YouTube Uses Google+ As Its Moderation Engine | Search Engine Marketing Trends |

Recently I was invited to an exclusive panel held by YouTube to hear the latest improvements on its user comments, unveiled on 24 September 2013. YouTube appears to have listened to public and industry pressure on how to deal with abuse and spam on its platform. And the saviour in this fight is going to be Google+, as its closer integration with YouTube will change the way that Community Managers can moderate comments.

The central development promotes full integration between YouTube and Google+, so there is one consistent identity.  It was clear from the session that Google+ is being pushed as a must-have and will be the ‘only’ way to get full functionality on YouTube.

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