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Screen seriality focus on US tv industry and its insights
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Second-Screen Q&A with Anthony Rose (Zeebox) and Rich Riley (Shazam)

Second-Screen Q&A with Anthony Rose (Zeebox) and Rich Riley (Shazam) | screen seriality | Scoop.it

"In a Q&A sessions with Alan Wolk, Global Lead Analyst at Piksel, representatives of two leading companies in the second-screen interactive-/social-TV space--Anthony Rose, CTO of zeebox, andRich Riley, CEO of Shazam-- share the lessons learned from their deployments to date, their views on the challenges and opportunities ahead, and their visions for the future of interactive and social TV across all platforms. 

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Zeebox Builds Rooms to Personalize Second Screen | Broadcasting & Cable

Bravo first network to sign up with Real Housewives special
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Social TV apps struggle for tweets

Social TV apps struggle for tweets | screen seriality | Scoop.it
When it comes to Twitter engagement on second screen companion apps, the TV networks are way behind user habits. Zeebox, Jump-In and Fango are generating only a fraction of a fraction of tweets about TV.
Mattia Nicoletti's insight:

That's why, in my opinion, some networks are signing advertising revenues agreement directly with Twitter.

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How our second screen habit is changing TV forever

How our second screen habit is changing TV forever | screen seriality | Scoop.it
Our obsession with mobile devices means the traditional TV ecosystem is falling apart. What does it mean for broadcasters?
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Second-screen goes on-demand: zeebox embraces VOD | Rapid TV News

Hot on the heels of successful launches in Australia and the US, social TV wunderkind zeebox is investing in the technology side of the house to embrace the rise of VOD by integrating the Gracenote Entourage Automatic Content Recognition (ACR)...
Mattia Nicoletti's insight:

is a synchronized second screen experience compelling as a live one? I guess that answering to a tweet sent hours earlier by a viewer cannot be the same thing than discussing in real time. Anyway Zeebox can truly be one standard of the future second screen universe.

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Beet.TV: Zeebox CTO Anthony Rose: We're Building a "Google Search Engine Equivalent, but for Live TV"

Zeebox, the second screen app, which is being widely deployed in the U.S. by NBC Univeral, FOX and HBO, will launch a "synched ad" platform in January, allowing marketers the ability to serve ads into the Zeebox app which are...

Via Ludovic Bostral
Mattia Nicoletti's insight:

Zeebox is becoming THE second screen app. 

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Thoughts on the Digital Video Space: Is Social TV failing? Is that the right question?

Thoughts on the Digital Video Space: Is Social TV failing? Is that the right question? | screen seriality | Scoop.it
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Is This the Second-Screen TV App That Finally Goes Mainstream?

Is This the Second-Screen TV App That Finally Goes Mainstream? | screen seriality | Scoop.it
Thanks to partnerships with NBC Universal and HBO, Zeebox has a good shot at becoming the go-to second-screen app in the U.S.
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2nd Screen Summit All the question marks about the second screen monetization

2nd Screen Summit All the question marks about the second screen monetization | screen seriality | Scoop.it
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Zeebox Is Coming To Shake Up Social TV In The US: Here’s What It Looks Like | TechCrunch

Zeebox Is Coming To Shake Up Social TV In The US: Here’s What It Looks Like | TechCrunch | screen seriality | Scoop.it

If Zeebox will include the whole Tv Guide it will grow the importance of creating social tv contents to improve comments.


Via Ludovic Bostral
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Zeebox ups on-demand focus » Digital TV Europe

Zeebox ups on-demand focus » Digital TV Europe | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Anthony Rose:“I think the step after that is for the shows themselves to begin to change. At the moment, when there is integration with the TV it’s often a thin veneer painted on top, and that is going to lead to some potentially big shifts and some battles in the space between TV manufacturers and broadcasters and set-top box manufacturers.”


Zeebox can help Twitter to engage people watching timeshifted tv contents



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Zeebox’s Next Step: Social TV For Time Shifters [video] | Beet.TV

Zeebox’s Next Step: Social TV For Time Shifters [video] | Beet.TV | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Time shifted social tv. Will it engage viewers?

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NAB 2013: Vizrt and Zeebox partner to integrate second-screen interactive experiences into live TV shows - Vizrt.com

NAB 2013: Vizrt and Zeebox partner to integrate second-screen interactive experiences into live TV shows - Vizrt.com | screen seriality | Scoop.it
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Zeebox Second-Screen TV App Introduces SpotSynch As It Gets Cozier With Advertisers -- AppAdvice

Zeebox Second-Screen TV App Introduces SpotSynch As It Gets Cozier With Advertisers -- AppAdvice | screen seriality | Scoop.it
The popular Zeebox app now includes targeted digital advertisements at the same time as specific TV shows and commercials.
Mattia Nicoletti's insight:

We are used to advertising. We are exposed to it every single second of our lives. But I don't know what will be viewers reaction to second screen advertising. It will probably depend on contents. If a second screen app is compelling maybe we can any kind of adverising.

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Social TV: 6 Apps That Will Transform Television in 2013

Social TV: 6 Apps That Will Transform Television in 2013 | screen seriality | Scoop.it
Nielsen, Twitter and plenty of startups are going to transform television this year.
Mattia Nicoletti's insight:

I consider Zeebox and Shazam the most interesting ones and I am very doubtful about Viggle (1.8 million users are not much compared to Facebook and Twitter numbers that are evolving their social tv strategy) 

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As the Second Screen Grows Up, What Will We See in the Coming Year?

As the Second Screen Grows Up, What Will We See in the Coming Year? | screen seriality | Scoop.it
Vincent Flood | Articles, Opinion, Second Screen
Mattia Nicoletti's insight:

The market needs standards and contents with interactive elements. Unfortunately the problem with advertising is that most of ad investors are still bound to 30"commercial and they don't understand the value of interactive advertising.

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Advanced Advertising: Zeebox Aims to Build One Second Screen App to Rule Them All | Cable Television News | Broadcast Syndication | Programming | Multichannel.com

Advanced Advertising: Zeebox Aims to Build One Second Screen App to Rule Them All | Cable Television News | Broadcast Syndication | Programming | Multichannel.com | screen seriality | Scoop.it
#Zeebox to build a #secondscreen #app for all ur shows. Are you always on ur #phone when watching tv?
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One Second Screen to Rule Them All: Zeebox Launches in US

One Second Screen to Rule Them All: Zeebox Launches in US | screen seriality | Scoop.it
One Second Screen to rule them all. Read how the launch of Zeebox will have a big impact on the seconds screen, social statistics and advertising in the US!
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Sky integrates Zeebox’s second-screen platform in its Sky+ iPad app, makes TV more social

Sky integrates Zeebox’s second-screen platform in its Sky+ iPad app, makes TV more social | screen seriality | Scoop.it
Following its multi-million pound investment in Zeebox in January 2012, Sky has finally got around to integrating the second-screen service into its existing mobile apps. Today, Sky+ ...
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Thoughts on the Digital Video Space: 10 Second Screen Apps to Watch in 2012

Thoughts on the Digital Video Space: 10 Second Screen Apps to Watch in 2012 | screen seriality | Scoop.it
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