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screen seriality
Screen seriality focus on US tv industry and its insights
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Oculus Rift Just Put Facebook in the Movie Business

Oculus Rift Just Put Facebook in the Movie Business | screen seriality | Scoop.it
Just as the movie industry gathered this week at CinemaCon to discuss its future, Facebook came along and changed it without even bothering to show up in Las Vegas. The surprise $2 billion acquisit...
Mattia Nicoletti's insight:

What is cinema? What is television?

Today when we refer to contents there is no need anymore to define the destination of them, where we watched them. Television set is just a screen, and the same is for cinemas.


For sure there are some contents that are more suitable for some media, but at the end it's all about storytelling.


Probably, we must have a different approach when we refer to ecosystems. Ecosystems (Apple, Google, Facebook, Microsoft) have the chance to develop contents creating transmedia and immersive experiences.


In this very good article, Andrew Wallenstein evaluates the opportunities for Facebook after acquiring Oculus. Movie business it something Zuckerberg may evolve.

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High Point acquires second-screen horror App

High Point acquires second-screen horror App | screen seriality | Scoop.it
High Point Media Group has picked up the international sales rights to Dutch horror App, which encourages audiences to interact with their smartphones during the film.
Mattia Nicoletti's insight:

"Turn on your cell phones". Who could have thought that people could live an extended experience with smartphones at the cinema.

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No Change "Hollywood see video games & the internet as an existential threat" - Yahoo! News

No Change "Hollywood see video games & the internet as an existential threat" - Yahoo! News | screen seriality | Scoop.it
"They're are a lot of film purists who believe their job is to get the script shot and make it beautiful," Jeff Gomez, president of Starlight Runner Entertainment and a trans media consultant on films like "Avatar," said.

Via Gary Hayes, Binary Racoon
Mattia Nicoletti's insight:

Different century, same old cinema...

 

Probably it will slowly change when the internet generation will become the greater part of the audience.

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Gary Hayes's comment, February 19, 2013 5:38 AM
Agree - experiential story is a goal, but I am not sure there are enough experiments to break a new format? The draw of festival and big budgets mean most filmmakers are linear locked?
Mattia Nicoletti's comment, February 19, 2013 6:14 AM
Gary, I just think that Hollywood should be more open minded. The fact is that it's always about storytelling. When we have a good story and we are telling it in the right way it does not matter if it is linear or not. But as it happened in advertising when internet arrived, there were two points of view: traditional is winning, digital is winning, and only few thought that a right mix could be the right answer. Every story is different and mustbe toldi in a different way in my personal opinion.
Mattia Nicoletti's comment, February 19, 2013 6:15 AM
The change is always an opportunity, but it does not mean that everytime we have to experiment new ways.
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The first motion picture with synched 2nd screen app

The first motion picture with synched 2nd screen app | screen seriality | Scoop.it
Televisual | The Business Magazine For The Broadcast And Production Community...
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The Second Screen Comes To The Movies With App-Enhanced Film, “App”

The Second Screen Comes To The Movies With App-Enhanced Film, “App” | screen seriality | Scoop.it
It’s rare that moviegoers are encouraged to fiddle with their smartphones during a film, but that’s the case with App, the new Dutch movie directed by Bobby Boermans.Before going to see the film, moviegoers are asked to download a free app (available...
Mattia Nicoletti's insight:

Transmedia at the movies.

Great experiment. I don't know how much can work for a drama but for thriller or horror films workin'on mobile can be a rebirth (horror movies most of the times are bound to clichés).

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The Transmedia Secret of Secret Cinema

The Transmedia Secret of Secret Cinema | screen seriality | Scoop.it
This past November, I made the trip for the second year in a row to the Mozilla Festival in London, a three day technology binge fest that brings together some of the world's top thinkers to consider and shape the future of the web.
Mattia Nicoletti's insight:

The art of transmedia storytelling can transform a traditional story told by a traditional medium in a totally different experience.In this case you don't need a lot of money to produce it you just need creativity.

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9 Mind-Blowing Technologies Changing The Film Industry’s Future | The Creators Project

9 Mind-Blowing Technologies Changing The Film Industry’s Future | The Creators Project | screen seriality | Scoop.it
No, the movie industry is not dying. Take a look at some cutting-edge technologies that are moving film forward.
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Movie Theater Encourages Patrons to Play With Their iPads During the Movies - /FILM (blog)

Movie Theater Encourages Patrons to Play With Their iPads During the Movies - /FILM (blog) | screen seriality | Scoop.it
Movie Theater Encourages Patrons to Play With Their iPads During the Movies/FILM (blog)As the debate over what to do about cell phone usage in movies rages on, one theater isn't just tolerating those awful glowy screens, but actively encouraging...
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