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Henry Jenkins on 'Spreadable Media,' why fans rule, and how 'The Walking Dead' takes on a life of its own

Henry Jenkins on 'Spreadable Media,' why fans rule, and how 'The Walking Dead' takes on a life of its own | screen seriality | Scoop.it

Frank Rose: '"If it doesn't spread, it's dead": With this pithy dictum, Henry Jenkins summed up the nature of media distribution in the Internet age.'


Via The Digital Rocking Chair, Binary Racoon
Mattia Nicoletti's insight:

Spreadable media is ispirational for the next tv. It's about spreading contents through media. It's about web 1.0 and 2.0. It's about retro culture. 

 

In this interesting interview what comes out is that storytelling and simplicity is a winner in a spreadable world.

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The Digital Rocking Chair's curator insight, January 17, 2013 11:45 PM

You should also check out Spreadable Media's website.

Brad Tollefson's curator insight, January 23, 2013 2:49 PM
Spreadable Media on preorder...
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Rescooped by Mattia Nicoletti from (Media & Trend)
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Amazon Explores New Distribution Methods, Teases Third Pilot Slate

Amazon Explores New Distribution Methods, Teases Third Pilot Slate | screen seriality | Scoop.it

Amazon Studios touted its new series during its summer TCA presentation and showed off clips of its upcoming pilots. 

 

 

The production arm of the Seattle-based tech giant made its first appearance at the Television Critics Association summer tour, trotting out talent from all five of its series. During the three-hour presentation, details emerged about how the fledgling studio plans to compete in the increasingly competitive digital content game and just what Amazon has planned for its move into TV-quality programming. 

 

Here's what The Hollywood Reporter learned during Amazon's three-hour presentation, which included a Q&A with Amazon Studios director Roy Price and panels for returning series Alpha House and new seriesTransparent, Mozart in the Jungle, Bosch and The After.  

 

Introducing Netflix-Style Binging 

Amazon released its first two comedy series, Alpha House and Betas, on a weekly schedule, but plans to experiment with new forms of distribution with its upcoming series. All 10 episodes of comedyTransparent will be released at once in September a la Netflix. Creator Jill Soloway says that was always the plan for the series, which stars Jeffrey Tamboras the patriarch of a dysfunctional L.A. family who reveals that he is transitioning to become a woman. "That certainly had a lot to do with the shape of the season," said Soloway of the comedy's rollout strategy. "I think of it like a five-hour movie more than 10 episodes." 

The streamer will similarly play with distribution strategy for Chris Carter's science fiction thriller The After. He revealed during the panel that the series will be released in four two-hour installments when it premieres in early 2015. He noted that it was a better strategy for the show, the plot of which has been heavily guarded so as not to spoil the mysterious phenomenon at the center of the story. "Amazon is going to show these an episode at a time," he said. "They’re not going to put these out all at once, which I think is good for the show."

Budget Not an Issue

Several questions aimed at the panelists dealt with the topic of money and whether the actors had to sacrifice a big paycheck for these projects, but they assured the critics that was not the case. The cast of Transparent was emphatic that Amazon Studios "pays your network quote." Quipped Tambor: "I just bought a new car." At the end of the presentation, Price addressed those concerns further, noting that "quality is a priority" for the studio. He also stressed that pilots set in Paris will film in Paris and those set in New York will film in New York because it "influences the texture of the shows." 

 

Ambitions Are Growing


Amazon ended its presentation by teasing its upcoming slate of pilots, which will be released for viewing in August. The new shows consist of three comedies — Red Oakes, The Cosmopolitans, Really — and two dramas — Hand of God, Hysteria. This is the first time that Amazon has released two pilot slates in one year. If all five shows are picked up to series, a distinct possibility since Price noted that Amazon could pick up any number of shows "depending on how people respond," it would double the studio's current lineup. "If people love a show, we're going to make the show," said Price. "We want to create shows that are special, memorable, ones that people will care about in five to 10 years." 


Free Shipping Included


At the end of the day, the originals are all about driving new customers to Amazon Prime, the $99 annual subscription that offers access to the Prime Instant Video library and includes free shipping on Amazon purchases. When asked about whether the shows would leave the video service after they are released on DVD, head of comedy Joe Lewis joked: "These shows will be available in perpetuity forever on Amazon Prime. Great deals on shipping, by the way." It was one of several references to Amazon's e-commerce roots during the presentation, including shout outs to Amazon devices such as the Kindle and Fire TV. Execs even too a few jabs at the company's foray into shipping via drones. Noted Price: "It's like we live in the future." 


Via Virginie Colnel
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VOD Professional | World Cup 2014 On Demand – The Story So Far

VOD Professional | World Cup 2014 On Demand – The Story So Far | screen seriality | Scoop.it
Have a look at some of the most impressive World Cup related VOD news from the last few weeks.
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Some interesting data about the world cup

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2014 FIFA World Cup breaks online streaming records

2014 FIFA World Cup breaks online streaming records | screen seriality | Scoop.it
The 2014 FIFA World Cup has set new records for streaming data traffic around the world, as football fans watch matches online in greater numbers than ever before. The FIFA World Cup broadcast prod...
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Which Emmy nominations are receiving the most buzz on social?

Which Emmy nominations are receiving the most buzz on social? | screen seriality | Scoop.it
The fall TV season has officially begun with yesterday’s Emmy nominations announcement. While social media doesn’t determine the winners of the Emmys, it definitely tells the media and the world what influencers think should win.
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WORLD CUP: Germany’s Stunning Rout Of Brazil Results In The Most Facebook Interactions - AllFacebook

WORLD CUP: Germany’s Stunning Rout Of Brazil Results In The Most Facebook Interactions - AllFacebook | screen seriality | Scoop.it
Host Brazil’s shocking 7-1 defeat at the hands of Germany in a semifinal match Tuesday at 2014 FIFA World Cup Brazil sparked the most conversation on Facebook of any of the tournament’s games to date, with 66 million of the social network’s users responsible for more than 200 million interactions (posts, comments, and likes), including more than 52 million interactions from 16 million users in Brazil alone, according to the Facebook Data Science Team.
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’24: Live Another Day’ Elicits Strong Twitter Reaction - Lost Remote

’24: Live Another Day’ Elicits Strong Twitter Reaction - Lost Remote | screen seriality | Scoop.it
’24: Live Another Day’ Elicits Strong Twitter Reaction
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WORLD CUP: 60M Facebook Interactions For Brazil-Colombia, 26M For Germany-France - AllFacebook

WORLD CUP: 60M Facebook Interactions For Brazil-Colombia, 26M For Germany-France - AllFacebook | screen seriality | Scoop.it
The Fourth of July saw some daytime fireworks in the form of two 2014 FIFA World Cup Brazil quarterfinal matches, as host Brazil edged Colombia 2-1, while Germany dispatched France 1-0. According to the Facebook Data Science Team, the Brazil-Colombia match resulted in 60 million interactions (posts, comments, and likes) from 26 million Facebook users, while the Germany-France contest spurred 26 million interactions from 16 million users.
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Second Screen at CBC in Canada: The results - YouTube

Tessa Sproule, Director of Digital at CBC, provides a detailed assessment of the Canadian broadcaster's Second Screen projects including app download versus ...
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Infographie "Mobile et Coupe du monde"

Smartphone-sporting football/soccer fans across the globe expect their mobile devices to take on a pivotal role when it comes to their FIFA World Cup 2014 expe…
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USA-BEL game generates 15 million social posts

USA-BEL game generates 15 million social posts | screen seriality | Scoop.it
The dramatic USA vs. Belgium World Cup game this week was one of the most talked about topics on social media of all time, garnering more than 15 million social media posts with a combined Twitter reach of 1.6 billion users.
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Rescooped by Mattia Nicoletti from SocialTV - SecondScreen
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Analyse du buzz autour des séries TV en France

Analyse du buzz autour des séries TV en France | screen seriality | Scoop.it
Digimind a réalisé une étude portant sur plus 530 000 mentions en français à propos de 50 séries TV sur le web, les réseaux sociaux.

Via Phil Khattou
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51% following the World Cup on Facebook

51% following the World Cup on Facebook | screen seriality | Scoop.it
We're now more than two weeks into the World Cup, and GlobalWebIndex has produced this graph looking at how people are keeping up-to-date with the tournament.
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Distracted Diva: The Second Screen Goes to the Opera

Distracted Diva: The Second Screen Goes to the Opera | screen seriality | Scoop.it
A performance of “Carmen” this month will include titles projected to the audience via cellphone and other connected devices.
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From Sherlock to cult movies, audiences get in on interactive act

From Sherlock to cult movies, audiences get in on interactive act | screen seriality | Scoop.it





Via The Digital Rocking Chair
Mattia Nicoletti's insight:

In the whole world of entertainment immersive experience (even social tv and second screen may be considered a kind of immersive experience) is getting more and more important. Transmedia is taking place and creativity, good writying (and a good budget) is all you need to leverage storytelling to the next level.

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The Digital Rocking Chair's curator insight, July 12, 10:44 PM


Vanessa Thorpe:  "Theme parks and heritage attractions join the booming new market for immersive theatre"

Henrik Safegaard - Cloneartist's curator insight, July 13, 8:29 AM

Great idea. I would love to go there -

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UK, US consumers say ‘no thanks matey’ to TV piracy

Content security underpins the core business model for pay TV — and it appears that consumer attitudes towards it vary region by region around the globe.
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World Cup reveals TV Everywhere issue: latency

World Cup reveals TV Everywhere issue: latency | screen seriality | Scoop.it
While the nearly completed World Cup soccer tournament has delivered TV Everywhere its highest usage to date, it has also laid bare an issue related to any kind of video delivered over the Internet: latency.
Mattia Nicoletti's insight:

If you watch a live event on tv everywhere (Sky Go for example) you have to know that there is a latency. A goal of the World Cup on tv everywhere is one minute late than live tv. And this is a problem.

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Food, Babies, Sex: What Marketers Should Know About Human Emotion And What Drives An Ad's Success

Food, Babies, Sex: What Marketers Should Know About Human Emotion And What Drives An Ad's Success | screen seriality | Scoop.it
Douglas Van Praet breaks down the hardwired human drives behind emotions and decision-making, using successful ads to illustrate.
Mattia Nicoletti's insight:

An amazing article about advertising through the eyes of a neuro scientist. A must read for everybody working in the communication industry.

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With 35.6 Million Tweets, Germany’s 7-1 #WorldCup Win Over Brazil Sets A New Twitter Record [STATS] - AllTwitter

With 35.6 Million Tweets, Germany’s 7-1 #WorldCup Win Over Brazil Sets A New Twitter Record [STATS] - AllTwitter | screen seriality | Scoop.it
With 35.6 Million Tweets, Germany’s 7-1 #WorldCup Win Over Brazil Sets A New Twitter Record [STATS]
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Facebook Tries Being A TV Channel With New Mobile Video Player | TechCrunch

Facebook Tries Being A TV Channel With New Mobile Video Player | TechCrunch | screen seriality | Scoop.it
If you watch one of a friend's videos, Facebook will now try to get you to watch more with a new carousel of suggested videos that appears after you view one..
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Second-Screen Experiences Are More Reality Than Hype

Second-Screen Experiences Are More Reality Than Hype | screen seriality | Scoop.it
Despite having access to more than 500 channels, the average viewer watches only a small fraction of them — and continues to scroll through channel guides to find them. Meanwhile, our smartphones already know what we ...
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Real-time all the time: how TV interactivity is evolving

Real-time all the time: how TV interactivity is evolving | screen seriality | Scoop.it
Time zones and telephone voting revenues hold up social activity being woven into shows. But change is coming, explains Jason George
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2014 FIFA World Cup Second Screen Apps Capture Global Audiences

2014 FIFA World Cup Second Screen Apps Capture Global Audiences | screen seriality | Scoop.it
Few would have predicted the match results following thirty-two games into the 2014 World Cup, but many had predicted the remarkable second screen activity during broadcasts of the competition.
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World Cup Viewing Habits Across the Globe

World Cup Viewing Habits Across the Globe | screen seriality | Scoop.it
This infographic shows statistics of several countries surveyed regarding their interest in watching the games, and how they will be watching them.
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The power of the second screen [infographic] - Fullscreen

The power of the second screen [infographic] - Fullscreen | screen seriality | Scoop.it
For nearly 50 million Americans, the second-screen experience is second nature. But is this behavior a boon or a bust for broadcasters? (Don’t Fear the Power of Second Screen!
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The Ad Problems Within TV Everywhere by @RichBTIG

Understanding the Problems of TV Everywhere Richard Greenfield, BTIG @RichBTIG rgreenfield@btig.com btigresearch.com.
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