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Study Shows Why Tablets Could Become The New Center Of Living Room Entertainment | TechCrunch

Study Shows Why Tablets Could Become The New Center Of Living Room Entertainment | TechCrunch | screen seriality | Scoop.it
A new report from Flurry Analytics released today details some of the key differences between smartphone and tablet usage.
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screen seriality
screen seriality
Screen seriality focus on US tv industry and its insights
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Hulu Drives 1.4 Million Digital Engagements in Lead Up to Seinfeld Release

Hulu Drives 1.4 Million Digital Engagements in Lead Up to Seinfeld Release | screen seriality | Scoop.it
According to Listen First, Hulu's Digital Engagement Ratings went through the roof during the lead up and launch of the Seinfeld catalog.
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New HBO Shows Airing on Facebook for Limited Time

New HBO Shows Airing on Facebook for Limited Time | screen seriality | Scoop.it
Just limited enough to sign how many new HBO subscriptions they can get,
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Snapchat Launches Native Video Ads

Snapchat Launches Native Video Ads | screen seriality | Scoop.it
Snapchat CEO Evan Spiegel has been talking vision a lot recently. Just last month, he spoke about the future (aka: business model) for Snapchat being advertising.
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Hulu Showtime Bundle Illustrates Rapidly Evolving OTT Competitive Environment - Telecompetitor

Hulu Showtime Bundle Illustrates Rapidly Evolving OTT Competitive Environment - Telecompetitor | screen seriality | Scoop.it
Hulu and Showtime are partnering for a Hulu Showtime bundle to help take on Netflix and HBO in an ever increasing OTT competitive environment
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Data, Addressability Driving Seismic Shift As TV And Digital Converge - AdExchanger

I believe impressions will win over gross rating points (GRP) as digital and TV converge.
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CBS Positioned To Profit From The Future Of Television

CBS Positioned To Profit From The Future Of Television http://t.co/KD0xyQ50oB
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Adobe: TV Everywhere Viewing Surges | Broadcasting & Cable

Adobe: TV Everywhere Viewing Surges | Broadcasting & Cable | screen seriality | Scoop.it
Adobe Digital Index: #TVEverywhere viewing surges - http://t.co/Eq3ShF5Fqy via @bcbeat http://t.co/esURdKMrNO
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Syfy and LG Launch Interactive App for Defiance Premiere

Syfy and LG Launch Interactive App for Defiance Premiere | screen seriality | Scoop.it
Matthew Chiavelli, vice president of digital media and strategy for Syfy says the app has always been about "multiplatform play."
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The-future-of-television

The-future-of-television | screen seriality | Scoop.it
From binge-watching to multi-platform storytelling, EY explains six emerging trends that will have the biggest impact on the future of television.
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Second-screen viewing is ruining sports fandom in public places - FanSided

Second-screen viewing is ruining sports fandom in public places - FanSided | screen seriality | Scoop.it
In an effort to “be more social” and to “not live the rest the rest of my life in self-imposed isolation, pretending that my aloneness is somehow artistic, somehow more than just really, really depressing,” I chose to watch the opening game of the...
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For Amazon, the future of television could be e-commerce in your living room

For Amazon, the future of television could be e-commerce in your living room | screen seriality | Scoop.it
Amazon's new Fire TV is about more than just watching your favorite shows.
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TV Is Losing Ground to the Internet Where It Really Counts | WIRED

TV Is Losing Ground to the Internet Where It Really Counts | WIRED | screen seriality | Scoop.it
As more people stream shows, growth in TV ad spending is expected to slow.
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Study: Consumers Want More OTT Content, Service

Study: Consumers Want More OTT Content, Service | screen seriality | Scoop.it
With the launch of Showtime’s video service, it’s official: over the top is the place to be. It’s almost hard to keep track.
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Almost 1 in 3 Have Been Persuaded to Watch A TV Show Based on Social Buzz

Almost 1 in 3 Have Been Persuaded to Watch A TV Show Based on Social Buzz | screen seriality | Scoop.it
Some 31% of US and Canadian adults (18+) say they have at some point chosen to watch a TV show or movie because of all the buzz it was getting on Facebook, Twitter and other social networks, according to the latest quarterly video trends report...
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Social Media & Social TV are not the same thing.

Social Media & Social TV are not the same thing. | screen seriality | Scoop.it
Social Media and Social TV although similar, require different approaches. Here I write about 4 things to consider before you begin.
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Parks: Meeting consumer demand for TV Everywhere and OTT services

Parks: Meeting consumer demand for TV Everywhere and OTT services | screen seriality | Scoop.it
Pay-TV and OTT providers face an ongoing and expanding challenge to attract and retain consumers as the OTT video space gets crowded and consumer video habits continue to evolve.
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TV panel market loses steam

TV panel market loses steam | screen seriality | Scoop.it
Analyst WitsView has revealed a TV panel market with noticeable weakness after a period of steady growth as the market drive gradually dissipates.
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Divining the Future of Television - VideoInk

Divining the Future of Television - VideoInk | screen seriality | Scoop.it
What is Television (with a capital T)? And what is the true nature of its relationship with YouTube, which is aiming to take from Television's money pile.
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Divining the Future of Television - VideoInk

Divining the Future of Television - VideoInk | screen seriality | Scoop.it
What is Television (with a capital T)? And what is the true nature of its relationship with YouTube, which is aiming to take from Television's money pile.
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App Monetization Strategies for TVE & Media

App Monetization Strategies for TVE & Media | screen seriality | Scoop.it
In an era where the app ecosystem is so robust and audiences so active, advertising and monetization strategies need to be anything but normal.
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Why The Future Of Online Advertising Looks A Lot Like Television

Why The Future Of Online Advertising Looks A Lot Like Television | screen seriality | Scoop.it
As digital video ads drive overall advertising industry growth, it's apparent that online advertising increasingly will look like television.
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Why TV Everywhere Is Taking Off Now | Light Reading

Why TV Everywhere Is Taking Off Now | Light Reading | screen seriality | Scoop.it
In this LRTV interview, Verizon's Joseph Hopkins explains why multiscreen video is finally starting to hit a sweet spot with viewers and how his company aims to capitalize.
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TV Producers, Execs on Using Social Media to Their Advantage

TV Producers, Execs on Using Social Media to Their Advantage | screen seriality | Scoop.it
Recent hit television shows find that they need to break through the mold of traditional television and meet the viewers where they are watching – on social networks. As of late, live-tweeting, “OM...
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Clearbridge Mobile's curator insight, June 16, 11:32 AM

People aren’t just passively watching content on the media apps they download – increasingly, they are actively consuming, sharing and interacting. Broadcasters and content providers are quickly realizing that not only do they need functional media apps to stay connected with their audiences, they need to provide a platform that offers the ability to interact. To learn more about social TV and the active audience, visit http://clearbridgemobile.com/rethinking-second-screen-social-tv-and-the-active-audience/

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Mobile Video Brings Viewers Back To TV

Mobile Video Brings Viewers Back To TV | screen seriality | Scoop.it
Mobile video increasingly isn't just about short-form videos. A new IAB global survey finds that nearly 40% of people questioned say they watch videos five minutes or longer on their phones daily or
more frequently.
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Ahead of ‘Power’ Return, Starz Launches YourInsideThreat.com Digital Experience

Ahead of ‘Power’ Return, Starz Launches YourInsideThreat.com Digital Experience | screen seriality | Scoop.it
The 50 Cent-produced ‘Power’ returns to Starz for its second season this Saturday, and ahead of the premiere, the Starz team has launched a digital experience: yourinsidethreat.com.
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