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screen seriality
Screen seriality focus on US tv industry and its insights
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The future of TV may be what Comcast dreams (Q&A) - CNET

The future of TV may be what Comcast dreams (Q&A) - CNET | screen seriality | Scoop.it
Comcast stands alone with cable's biggest (and getting bigger) market share and its first cloud-based system. As TV and the Net fuse, exec Marcien Jenckes' hunches are more than just guesswork.
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ConnecTV launches biggest social TV network nationwide

ConnecTV launches biggest social TV network nationwide | screen seriality | Scoop.it
ConnecTV launches biggest social TV network nationwide
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TV Networks Play to 'Second Screen'

TV Networks Play to 'Second Screen' | screen seriality | Scoop.it
AMC will show video vignettes on an online app it is launching this weekend to promote its crime drama The Killing, one of a number of increasingly ambitious such efforts being produced by TV networks.

Via La Nouvelle Télévision
Mattia Nicoletti's insight:

It's very interesting the second screen content strategy developed by AMC for The killing: let viewers deepen a new character with some videos about his story and his past.

 

It could push tv series producers to create a relationship between audience and the characters before pilot airing.

Characters are the key to engage viewers. 

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The future of Video on Demand? More variety in ads, and having to sit through them no matter what

The future of Video on Demand? More variety in ads, and having to sit through them no matter what | screen seriality | Scoop.it
Comcast has identified a growth area of its business: selling ads for Video on Demand programming.
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New York Times: Comcast, Time Warner Cable Merger Could Make Netflix Pay More

New York Times: Comcast, Time Warner Cable Merger Could Make Netflix Pay More | screen seriality | Scoop.it
The New York Times editorial board came out with an op-ed yesterday urging the FCC and U.S. Justice Department to block Comcast's $45 billion acquisition of Time Warner Cable.
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Twitter & Comcast To Offer Social Remote Control [VIDEO]

David Erickson discusses the Twitter and Comcast social media remote control button that lets you change your television channel from a tweet or DVR an upcoming episode.
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Transcript: Neil Smit and Anne Sweeney on TV's future - Fortune Tech

Transcript: Neil Smit and Anne Sweeney on TV's future - Fortune Tech | screen seriality | Scoop.it
Neil Smit, executive vice president of Comcast, joined Anne Sweeney, president, Disney/ABC Television Group, on stage at the Fortune Brainstorm Tech conference for a discussion about the future of television, moderated by Fortune's Stephanie...
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TechCrunch | The Free Ride Is Over For Streaming Video

TechCrunch | The Free Ride Is Over For Streaming Video | screen seriality | Scoop.it
Comcast's plans to do away with its 250 GB data cap and charge users based upon usage marks the end of an era for cable TV providers, and for the online video industry.
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