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screen seriality
Screen seriality focus on tv industry and its insights
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Free report | The Digital TV Europe Industry Survey 2016 » Digital TV Europe

Free report | The Digital TV Europe Industry Survey 2016 » Digital TV Europe | screen seriality | Scoop.it
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Making TV more personal | VideoNet

Making TV more personal | VideoNet | screen seriality | Scoop.it
First came multichannel TV, then PVR and VOD, then multiscreen and catch-up TV. There are still several important steps ahead to true personalization of the TV experience, from recommendation and second screen synchronization to PVR everywhere, targeted ads and even tailored audio tracks. This report investigates them and their likely impact and includes input from ZON, Belgacom, Yomvi (Canal Plus), Orange, SNL Kagan MRG, Strategy Analytics, Envivio, Dolby, Civolution, ActiveVideo, Broadpeak and BlackArrow, among others.
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Report: Social TV (6th edition) - Insights into innovation in social TV

Report: Social TV (6th edition) - Insights into innovation in social TV | screen seriality | Scoop.it
Futurescape publishes strategy reports on social TV and the future of television.
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Is the second screen obsession over-rated?

Is the second screen obsession over-rated? | screen seriality | Scoop.it
The media industry loves the second screen phenomenon, but most people aren't actually using their tablets to do things related to the programs or advertising they're watching on TV, according to OzTam.
Mattia Nicoletti's insight:

Australians seem not to like second screen...

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BII REPORT: Why The "Second Screen" Industry Is Set To Explode

BII REPORT: Why The "Second Screen" Industry Is Set To Explode | screen seriality | Scoop.it
Mobile is changing the entire TV experience. ;
Mattia Nicoletti's insight:

another report confirming the importance of second screen... After all these studies now we need to act and to understand the different uses of second screen.

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130103- 2nd screen report- CES presentation- V3.pdf

130103- 2nd screen report- CES presentation- V3.pdf | screen seriality | Scoop.it
Dropbox is a free service that lets you bring your photos, docs, and videos anywhere and share them easily. Never email yourself a file again! (@ratpack here is the deck I presented at the #S3CES #SecondScreen conference.
Mattia Nicoletti's insight:

The 2ndScreen report (slides) presented at CES 2013.

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Clément Morin's curator insight, January 14, 2013 10:02 AM

Quelques chiffres intéressants sur le second écran dans cet aperçu d'une étude américaine.

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Social TV and second-screen viewing: the stats in 2012

Social TV and second-screen viewing: the stats in 2012 | screen seriality | Scoop.it

What does research from Nielsen, Google, Deloitte, Thinkbox, BSkyB and others tell us about social tv?

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Stowe Boyd - Social TV And The Second Screen Special Report In The Press |

Stowe Boyd - Social TV And The Second Screen Special Report In The Press | | screen seriality | Scoop.it
Social TV And The Second Screen Special Report In The Press Joe McKendrick reviews the Social TV and The Second Screen special report for Smart Planet (Social TV fuels race for ’second screen’...
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iPad, Kindle Fire and other tablets drive greater TV viewing | Rapid TV News

iPad, Kindle Fire and other tablets drive greater TV viewing | Rapid TV News | screen seriality | Scoop.it
As tablets cement the second screen TV experience, rather than cannibalising ratings and viewing, as some fear, such devices are actually driving increased viewing, especially among 18-49 year olds, new research from TDG has revealed.
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Social TV Firms Come Up With Different Hits - MediaPost Communications

Social TV Firms Come Up With Different HitsMediaPost Communicationsby David Goetzl, 6 minutes ago In the clichéd data-is-the-new-oil era, there's lots of wildcatting going on in search of the most valuable sources to evaluate social conversation...
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Mobile devices star in prime time at home

Mobile devices star in prime time at home | screen seriality | Scoop.it
Viewers increasingly watch what they want, when they want and on the screen they want.
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WorldScreen.com - Articles - Online Consumers Watching as Much Video on Computers as on TV

WorldScreen.com - Articles - Online Consumers Watching as Much Video on Computers as on TV | screen seriality | Scoop.it
Online Consumers Watching as Much Video on Computers as on TV...
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Ultra HD: Winning the battle for the big screen | VideoNet

Ultra HD: Winning the battle for the big screen | VideoNet | screen seriality | Scoop.it
A look at how the 4K/UHD market is evolving and what is needed for Pay TV operators to differentiate services from both HD and what OTT providers can offer, from higher frame  rates  and  better  colours  to  the  UI  and  all-round  user  experience  that  will  win  consumer  attention  and  admiration.  We  consider  how  UHD  will  fit  into  the  existing  television  ecosystem,  investigating  the  role  of  upscaling,  new  content  protection  specifications  and  how we handle in-home content redistribution. This report includes original insights from Sky Deutschland, EBU, Strategy Analytics, DisplaySearch, Futuresource, NAGRA, Optiva Media, ACB, EchoStar, Harmonic, Elemental Technologies, Technicolor, Farncombe and IABM.
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Speed Summary: Cross Screen Engagement Report (Microsoft/Flamingo)

Speed Summary: Cross Screen Engagement Report (Microsoft/Flamingo) | screen seriality | Scoop.it
Speed summary of a useful research report from Microsoft (download) on our multi-screening digital lives; how we use second screens whilst watching TV - based on ethnographic research and a survey ...
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The Trendrr Blog: Second Screen / Social TV – MCN – Mid Year Report – Cable Show

The Trendrr Blog: Second Screen / Social TV – MCN – Mid Year Report – Cable Show | screen seriality | Scoop.it
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US viewers opt for free TV streaming

US viewers opt for free TV streaming | screen seriality | Scoop.it

Traditional pay TV operators and broadcast networks still dominate the consumer television landscape, but US viewers start to turn to new options, from subscription video on demand (SVOD), to electronic sell-through (EST), to free TV streaming.

While SVOD drives the most online TV streams by far, the incidence of consumers who used SVOD and free streaming in 2012 was relatively equal. According to NPD’s “Free Streaming TV” report, 12% of U.S. TV watchers reported streaming TV shows for free during the prior three months, compared to 14% who watched a TV show via SVOD.

“Over half of the viewers for streaming TV are between the ages of 18 and 34, so the YouTube generation is evolving from short-form and user-generated content to TV shows and, like YouTube, they can watch where and when they want,” said Russ Crupnick, SVP of industry analysis at NPD. “Despite the attention lavished on tablets and phones, an astonishing 83% of free TV streaming programs are viewed on a computer.”

Nearly all broadcast and cable TV networks offer free streaming of their programming via the internet; however, based on NPD’s latest information, consumer usage of free-streaming TV sites varies. Hulu.com dominated free streaming TV, accounting for 43% of total streams during 2012.

After Hulu, the five broadcast network sites (CBS.com, ABC.com, FOX.com, NBC.com, and CWTV.com) accounted for another 30% of total streams. Four cable TV sites — abcfamily.com, comedycentral.com, MTV.com, and A&ETV.com — round out the top-ten free streaming TV sites.

NPD’s research shows that streaming consumers are very satisfied overall with the experience. All of the top 10 free streaming sites have strong consumer feedback with 75% or more of each of these site’s users reporting that they intend to return to the site in the future.

Hulu.com, in particular, has very committed users, given that two-thirds say that they “definitely” will return to the site. These free sites generally perform well on convenience and site organisation. Most of them also perform well on current release availability; however, Fox.com streamers rate the site much lower on this measure, due to the fact that Fox generally delays availability of its programming.

“The consumer response to program availability on Fox, speaks to the often-controversial question of whether the audience detects shows that are windowed,” Crupnick said.

Based on NPD’s findings, the shift toward internet video distribution drives a more complex and diverse set of content and purchase and rental options to consumers. With it comes a more diverse set of direct and indirect competitors among movie studios and TV networks, as well as their TV and digital distribution partners.

According to Crupnick, “from the consumer perspective, it is important to monitor the habits and perceptions of the audience as all of these distribution models evolve, which will help align programming to the target audience and inform whether consumers are responding positively to the experience these options provide.”

 


Via Virginie Colnel
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Report: US TV Advertising Market Will Struggle in Post-Election & Olympics Year | Social TV Apps - The Future of Multiplatform Television, Transmedia, Social TV, Smart TV and Connected TV

Report: US TV Advertising Market Will Struggle in Post-Election & Olympics Year | Social TV Apps - The Future of Multiplatform Television, Transmedia, Social TV, Smart TV and Connected TV | screen seriality | Scoop.it
The emergence of Second Screen Social TV is affecting the TV industry according to a new report from Magna Global, presenting new opportunities as well as challenges for marketers and media owners.
Mattia Nicoletti's insight:

2013 will be a interesting year for television. Ad revenues vs subscription. And social tv and second screen+transmedia will play a key role. 

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Second screen devices ‘omnipresent and not just among the young,’ finds Nielsen report - Lost Remote

Second screen devices ‘omnipresent and not just among the young,’ finds Nielsen report - Lost Remote | screen seriality | Scoop.it
Second screen devices ‘omnipresent and not just among the young,’ finds Nielsen report...
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Report: Thirty Per Cent of Gen Y Audience Bailing on "Traditional" Linear TV in Key Primetime Hour | Social TV Apps - The Future of Multiplatform Television, Transmedia, Social TV, Smart TV and Con...

Report: Thirty Per Cent of Gen Y Audience Bailing on "Traditional" Linear TV in Key Primetime Hour | Social TV Apps - The Future of Multiplatform Television, Transmedia, Social TV, Smart TV and Con... | screen seriality | Scoop.it
If traditions of TV viewing from decades past have held in any time period, primetime seems the most likely candidate.
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» The most anticipated new fall TV shows are…

» The most anticipated new fall TV shows are… | screen seriality | Scoop.it
The most anticipated new fall TV shows are…...
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TV viewers embracing second and third screens for access to video content

TV viewers embracing second and third screens for access to video content | screen seriality | Scoop.it
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Multi-Screen Viewers Remember Traditional TV Ads Most, Report Finds

Multi-Screen Viewers Remember Traditional TV Ads Most, Report Finds | screen seriality | Scoop.it
More screens = better ad recall.That’s the finding of a new report from the Interactive Advertising Bureau.
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Consumers Create Own Social TV Experiences

Consumers Create Own Social TV Experiences | screen seriality | Scoop.it
Facebook, group texts and social TV apps are popular for interaction...
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Social TV works best when it's live | News | Rapid TV News

A new study from content king Viacom exploring the social TV phenomenon found that, while fairly nascent, social TV and 'co-viewing' trends are creating a shift in TV viewing from a lean-back to a lean-forward experience.
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