"In this session at PubCon Las Vegas, I speak about how one can impact their overall search visibility utilizing social media. The two are becoming more inter-twinned each and every day. While search marketing used to consist of good on-page SEO (title tags, meta data, etc.), now there are links and social signals that are also needed for one to experience good organic search visibility.
So, where are we currently at with regard to effective search/social media marketing strategies"?
Has motherhood affected how you write or how you spend your time as a writer?
ZS: Of course. Everything is done in small pockets of time, and everything about time itself is transformed. Did I really used to get up at 11 and read a book a day? Now it takes me a month to finish a normal-size novel. For a while it's a heartbreak, but the compensation has been comically enormous.
A masterclass abroad in the chic Marais district with inspirational Paris-based food writers • Dates: 3-5 November 2012
Clotilde Dusoulier: The art of food blogging Join Clotilde Dusoulier, the Parisian food writer behind the award-winning blog Chocolate & Zucchini, for a session examining the food blog format
Sophie Brissaud: Cookbook writing and recipe editing Sophie Brissaud, food writer, food journalist and culinary creator will tackle tools and techniques when applying food writing to cookbooks and recipes
Alexander Lobrano: Finding Your Voice in Restaurant Reviewing Alexander Lobrano will share his extensive experience as a food journalist and what it takes to be an effective critic
Meg Zimbeck: How to capture, translate, and share a local food scene Examine the skills necessary for writing a local food guide across various formats (books, magazines, and online), plus tips on entrepreneurial activities for food-minded travelers.
Un elenco di ben 22 applicazioni web-based per migliorare la produttività di chi scrive online. Dagli strumenti per i team editoriali del pacchetto Google Docs a strumenti di editing come AutoCrit, fino a Copyscape che permette di controllare eventuali plagi.
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