading global source of news, intelligence and conversation for marketing and media communities...
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Google Blog Search

Google Blog Search | Secondary Research | Scoop.it
Google Blog Search provides fresh, relevant search results from millions of feed-enabled blogs. Users can search for blogs or blog posts and can narrow their searches by dates and more.
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