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"Danse avec les stars" et la social TV : de l'art de réinventer l'émission pour le web

"Danse avec les stars" et la social TV : de l'art de réinventer l'émission pour le web | second screen | Scoop.it
LE PLUS. Ces dernières semaines, les téléspectateurs ont pu suivre "Danse avec les stars" sur Twitter, Facebook et l'application dédiée de la chaîne. Vous l'avez remarqué, les hashtags envahissent de plus en plus vos programmes préférés.
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Publicité: Twitter lance une solution de ciblage sur les programmes TV

Publicité: Twitter lance une solution de ciblage sur les programmes TV | second screen | Scoop.it
Le réseau social a annoncé  une nouvelle fonctionnalité appelée "TV Ad Targeting", une fonction qui permet aux marques de…
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The future of digital

The future of digital

Via Fred Zimny, Johan Sundström
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Ivon Prefontaine's curator insight, November 18, 2013 1:06 PM

A key message is that power is still highly concentrated. Are digital technology and social media the democratizing forces we thought they would be?

Michael Allenberg's curator insight, December 1, 2013 9:17 AM

Important to everyone of us!!!

PowerStory's curator insight, December 1, 2013 11:38 AM

A very interesting and informative look into key metrics describing current and future trends related to digital marketing.

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[E-publicité] Les infos à ne pas rater : CNN lance une offre multi-écrans, Apple étend iAd Workbench…

[E-publicité] Les infos à ne pas rater : CNN lance une offre multi-écrans, Apple étend iAd Workbench… | second screen | Scoop.it
Crédit photo: Fotolia, banque d'images, vecteurs et videos libres de droits
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EYVoice: The Interactive Future Of Live Sports Presents New Revenue Streams

EYVoice: The Interactive Future Of Live Sports Presents New Revenue Streams | second screen | Scoop.it
In a world of fragmenting audiences and proliferating distribution platforms, sports are emerging as the media’s most potent live audience aggregator.
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Nielsen intègre les seconds écrans dans ses mesures d’audience TV

Nielsen intègre les seconds écrans dans ses mesures d’audience TV | second screen | Scoop.it
Notamment grâce aux données Facebook, Nielsen prendra en compte les audiences faites sur les seconds écrans Après…
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Les 3 tendances TV du Mipcom 2013 : le social, le social, le social

Les 3 tendances TV du Mipcom 2013 : le social, le social, le social | second screen | Scoop.it
Qui ?
Jeffrey Katzenberg, co-fondateur de Dreamworks (en photo), Laurent Solly, DG France de Facebook, Dee Forbes, Présidente de Discovery Networks Western Europe et Cécile Frot-Coutaz, PDG de Fremantle Media.

Via Mikael ROYER
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[Social Media Mag #7] L’invité: Cyril Garnier, MyTF1

[Social Media Mag #7] L’invité: Cyril Garnier, MyTF1 | second screen | Scoop.it
Nouvel épisode de Social Media Mag, qui décrypte tous les mois une stratégie de marque sur les…
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Facebook signe un partenariat avec TF1 & Canal +

Facebook signe un partenariat avec TF1 & Canal + | second screen | Scoop.it
Facebook annonce aujourd'hui un partenariat avec les groupes TF1 et Canal +. Les deux groupes TV auront accès à des outils exclusifs pour suivre et analyser les conversations sociales autour de leurs programmes.
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Glass Theft Auto: Google Glass Hack Beams Grand Theft Auto’s GPS Straight To Your Eye | TechCrunch

Glass Theft Auto: Google Glass Hack Beams Grand Theft Auto’s GPS Straight To Your Eye | TechCrunch | second screen | Scoop.it
You know, it's been a while since I've written up some some clever Google Glass hack simply because it was awesome. Lets fix that.
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Twitter acquires social TV startup Trendrr - Lost Remote

Twitter acquires social TV startup Trendrr - Lost Remote | second screen | Scoop.it
Twitter acquires social TV startup Trendrr
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Apple acquires second screen TV startup Matcha.tv (scoop)

Apple acquires second screen TV startup Matcha.tv (scoop) | second screen | Scoop.it
Apple's latest acquisition could be the purchase of recently shut down second-screen TV/video app Matcha.tv, according to a source with knowledge of the deal that asked to remain anonymous.
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TV services are finally grasping the importance of the 'second screen' | TechHive

TV services are finally grasping the importance of the 'second screen' | TechHive | second screen | Scoop.it
We all like to tweet or trash-talk while watching TV. Major distributors like Amazon and Sling are now building the Second Screen into their streaming services.

Via Mattia Nicoletti
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Twitter quietly debuts one of its biggest social TV products to date - Lost Remote

Twitter quietly debuts one of its biggest social TV products to date - Lost Remote | second screen | Scoop.it
Twitter quietly debuts one of its biggest social TV products to date

Via Phil Khattou
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TV du futur : les Américains ouvrent la voie

TV du futur : les Américains ouvrent la voie | second screen | Scoop.it
Le site américain Business Insider vient de mettre en ligne son étude « The Future Of Digital 2013 » dont une partie est consacrée à l’évolution du marché de la télévision aux Etats-Unis. Un avant-goût de ce qui pourrait arriver en France ?
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M6 monte d’un cran sur le second écran

M6 monte d’un cran sur le second écran | second screen | Scoop.it
Le groupe réunit ses trois chaînes gratuites, M6, 6Ter et W9, sous la marque digitale 6play.
Direct, catch-up et télé sociale sont...

Via Phil Khattou
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Second écran et maîtrise de l'attention : un défi majeur pour les producteurs de contenu - French SocialTV

Second écran et maîtrise de l'attention : un défi majeur pour les producteurs de contenu - French SocialTV | second screen | Scoop.it
Second écran et maîtrise de l'attention : un défi majeur pour les producteurs de contenu

Via Clément Morin, fabienne Olivier
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Three reasons why Facebook can’t beat Twitter for social TV

Three reasons why Facebook can’t beat Twitter for social TV | second screen | Scoop.it
Facebook has had a very busy summer.
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Social TV Ads (Sort of) Come to Facebook

Social TV Ads (Sort of) Come to Facebook | second screen | Scoop.it
A social advertising company is offering a new product that will synchronize ads to run on television and Facebook at the same time. It offers modest competition to Twitter, which has a more sophisticated TV ad targeting product.
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Du second écran à la Twittervision - MediasSociaux.fr

Du second écran à la Twittervision - MediasSociaux.fr | second screen | Scoop.it
Je pense ne rien vous apprendre en disant que le second screen en train de complètement bouleverser les habitudes de consommation des programmes TV.
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Twitter Gets Its Chance To Prove It Can Drive TV Ratings With Comcast Tie-Up | TechCrunch

Twitter Gets Its Chance To Prove It Can Drive TV Ratings With Comcast Tie-Up | TechCrunch | second screen | Scoop.it
Comcast and Twitter have just announced a wide-ranging strategic partnership that is designed to get users reading tweets about shows to start tuning in if they aren't already.
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Facebook challenges Twitter as the Second Screen; partners with France's largest TV Channels - Rude Baguette

Facebook challenges Twitter as the Second Screen; partners with France's largest TV Channels - Rude Baguette | second screen | Scoop.it
This week during MIPCOM, an entertainment & content industry event organized by Reed Midem (which purchased LeWeb last year), Facebook announced a
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Opening up APIs, Mass Relevance, and football: Facebook continues its social TV push - Lost Remote

Opening up APIs, Mass Relevance, and football: Facebook continues its social TV push - Lost Remote | second screen | Scoop.it
Opening up APIs, Mass Relevance, and football: Facebook continues its social TV push
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The Trendrr Blog » Blog Archive » New Facebook Data Strengthens Tools For Measuring Second-Screen Activity

The Trendrr Blog » Blog Archive » New Facebook Data Strengthens Tools For Measuring Second-Screen Activity | second screen | Scoop.it
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