screen seriality
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screen seriality
screen seriality
Screen seriality focus on US tv industry and its insights
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» TDG: Tablet Users Prefer OTT Service Apps to TV Apps

» TDG: Tablet Users Prefer OTT Service Apps to TV Apps | screen seriality | Scoop.it
TDG says #Tablet Users Prefer OTT Service #Apps to #TVEverywhere Apps
http://t.co/Q59ichw4oc
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Red Bull Media House trials second screen participation TV for football fans

Red Bull Media House trials second screen participation TV for football fans | screen seriality | Scoop.it
Gavin Douglas, chief commercial officer of iPowow, explains how RedBull Media House engaged sports fans through second screen apps and live TV
Mattia Nicoletti's insight:

Football is a religion for the fans  and it is a great content for creating conversation and engagement. A second screen app can really leverage this engagement transforming the viewer/fan in a protagonist of the match.

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Live or VOD, a battle from another time for TV apps, by Iris Yuster

Live or VOD, a battle from another time for TV apps, by Iris Yuster | screen seriality | Scoop.it
As video on tablet becomes primary, VOD and TV apps must update rapidly. The artificial separation between “Live TV’ and “VOD” apps is an outdated argument. Iris takes us through a typical user jou...
Mattia Nicoletti's insight:

Tv apps and VOD must reach a standard to ease the choices of the viewers. 

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The Tonight Show Starring Jimmy Fallon Second Screen App Review

The Tonight Show Starring Jimmy Fallon Second Screen App Review | screen seriality | Scoop.it
Not only did the physical filming location for change with the passing of The Tonight Show torch from Jay Leno to Jimmy Fallon, the digital experiences did as well.
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Second Screen Sports Experience Personalized With New SportsCenter App - Lost Remote

Second Screen Sports Experience Personalized With New SportsCenter App - Lost Remote | screen seriality | Scoop.it
Second Screen Sports Experience Personalized With New SportsCenter App (Second Screen Sports Experience Personalized With New SportsCenter App http://t.co/2a5egEoWip #socialTV)...
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Sony PlayStation 4 Will Have An iPhone App As Second Screen

Sony PlayStation 4 Will Have An iPhone App As Second Screen | screen seriality | Scoop.it
Sony announced that there will be a PlayStation iPhone app pretty soon that would launch along with/after the release of PS4. Check this out:
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Channel 4 develops single companion app

Channel 4 develops single companion app | screen seriality | Scoop.it
Channel 4 is launching a dedicated second screen companion app that will work across the broadcaster's programme portfolio. The 4Now app will launch as a beta in July to registered users of the Cha...
Mattia Nicoletti's insight:

A single second screen app it's already a solution to a growing numbers of apps (people will not have every tv show app on smartphones and tablets)

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Your Next Horror Movie Franchise Isn't a Movie - It's an App

Your Next Horror Movie Franchise Isn't a Movie - It's an App | screen seriality | Scoop.it
Neal Edelstein, producer of "The Ring" and "Mulholland Drive," has made what may be a game-changing ghost story
Mattia Nicoletti's insight:

After Netflix this app-tv show is going to change seriality as we know it.

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How to tackle fragmentation and the second screen - iMediaConnection.com

How to tackle fragmentation and the second screen - iMediaConnection.com | screen seriality | Scoop.it
Mattia Nicoletti's insight:

John Douglas tries to embrace the framentation of the social tv market even if he still declares that casual viewer will maybe go on engaging on popular social networks.

 

I think that fragmentation can be sustainable when apps is very compelling (Superbowl, Oscars, Grammys, X-Factor, American Idol) but the viewer needs now not to waste time. It is like at the beginning of internet the experts taught us that in a good website you need as less clicks as possible to let users get what they want.  

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TV networks need to better their apps to tap social TV currency

TV networks need to better their apps to tap social TV currency | screen seriality | Scoop.it
Social TV has gained currency among media buyers who are increasingly looking at the social buzz around a show to guide investments, but TV networks are being warned their companion apps are not cutting it.
Mattia Nicoletti's insight:

Developing a companion app it's tricky. You need to build a more and more compelling app because viewers need now a one stop shop to live their best experience. In this way advertiding investors can be satisfied.

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MediaPost Publications Fox's Big Screen Support For Second Screen Siblings 02/13/2013

Fox's Big Screen Support For Second Screen Siblings - 02/13/2013
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BBC Launch Top Gear Bingo! Second Screen App For Non-UK Viewers

BBC Launch Top Gear Bingo! Second Screen App For Non-UK Viewers | screen seriality | Scoop.it
The BBC achieved another landmark first with the launch of a new second-screen Top Gear app for BBC Worldwide viewers when the new series of the show kicked off this month. BBC launch Top Gear ...
Mattia Nicoletti's insight:

Second Screen apps can improve entertainment in a lot of ways. More integrated in the tv show is and more compelling will be viewer experience. 

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Isabelle Bourekeb's curator insight, February 8, 2013 3:40 PM

grande mode ... le device compagnion

 

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CBS Connect endows NCIS, CSI and Hawaii Five-O with second screen interactivity for iPad

CBS Connect endows NCIS, CSI and Hawaii Five-O with second screen interactivity for iPad | screen seriality | Scoop.it
For times when soaking in a bevy of crime-related shows simply isn\'t enough stimuli, CBS is now ready to amp up your viewing experience with its second
Mattia Nicoletti's insight:

CBS Connect is another second screen app allowing users interaction. Do we really need it?

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French channel Canal+ launches a brand new TV experience: The Social Player - Lost Remote

French channel Canal+ launches a brand new TV experience: The Social Player - Lost Remote | screen seriality | Scoop.it
French channel Canal+ launches a brand new TV experience: The Social Player
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Dating App Created for Bravo’s ‘Online Dating Rituals of the American Male’ Goes Mainstream - Lost Remote

Dating App Created for Bravo’s ‘Online Dating Rituals of the American Male’ Goes Mainstream - Lost Remote | screen seriality | Scoop.it
Dating App Created for Bravo’s ‘Online Dating Rituals of the American Male’ Goes Mainstream
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Sony TV SideView: A Second Screen Experience For TV | RazorianFly

Sony TV SideView: A Second Screen Experience For TV | RazorianFly | screen seriality | Scoop.it
Sony TV SideView: A Second Screen Experience For TV. Arron Hirst. on 7 March, 2014 at 11:53. http://cdn.razorianfly.com/wp-content/uploads/. We got a note from Sony Corporation Japan over the last several hours, detailing a recent update ...
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ABC Family Launches ‘Pretty Little Answers’ App - Lost Remote

ABC Family Launches ‘Pretty Little Answers’ App - Lost Remote | screen seriality | Scoop.it
ABC Family Launches ‘Pretty Little Answers’ App
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iCouchApp: New social networking app for TV viewers - Digit

iCouchApp: New social networking app for TV viewers - Digit | screen seriality | Scoop.it
Digit
iCouchApp: New social networking app for TV viewers
Digit
The iCouchApp, helps TV viewers engage and receive alerts about the TV program they are watching.
Mattia Nicoletti's insight:

Actually I scooped this article because I love its name... I don't know if we need another app like this. Too many apps around and or you have the killer app or you are going to die

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Introducing TouchCast: Video With The Second Screen Built In

Introducing TouchCast: Video With The Second Screen Built In | screen seriality | Scoop.it
The internet is increasingly being consumed on devices with touchscreens, and ever more of it is being experienced in the form of video. But those two trends haven't really fit together comfortably.
Mattia Nicoletti's insight:

Will be touchcast the second screen embedded with the first one and viceversa?

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Kaazing Powers Revolutionary Second Screen Solution | SYS-CON MEDIA

Kaazing Powers Revolutionary Second Screen Solution | SYS-CON MEDIA | screen seriality | Scoop.it
SYS-CON Media, NJ, The world's leading i-technology media company on breaking technology news.
Mattia Nicoletti's insight:

Kaazing solution works on ease of use. Anyway second screen app universe is getting really crowdy.

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Multiple Video Feeds Give Arena Fans the Comforts of Home

Multiple Video Feeds Give Arena Fans the Comforts of Home | screen seriality | Scoop.it
At some sports arenas, fans can now receive multiple video feeds of the action on their smartphones. But what does that do to the communal enjoyment of a live event?
Mattia Nicoletti's insight:

With social networks and apps sports live events are a total new experience. 

Think about Formula 1 and the new chance for the viewer to watch the whole race in the car of Fernando Alonso or maybe beiing at the pitstop waiting for Vettel. Then you can see Twitter timeline to read comments about last Hamilton lap.

 

The same can be done for football, basket, baseball.

Sports is getting the bigger value from new television technology.

 

The only thing missing will be the classic "I was there".

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TV networks need to better their apps to tap social TV currency

TV networks need to better their apps to tap social TV currency | screen seriality | Scoop.it
Social TV has gained currency among media buyers who are increasingly looking at the social buzz around a show to guide investments, but TV networks are being warned their companion apps are not cutting it.
Mattia Nicoletti's insight:

Producing a second screen app just to give some features to viewers may not be the right solution. An app must be planned to give value to viewers (and to ad investors).

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never.no continues social TV innovation and adds Google+ to its suite

never.no continues social TV innovation and adds Google+ to its suite | screen seriality | Scoop.it
never.no has announced that it has integrated Google+ into its Interactivity Suite to enriched new forms of television engagement,interactivity and audience loyalty.
Mattia Nicoletti's insight:

Google+ is a sleeping social network (but with 300 million users) part of a very strong ecosystem. During Super Bowl Google+ was not used by commercials to create interaction but Google+ can be a great surprise in the future.

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Zeebox Second-Screen TV App Introduces SpotSynch As It Gets Cozier With Advertisers -- AppAdvice

Zeebox Second-Screen TV App Introduces SpotSynch As It Gets Cozier With Advertisers -- AppAdvice | screen seriality | Scoop.it
The popular Zeebox app now includes targeted digital advertisements at the same time as specific TV shows and commercials.
Mattia Nicoletti's insight:

We are used to advertising. We are exposed to it every single second of our lives. But I don't know what will be viewers reaction to second screen advertising. It will probably depend on contents. If a second screen app is compelling maybe we can any kind of adverising.

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What We Learned About Second Screen From A National TV Pilot | Blog

What We Learned About Second Screen From A National TV Pilot | Blog | screen seriality | Scoop.it
by John Hill (http://uk. linkedin. com/pub/john-hill/51/5bb/322/) People say second screen is an awesome opportunity (http://mashable. com/2012/12/06/tech-trends-2013/). Some even say it's the
Mattia Nicoletti's insight:

Second screen app, a case study

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