screen seriality
25.5K views | +8 today
Follow
screen seriality
screen seriality
Screen seriality focus on US tv industry and its insights
Your new post is loading...
Your new post is loading...
Scooped by Mattia Nicoletti
Scoop.it!

Streaming on consoles increases | Advanced Television

Mattia Nicoletti's insight:

Videogame consoles can create strong tv ecosystem.

Streaming online on consoles it'sgrowing and smart tv producers have to consider it.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Improving the Quality of Experience for streaming | Videonet

Improving the Quality of Experience for streaming | Videonet | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Video and sound quality matter vor viewers.

It is enough to say that when you see a video on a relatively small screen but you have a great surround sound experience you are in a different world.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Bravo's Andy Cohen: Tech And TV Are Redefining 'Social Media' - Forbes

Bravo's Andy Cohen: Tech And TV Are Redefining 'Social Media' - Forbes | screen seriality | Scoop.it
When asked what the official hashtag of the past week has been, Andy Cohen, Bravo executive and host of the network’s late-show Watch What Happens Live, says it’s “SXSW,” hands down.
Mattia Nicoletti's insight:

contents made for social tv, rock! Bravo!

 

Smart move by Bravo with Play Live. Social tv frontier is far from be reached but a good way to discover it is to create products for social tv not to make social tv follow traditional tv products.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Beyond apps: the future of smart TV

Beyond apps: the future of smart TV | screen seriality | Scoop.it
The next phase of smart TV development, focused around tablet-based guides and controls, will finally get things right, argues Alan Wolk
Mattia Nicoletti's insight:

Once again I agree with Alan Wolk. I have been always doubtful about smart tv and its watching experience.

Today with the opportunity to interact with smart tv with a tablet, things may change. 

 

People for a good watching experience mainly have to:

- take less time to get to the right content

- choose between as more contents as possible (not based om smart tv brand)

 

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

SXSW: TV Everywhere is Too Confusing, Says Lauren Zalaznick - Variety

SXSW: TV Everywhere is Too Confusing, Says Lauren Zalaznick - Variety | screen seriality | Scoop.it
Hollywood Reporter SXSW: TV Everywhere is Too Confusing, Says Lauren Zalaznick Variety Zalaznick said that varying early iterations of TV Everywhere are somewhat complicating consumers' understanding of the concept, offering examples of three very...
Mattia Nicoletti's insight:

Monetization is the next step of social tv. But this will come when advertising investors will understand social tv enough to evaluate it.

more...
No comment yet.
Rescooped by Mattia Nicoletti from Content Curation World
Scoop.it!

An Introduction To Filtering for Would-Be Content Curators

An Introduction To Filtering for Would-Be Content Curators | screen seriality | Scoop.it
It's clear that content curation is increasingly being talked about as an important role for learning professionals (in the context of self-provisioned learning, scaffolding, learing environment de...

Via Robin Good
Mattia Nicoletti's insight:

Targeting the contents it's what curation is about. Everytime I go off-topic on scoop.it (as in this case) it's usually because the contents might be valuable anyway to my readers. 

 

Curation means to be selective, be objective, be consistent. Content curators don't need a wide audience they need the right audience.

more...
digitalassetman's comment, March 14, 2013 2:46 AM
And they need to have their discernment filter set on high alert.
Letitia Owens's comment, March 14, 2013 12:34 PM
Ok, Thanks, this is very helpful. :)
Lamccainreed's comment, March 17, 2013 2:44 PM
For now, I think I'm curating just for myself.I'd love to find the time to make my efforts more useful for other people. This article offers some helpful guidance.
Scooped by Mattia Nicoletti
Scoop.it!

High Point acquires second-screen horror App

High Point acquires second-screen horror App | screen seriality | Scoop.it
High Point Media Group has picked up the international sales rights to Dutch horror App, which encourages audiences to interact with their smartphones during the film.
Mattia Nicoletti's insight:

"Turn on your cell phones". Who could have thought that people could live an extended experience with smartphones at the cinema.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

The second screen: Mobile behaviour set to disrupt search marketing

The second screen: Mobile behaviour set to disrupt search marketing | screen seriality | Scoop.it
The latest smartphones are changing search behaviour, raising new challenges in how to target, engage, and relate to consumers, writes Hari Shankar, director of client services and director of Perfomics APAC.
Mattia Nicoletti's insight:

I was writing some weeks ago in article (http://blog.leiweb.it/moob/2013/02/12/lo-smartphone-loggetto-che-ci-sta-cambiando-la-vita/ ; - Sorry is in italian...) that the smartphone is what is changing our life. We can do everything through it and for this reason we are getting used to a smaller screen (anyway is HD screen...)

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Television viewers shifting from broadcast networks to cable

Television viewers shifting from broadcast networks to cable | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Tv market fragmentation and viewers finally used to something different are a serious threat for tv networks. Ratings and advertising revenues are sinking. What is the solution (if there is one...)?

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Alice: Ubisoft's plan to change storytelling in video games

Alice: Ubisoft's plan to change storytelling in video games | screen seriality | Scoop.it
On one side of the rectangle is a fully-operable motion capture room. Though diminutive compared to the warehouses used in Los Angeles, the room is good enough to capture a one-man performance. The...
Mattia Nicoletti's insight:

This article is storytelling. Chris Plante tells us about Corey May and his life. He tells us about Ubisoft and Assassin's Creed. He tells us how May is focused in changing storytelling in videogames and how he created Alice, where people love to be creative.

 

Inspirational.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Second Screen "Big Deal" But Not Yet Integrated: TMZ's Levin Talks TV Meets Internet At SXSW

Second Screen "Big Deal" But Not Yet Integrated: TMZ's Levin Talks TV Meets Internet At SXSW | screen seriality | Scoop.it
TMZ executive producer Harvey Levin says that TV and the internet are converging into a single box, and Hollywood is failing to understand that “a second screen is a big deal, but a second screen isn’t integrated.” Levin was speaking during a solo...
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

TVAdvertisingMedia: I Want To Be With You Everywhere

TVAdvertisingMedia: I Want To Be With You Everywhere | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Behind a great strategy there is a great concept. It's always about storytelling. When you tell a a story about ponys that like dancing and you build it in a great way with a concept "Silly stuff. It Matters" because silly things are the ones that make our days lighter. And these are the things that make people social.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Inside Amazon’s Open-Source Original Content Strategy

Inside Amazon’s Open-Source Original Content Strategy | screen seriality | Scoop.it
In December, while Netflix was gearing up to make its 2013 programming splash with House of Cards and Arrested Development, Amazon was also busy greenlighting six comedy pilots that are now in production.
Mattia Nicoletti's insight:

Passing by the producing process whay it is interesting in Amazon strategy is, as Netflix, it focus on customers. They try to produce tv shows that Amazon customers may like. Once again this is a customer service approach.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

SXSW: AMC offers DVD extras with content in OTT movie portal | Rapid TV News

SXSW: AMC offers DVD extras with content in OTT movie portal | Rapid TV News | screen seriality | Scoop.it
AMC Networks is launching a transactional video-on-demand catalogue movie website, dubbed Yeah! TV, starting with over 50 movies, including 300, Terminator and Pulp Fiction.
Mattia Nicoletti's insight:

Video on demand with extra contents. What if extra contents of films and tv series will be on second screen in the future. 

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Netflix finally gets social with Facebook

Netflix finally gets social with Facebook | screen seriality | Scoop.it
Mattia Nicoletti's insight:

I am waiting for Facebook to introduce tv check-ins...

At that moment an earthquake will happen to social tv panorama.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

MediaPost Publications Execs Tell Advertisers: TV Offers Choice, Reach, But TV Everywhere Is A Bust 03/13/2013

MediaPost Publications Execs Tell Advertisers: TV Offers Choice, Reach, But TV Everywhere Is A Bust 03/13/2013 | screen seriality | Scoop.it
Execs Tell Advertisers: TV Offers Choice, Reach, But TV Everywhere Is A Bust - 03/13/2013
Mattia Nicoletti's insight:

Ad investors still think network tv is the only way to get to their customers. This happens because very targeted communication it's personal and not widely seen by million of people.

 

But when it's effective... you have to pay for it.

more...
No comment yet.
Rescooped by Mattia Nicoletti from Social TV is everywhere
Scoop.it!

SXSW Report: Social TV Will Kill the Couch Potato - Streaming Media Magazine

SXSW Report: Social TV Will Kill the Couch Potato - Streaming Media Magazine | screen seriality | Scoop.it
The next generation of engaging online experiences for TV viewers will go far beyond Twitter or second-screen apps.

Via Ludovic Bostral
Mattia Nicoletti's insight:

Sometimes we need to tell some things twice, three, four times. But not because people are not smart (and as I write contents I read tons of contents) but because we have to create new habits (or maybe understand the change). With second screen and social tv we become active viewers. And we have to accept that the future of tv will be in this way. We can be still couch potatoes but it will the exception.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

SXSW: Vimeo Launches On Demand Service for Users to Rent, Buy Videos | The Wrap Movies

SXSW: Vimeo Launches On Demand Service for Users to Rent, Buy Videos | The Wrap Movies | screen seriality | Scoop.it
Vimeo subscribers can now charge other users for their videos
Mattia Nicoletti's insight:

May Vimeo be the video on demand service for independent video makers? Tv market fragmentation is growing .... what will happen?

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Notes from SWSXi - Can the Second Screen Save the First One? #sxswi

I was very nervous when I made my plans for attending the south-by-south-west conference. I was scared that the conference was getting too big. Would the conference be dominated by the poseurs and wannabes?
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

The Future of TV Starts With Split Screens

The Future of TV Starts With Split Screens | screen seriality | Scoop.it
We split screens into multiple TV channels, different views in video games, a TV/Internet combo and soon, a full-screen of more than one show at once.
Mattia Nicoletti's insight:

How the screens will change our future?

more...
Luca Brigada's curator insight, March 16, 2013 5:53 PM

"[...]Split-screen gaming was a cool innovation in some games that allowed each person to see his or her own perspective. If you were racing cars, you'd each get to view the track from your vehicle. [...]"

"

[...]The funny part is, this screen setup was more popular ten years ago when our TVs were much smaller. But now most players connect with neighborhood friends and far away friends through games with an Internet connection — so each player gets the whole screen to themselves. More mainstream games on both Kinect and Wii still use the split screen functionality.[...]"

Scooped by Mattia Nicoletti
Scoop.it!

Are Apple and Google Being Forced Out Of TV? - Forbes

Are Apple and Google Being Forced Out Of TV? - Forbes | screen seriality | Scoop.it
Go back six months and the world was eagerly awaiting an Apple TV. Google had the TV makers lined up to use the Google badge and everything looked fine. What went wrong?
Mattia Nicoletti's insight:

This article shows us how Apple and Google strategies about tv. It seems that they are not focus on them, but...

 

Google owns YouTube, and we never have to forget it. Potentially YouTube contents if organized can originate ton of channels.

 

On the other side Apple it is maybe focusing on mobile because mobile screens will be the future (we have to consider that iTunes agreements for contents are strong).

more...
Luca Brigada's curator insight, March 16, 2013 6:04 PM

This article show Apple and Google strategy for smart tv:

 

"[...] Both have the web content (iTunes, apps,YouTube) to feed a TV stream. But both have gone curiously quiet about the TV side of their businesses, despite the fact that at Apple, Steve Jobs envisaged TV as the fourth leg of the Apple empire, behind Macs, the iPhone and iPod/iTunes. [...]"

Scooped by Mattia Nicoletti
Scoop.it!

From fantasy to reality: HBO set to take Game of Thrones on tour - Lost Remote

From fantasy to reality: HBO set to take Game of Thrones on tour - Lost Remote | screen seriality | Scoop.it
From fantasy to reality: HBO set to take Game of Thrones on tour
Mattia Nicoletti's insight:

Great move by HBO. Game of Thrones on Tour is both advertising strategy and a storyline extension (it's not really transmedia, it's more a physical second screen experience).

 

Who has never dreamt to sit on the iron Throne?

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Twitter is Changing the Way We Talk About TV, But Is It Also Changing the Way TV Is Made?

Twitter is Changing the Way We Talk About TV, But Is It Also Changing the Way TV Is Made? | screen seriality | Scoop.it
The first Saturday at the Austin-based conference started with two panels about how the people who make and promote television monitor and interact with their viewers via Twitter and other social media outlets.
Mattia Nicoletti's insight:

The idea that viewers may influence a story of a scripted tv show can be interesting but in my opinion not always necessary. It's a matter of contents, some will be interactive some others not.

 

Who wants to change a great story written by a great writer? Do we really would like now to change the end of Casablanca or Shining or decide if in Lost the island must be moved?

 

There will be stories written to be interactive and others not.

Now everybody is enthusiast about transmedia and interaction because is something relatively new and because there are just few projects around, but when we will be invaded by them we could choose sometimes to be passive in the good old way.

more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

TV Is Changing Before Our Eyes

TV Is Changing Before Our Eyes | screen seriality | Scoop.it
I believe we live in a show-based world, and that shows delivered over IP allow for the slow unbundling of television.
Mattia Nicoletti's insight:

"Who are the winners and losers in this model? Well, show creators continue to flourish. The new distributors enjoy great success. Of course, ISPs, who are often the same companies as the MVPDs, do fine in the ISP business, but I believe the decline in total cable subs will continue. In a world where shows do not contain advertising, why do we need Nielsen?"


David Pakman article reveals some important elements:

- Tv show creators have today more chances

- Tv shows may survive without ratings measurement

- Viewers will face a world full of contents. How will they choose the best ones?

more...
No comment yet.