Step aside SEO! You need to think about CMO now | Search Engine Marketing Trends | Scoop.it

SEO isn’t what it used to be. Once upon a time, SEO was this hallowed religion.  Agencies and specialist’s knew the SEO bible inside out.  Many Step aside SEOused dodgy techniques – keyword stuffing, using invisible text and buying spammy links.

But the landscape is changing and you need to care about content nowadays. 90% of marketers think content will become more important in 2013, according to a report by Outbrain and Econsultancy. CMO (Content Marketing Optimization) is going to become a key part of our online marketing strategies.  You need to think about CMO now.
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