Frank Rose: '"If it doesn't spread, it's dead": With this pithy dictum, Henry Jenkins summed up the nature of media distribution in the Internet age.'
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Frank Rose: '"If it doesn't spread, it's dead": With this pithy dictum, Henry Jenkins summed up the nature of media distribution in the Internet age.'
Spreadable media is ispirational for the next tv. It's about spreading contents through media. It's about web 1.0 and 2.0. It's about retro culture.
In this interesting interview what comes out is that storytelling and simplicity is a winner in a spreadable world.
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Social TV Firms Come Up With Different HitsMediaPost Communicationsby David Goetzl, 6 minutes ago In the clichéd data-is-the-new-oil era, there's lots of wildcatting going on in search of the most valuable sources to evaluate social conversation... Delete the scoop?
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