Once thought to showcase the little details of daily life, Instagram has now become an incredibly effective marketing tool for brands. It’s important to understand that brands use Instagram differently from users. Unlike users who share shots of what they’re up to, brands would do better by Instagram advertising by posting content that not only represents the brand accurately, but is also able to garner enough engagement to increase brand awareness. If you’re looking to improve or upgrade the way you use Instagram for marketing purposes, heed these tips and see your brand’s followers and likes skyrocket!
Via Kamal Bennani