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screen seriality
Screen seriality focus on US tv industry and its insights
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The 3 Rules of Transmedia Storytelling from Transmedia Guru Jeff Gomez

The 3 Rules of Transmedia Storytelling from Transmedia Guru Jeff Gomez | screen seriality | Scoop.it
Jeff Gomez, president and CEO of Starlight Runner Entertainment, a transmedia storytelling firm, will be conducting a one-day master class on "Creating Blockbuster Transmedia Story Worlds & Brands" at the new Made in NY Media Center by IFP on...
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MediaPost Publications TV Everywhere Clicks, Authenticated Video Views Soar 217% 12/04/2013

TV Everywhere Clicks, Authenticated Video Views Soar 217% - 12/04/2013
Mattia Nicoletti's insight:

As said for a long time  by experts authentication is the key to Tv Everywhere.

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More TV Viewers Posting to Social Media, Watching Programs Based on Buzz

More TV Viewers Posting to Social Media, Watching Programs Based on Buzz | screen seriality | Scoop.it
There's a growing body of research analyzing social's influence on TV viewing behavior, with the general consensus being that social's impact is small, but growing. A new
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CHART OF THE DAY: People Watch A Lot Of TV

CHART OF THE DAY: People Watch A Lot Of TV | screen seriality | Scoop.it
Despite a lot of chatter about the coming death...
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GetGlue announces change to sticker program, fans react - Lost Remote

GetGlue announces change to sticker program, fans react - Lost Remote | screen seriality | Scoop.it
GetGlue announces change to sticker program, fans react
Mattia Nicoletti's insight:

Physical vs Virtual. When fans need to own something to collect their passions

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Chromecast: where are the apps?

Chromecast: where are the apps? | screen seriality | Scoop.it
posted by Colin Dixon   It has been 4 months since Google released Chromecast, the HDMI stick for streaming web video to the TV. In that time, just three new apps have been added to the very lean...
Mattia Nicoletti's insight:

When you have to deal with Google, you have to know that you deal with a giant. And a giant is scary even for big tv networks...

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Second Screen Sports Experience Personalized With New SportsCenter App - Lost Remote

Second Screen Sports Experience Personalized With New SportsCenter App - Lost Remote | screen seriality | Scoop.it
Second Screen Sports Experience Personalized With New SportsCenter App (Second Screen Sports Experience Personalized With New SportsCenter App http://t.co/2a5egEoWip #socialTV)...
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Does Twitter Have What It Takes To Predict A Viral Tweet In Real Time? - AllTwitter

Does Twitter Have What It Takes To Predict A Viral Tweet In Real Time? - AllTwitter | screen seriality | Scoop.it
Does Twitter Have What It Takes To Predict A Viral Tweet In Real Time?
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“A Day In The Life” Research From Mindshare Offers Insight Into How And When Multiscreening Occurs | Mindshare Blog

“A Day In The Life” Research From Mindshare Offers Insight Into How And When Multiscreening Occurs | Mindshare Blog | screen seriality | Scoop.it
Mobile Devices Continue To Grow The growth in multi-device ownership and usage has called for advertising campaigns that span an array of devices in order to
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Hard choices ahead for BBC but quality will come first, assures DG

Hard choices ahead for BBC but quality will come first, assures DG | screen seriality | Scoop.it
Quality of material, particularly in the arts, will not be compromised at a BBC compelled to find new ways of giving viewers and listeners what they want, when they want it Director-General Tony Hall has assured.
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Social TV Should Be on Your Radar

Social TV Should Be on Your Radar | screen seriality | Scoop.it
A new report shows that the social television industry is set to grow by $100 billion within the next five years.
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Twitter Surveys Users On Live TV Viewing, Second Screen Habits As It Pulls Thread On Television Features | TechCrunch

Twitter Surveys Users On Live TV Viewing, Second Screen Habits As It Pulls Thread On Television Features | TechCrunch | screen seriality | Scoop.it
Twitter fielded a survey to a subset of its users yesterday about their live TV viewing habits. The survey began by asking age and gender info, then asked..
Mattia Nicoletti's insight:

Twitter is trying to focus on second screen habits.

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‘No one’s cracked it yet, we’re just at the beginning': Admonsters panel on second-screen evolution and why so few brands are getting it right | The Drum

‘No one’s cracked it yet, we’re just at the beginning': Admonsters panel on second-screen evolution and why so few brands are getting it right | The Drum | screen seriality | Scoop.it
Great read this #morning on brands and the second screen: http://t.co/TSnuqhnx0i
Mattia Nicoletti's insight:

Great article about the evolution of second screen. For me as I often write what is now second screen will be then multi-screen world and the way it works best will be with contents who allows the viewers to distract.

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ESPN Reveals Surprising Mobile Stats | Light Reading

ESPN Reveals Surprising Mobile Stats | Light Reading | screen seriality | Scoop.it
Usage data shows significant use of smartphone video app while users are on the move.
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Zeebox Connects 'Wendy Williams Show' with Branded Social TV Platform - CableFAX

Zeebox Connects 'Wendy Williams Show' with Branded Social TV Platform - CableFAX | screen seriality | Scoop.it
Lost Remote
Zeebox Connects 'Wendy Williams Show' with Branded Social TV Platform
CableFAX
2013 has been a pretty important year for social TV.
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Twitter Is One Step Closer To Bringing Retargeted Ads To Mobile

Twitter Is One Step Closer To Bringing Retargeted Ads To Mobile | screen seriality | Scoop.it
Editor's note: Social Media Insights ;will...
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How India's favorite TV show uses data to change the world

How India's favorite TV show uses data to change the world | screen seriality | Scoop.it
Satyamev Jayate, one of India’s highest-rated television shows, is using data as a means to effect meaningful change.
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The iTV Doctor Is In: Superheroes of the Second Screen--Chapter 1: zeebox | InteractiveTV Today

The iTV Doctor Is In: Superheroes of the Second Screen--Chapter 1: zeebox | InteractiveTV Today | screen seriality | Scoop.it
[itvt] is the most widely read and trusted news source on the medium of interactive multiplatform television. We provide concise, original coverage of industry developments, technologies, content projects, and the people building the business.
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Big data and semantic analysis are required to understand social TV, according to Daedalus [2369] | Social TV - TV App Market

Big data and semantic analysis are required to understand social TV, according to Daedalus [2369] | Social TV - TV App Market | screen seriality | Scoop.it
TV App Market - Second Screen, Social TV, Transmedia, VoD, Connected TV News and Opinion
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Comcast tests new ad tech to help networks capture binge viewers

Comcast tests new ad tech to help networks capture binge viewers | screen seriality | Scoop.it
Comcast is testing new ad technology that inserts up-to-date commercials into past episodes of TV shows that are available on demand.
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REPORT: Twitter Ads Paired With TV Advertising Reduces Costs by 36% and Drives up to 16% More Sales

REPORT: Twitter Ads Paired With TV Advertising Reduces Costs by 36% and Drives up to 16% More Sales | screen seriality | Scoop.it
Twitter has released some interesting data that shows just how effective paid Twitter media can be for promoting television shows and generating leads. Earlier this year Twitter introduced TV ad targeting for advertisers in the U.S.
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What will the future of social television look like?

What will the future of social television look like? | screen seriality | Scoop.it
As Facebook and Twitter fight to dominate conversation going on in social TV, Mass Relevance has established itself as the platform to facilitate the social battle.
Mattia Nicoletti's insight:

Sam Decker of Mass Relevance and the future of (social) television

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Internet vs. Television: Which Is the Second Screen?

Internet vs. Television: Which Is the Second Screen? | screen seriality | Scoop.it
Do you spend more time in front of the TV or in front of the computer screen? Just a few years ag...
Mattia Nicoletti's insight:

A different view on second screen.

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The Smart TV App Revolution Is Coming: Here's What You Need To Know

The Smart TV App Revolution Is Coming: Here's What You Need To Know | screen seriality | Scoop.it
The app store phenomenon, centered on smartphones and tablets, has been the biggest story in software for the past five years.
Mattia Nicoletti's insight:

Will we live in a world full of apps?

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TV services are finally grasping the importance of the 'second screen' | TechHive

TV services are finally grasping the importance of the 'second screen' | TechHive | screen seriality | Scoop.it
We all like to tweet or trash-talk while watching TV. Major distributors like Amazon and Sling are now building the Second Screen into their streaming services.
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