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screen seriality
Screen seriality focus on tv industry and its insights
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YouTube rolls out live streaming — incrementally

YouTube rolls out live streaming — incrementally | screen seriality | Scoop.it
Having first launched in June 2016 with a select group of creators, YouTube is extending mobile live streaming to every creator with over 10,000 followers, and soon, to all users.
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Super Bowl LI scores top ratings, just shy of record

Super Bowl LI scores top ratings, just shy of record | screen seriality | Scoop.it
Early Nielsen numbers show that Super Bowl LI ended up with 111.3 million viewers, short of the record 114.4 million viewers from 2015.
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Why Brands Need to Invest in a Second-Screen Super Bowl Strategy

Why Brands Need to Invest in a Second-Screen Super Bowl Strategy | screen seriality | Scoop.it
The second screen presents a clear opportunity for brands seeking to maximize their Super Bowl strategy.
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Facebook to prioritise longer videos in News Feed

Facebook to prioritise longer videos in News Feed | screen seriality | Scoop.it
Social media behemoth Facebook is making yet another move to make video a central part of its content mix, with a tweak to its algorithm to prioritise longer clips in the News Feed.
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Nielsen: social TV on the rise across demos

Nielsen: social TV on the rise across demos | screen seriality | Scoop.it
Rapid TV News is an online site for TV broadcast news, mobile content, distribution platform providers, digital television, satellite and broadcast distribution technology.
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TV ad spend up in 2016

TV ad spend up in 2016 | screen seriality | Scoop.it
Overall US advertising spending ended 2016 up 4.4% compared with the previous year, with broadcast and cable revs up 4.6% and 4% respectively, according to research firm Standard Media Index (SMI).
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Netflix Content Spend Now On Par with Premium Networks - WORLD SCREEN

Netflix Content Spend Now On Par with Premium Networks - WORLD SCREEN | screen seriality | Scoop.it
LONDON: Netflix's annual content spend, which in 2016 amounted to $4.7 billion, is now comparable to a premium channel group or platform, Ampere Analysis reports.
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Introducing Live Audio | Facebook Media

Introducing Live Audio | Facebook Media | screen seriality | Scoop.it
By: Shirley Ip, Product Specialist, and Bhavana Radhakrishnan, Software Engineer As we continue to improve the Facebook Live experience, we’ve been listening to feedback to inform the new tools and features we build. One thing we’ve heard is tha
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Fox to Take Full Control of Sky - TVEUROPE

Fox to Take Full Control of Sky - TVEUROPE | screen seriality | Scoop.it
LONDON: 21st Century Fox has reached a £11.7-billion deal with Sky to take full control of the European pay-TV giant.
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Westworld generated the most digital content engagement among new fall TV series

Westworld generated the most digital content engagement among new fall TV series | screen seriality | Scoop.it
The early narrative was that Westworld is not ‘the next Game of Thrones.’ But maybe it can be. According to Amobee, a marketing technology company that measures interactions across 600,000 websites, Westworld generated the most digital content engagement of any new fall TV show.
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Facebook says it’s in talks to buy its own video shows

Facebook says it’s in talks to buy its own video shows | screen seriality | Scoop.it
The company says it wants to "kickstart" its video efforts.
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Airbnb for Movie Theaters: Has Crowdsourced Distribution Found Its Killer App?

Airbnb for Movie Theaters: Has Crowdsourced Distribution Found Its Killer App? | screen seriality | Scoop.it
Rabid web series fans spark new revenue stream for Austin, Texas-based crowdsource distribution company Tugg as it aligns behind new strategy
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Booming video demand fuels rocketing rise in mobile data traffic

Booming video demand fuels rocketing rise in mobile data traffic | screen seriality | Scoop.it
Cisco’s latest mobile Visual Networking Index (VNI) is out, showing that video will represent 78% of all mobile traffic by 2021, an 8.7-fold increase in mobile video from 2016 to 2021.
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The TV Ad Isn’t Going Anywhere—It’s Going Everywhere

The TV Ad Isn’t Going Anywhere—It’s Going Everywhere | screen seriality | Scoop.it
Welcome to Big Video: when Hollywood can make the same pitch as Google and Facebook. When brands matter again. When TV ads come back like they never left.
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Here Are The Big Risks For Facebook As It Pursues A "Video-First" Strategy - VideoNuze

Here Are The Big Risks For Facebook As It Pursues A "Video-First" Strategy - VideoNuze | screen seriality | Scoop.it
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Facebook Developing Video App for Apple TV, Other Set-Tops (Report)

Facebook Developing Video App for Apple TV, Other Set-Tops (Report) | screen seriality | Scoop.it
Facebook is developing an app for set-top boxes including Apple TV, as a way to bring longer-form video content -- and video ads -- to big-screen TVs in consumers' living rooms, the Wall Street Journal reported.
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Research reveals huge lack of consistency in global pay-TV pricing

Research reveals huge lack of consistency in global pay-TV pricing | screen seriality | Scoop.it
One size does not fit all in the global pay-TV industry, with research from Teligen, covering 115 providers in 31 OECD countries, showing significant price differences between countries and providers.
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Millennials make up nearly half of US cordless users

Millennials make up nearly half of US cordless users | screen seriality | Scoop.it
Research from GfK MRI has revealed that those aged 18-34 account for 43% of the so-called cordless generation who have yet to subscribe to cable, satellite or fibre optic TV service, as well as those who have cut the cord.
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From TV to TV

From TV to TV | screen seriality | Scoop.it
As the TV landscape continues to evolve, advertisers, agencies and broadcasters alike have never had so many opportunities. Our latest international study examines the top five trends that are guiding the evolution of TV (Television) to … TV (Total Video), outlining the implications for the industry and the measurement solutions available to meet them.
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TV Drama: 2016 Year in Review - TVDRAMA

TV Drama: 2016 Year in Review - TVDRAMA | screen seriality | Scoop.it
NEW YORK: Mansha Daswani spotlights some of the drama trends from last year, which saw a record number of scripted original series across broadcast, cable and streaming platforms.
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Facebook Launching 360-Degree Live Streaming Video - VRScout

Facebook Launching 360-Degree Live Streaming Video - VRScout | screen seriality | Scoop.it
National Geographic will be the first to test the new feature. Publishers will soon be able to take their live streams to an entirely new level — broadcasting live in 360-degrees. Facebook unveiled the latest expansion to live broadcasting Monday, dubbed Live 360, that marries their existing features of livestreaming and pre-recorded 360-degree videos. The social …
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Twitter enables live broadcasting

Twitter enables live broadcasting | screen seriality | Scoop.it
Twitter has released an update that allows users to broadcast live video from within its app for iOS and Android.
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Amazon Prime Video Goes Global: Available in More Than 200 Territories

Amazon Prime Video Goes Global: Available in More Than 200 Territories | screen seriality | Scoop.it
In a prepared statement, Amazon said that Amazon Prime members in Belgium, Canada, France, India, Italy, and Spain could begin watching Wednesday at no additional cost to their subscription.
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Two-thirds of Western Europe online users watch video

Two-thirds of Western Europe online users watch video | screen seriality | Scoop.it
Research from eMarketer is predicting that 211.6 million Internet users in Western Europe will watch digital video at least once a month over the course of 2016, 66.9% of all Internet users.
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