screen seriality
26.0K views | +0 today
Follow
screen seriality
screen seriality
Screen seriality focus on tv industry and its insights
Your new post is loading...
Your new post is loading...
Scooped by Mattia Nicoletti
Scoop.it!

Red Bull Media House trials second screen participation TV for football fans

Red Bull Media House trials second screen participation TV for football fans | screen seriality | Scoop.it
Gavin Douglas, chief commercial officer of iPowow, explains how RedBull Media House engaged sports fans through second screen apps and live TV
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Second Screen? No. Let's Talk Companions ... - MediaPost Communications

Second Screen? No. Let's Talk Companions ... - MediaPost Communications | screen seriality | Scoop.it
Anyone working in sports would say that they are fortunate to do so. We get access to unbelievable experiences, perks and often get the opportunity to meet childhood heroes.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Netflix disrupts, but still dependent on content owners' traditional business models

Netflix disrupts, but still dependent on content owners' traditional business models | screen seriality | Scoop.it
NEW YORK--Netflix may be an online disruptor, but it's still dependent on upstream content producers using traditional models. There's no money in transactional VOD. HBO never said it was going direct to consumers with its pure-play OTT service. And there are more eyeballs on Hulu's content than anywhere else.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

http://www.nielsensocial.com/building-time-shifted-audiences-does-social-tv-play-a-role

RT @NielsenSocialIT: #SocialTV impressions play a role in driving viewers to watch later in the week. #secondscreen http://t.co/CTq2znXm6L
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Forget YouTube, Ellen DeGeneres Now Has Her Own Digital Video Network, ellentube

Forget YouTube, Ellen DeGeneres Now Has Her Own Digital Video Network, ellentube | screen seriality | Scoop.it
Ellen DeGeneres on her show last week announced the launch of ellentube, her new digital video network (and app) that will host videos that are “fun” and not “mean spirited.” The site will allow users to send videos directly to Ellen – which will...
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

For Millennials, the End of the TV Viewing Party

For Millennials, the End of the TV Viewing Party | screen seriality | Scoop.it
In the era of laptops and Hulu, millennials’ viewing habits may signal the end of the communal living-room screen.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

NBA Season Tips Off Debate On The Future Of Broadcast Television

NBA Season Tips Off Debate On The Future Of Broadcast Television | screen seriality | Scoop.it
The writing is on the wall that TV as we have come to know and love it is headed for a disintermediation at the hands of streaming media.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

BET socializes TV with Peel app to prolong engagement - Mobile Marketer - Television

BET socializes TV with Peel app to prolong engagement - Mobile Marketer - Television | screen seriality | Scoop.it
NEW YORK – Television network BET has found success at socializing the television experience for its viewers using mobile remote application Peel, enabling contact before, during and after consumers’ favorite TV shows, according to a BET executive...
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Post Event Interview: How to Win the Screen Wars - YouTube

Richard Wolffe of MSNBC gives a quick re-cap on How to Win the Screen Wars. Richard answers these two questions: 1. How do we serve and engage the audience a...
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Five Predictions for How Data Will Change TV This Season | Media - Advertising Age

Five Predictions for How Data Will Change TV This Season | Media - Advertising Age http://t.co/Ou6J50eDkg #socialtv
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

YouTube: Maker Studios says short-form stars 'inventing a new medium'

YouTube: Maker Studios says short-form stars 'inventing a new medium' | screen seriality | Scoop.it
MCN’s chief executive Ynon Kreiz: ‘Everybody is running after the millennials, and the millennials are running after us’. By Stuart Dredge
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

The Post-Television TV Era Has Begun - TIME

The Post-Television TV Era Has Begun - TIME | screen seriality | Scoop.it
The concept of "TV" is being unbundled from the medium that delivers it and the machine you watch it on.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Google Play Movies & TV for Android improves second screen tools

Google Play Movies & TV for Android improves second screen tools | screen seriality | Scoop.it
If you've splurged for a Chromecast or pre-ordered the newfangled Nexus Player, streaming from Google Play to your television just got better. Mountain
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Futureheads | News and views | The Future of Television – Technicolor Or Black and White?

Futureheads | News and views | The Future of Television – Technicolor Or Black and White? | screen seriality | Scoop.it
Watching television is an everyday activity; some may even call it a necessity. We need to catch up on the news, understand what the rest of the world is doing,…
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Lack of integration across TV, online and mobile ad buys - Rapid tv news

Lack of integration across TV, online and mobile ad buys - Rapid tv news | screen seriality | Scoop.it
The majority of brands using TV advertising don't appropriately showcase the advertised product on their homepages potentially losing customer leads
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Yahoo! boosts online video business with BrightRoll buy-out

Yahoo! boosts online video business with BrightRoll buy-out | screen seriality | Scoop.it
Yahoo! has revealed a definitive agreement to acquire programmatic video advertising platform BrightRoll.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Bloomberg explains its strategy for success in online TV

Bloomberg explains its strategy for success in online TV | screen seriality | Scoop.it
Here's how Bloomberg TV managed to launch a successful online TV strategy years before CBS, HBO, and other major television networks.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

If You’re Tweeting About Primetime Fall TV, the Show is Probably on ABC

If You’re Tweeting About Primetime Fall TV, the Show is Probably on ABC | screen seriality | Scoop.it
ABC may have been the biggest benefactor of a Nielsen ratings glitch, but its success on social this fall TV season is no fluke.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

The future of television in the UK

The future of television in the UK | screen seriality | Scoop.it
The UK television industry is rethinking “television” as a distinct medium. EY explains how this may impact the visual media value chain.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Streaming content broadens TV audience - NYU Washington Square News

Streaming content broadens TV audience - NYU Washington Square News | screen seriality | Scoop.it
NYU's official student newspaper
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

The Race To Marry Big And Little Screens

The Race To Marry Big And Little Screens | screen seriality | Scoop.it
Marrying the biggest and smallest screens in the home, TV and mobile, is one of the most challenging but ultimately impactful cross-platform synnergy for brand messaging. But it won't be easy.
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

The Most (and Least) Social Shows of Fall

The Most (and Least) Social Shows of Fall | screen seriality | Scoop.it
View the The Most (and Least) Social Shows of Fall photo gallery on Yahoo TV. Find more news related pictures in our photo galleries.
more...
No comment yet.
Rescooped by Mattia Nicoletti from Future Technology
Scoop.it!

Is The Future Of Television Social?

Is The Future Of Television Social? | screen seriality | Scoop.it
Today at the Brand Innovators’ Future of Television conference in New York, social media expert Ted Rubin will be sharing his perspective on the symbiotic relationship between TV and social media.

Via TechinBiz
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Starz's Chris Albrecht: OTT Distribution 'Is a Tide That Has To Turn'

Starz's Chris Albrecht: OTT Distribution 'Is a Tide That Has To Turn' | screen seriality | Scoop.it
Starz CEO Chris Albrecht has come out strongly in favor of embracing over-the-top distribution options for the pay TV group in the U.S. and abroad. "This is a tide that has to turn," Albrecht told ...
more...
No comment yet.
Scooped by Mattia Nicoletti
Scoop.it!

Starz hints that it'll let you subscribe without cable, just like HBO

Starz hints that it'll let you subscribe without cable, just like HBO | screen seriality | Scoop.it
Now that HBO plans to start offering online subscriptions, it seems like everyone else is eager to join in. On a call with investors today, Starz CEO Chris Albrecht strongly hinted that the network...
more...
No comment yet.