Real-time bidding (RTB) refers to the way display advertisements (banner ads) are purchased across the Internet. Before RTB, Internet advertising worked in much the same way as print advertising. A marketer who wanted to reach the readers of nytimes.com, for example, had to buy up inventory on the nytimes.com website, in essence, paying the New York Times based on demographic profiles of its audience.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.