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screen seriality
screen seriality
Screen seriality focus on US tv industry and its insights
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X-Factor social numbers prove its deeply engaged audience

X-Factor social numbers prove its deeply engaged audience | screen seriality | Scoop.it
Simon Cowell is hard to beat.  The finalized social media numbers from Nielsen’s Twitter TV Ratings show that the October 29 episode of X Factor –the first live episode of this season – not only generated four times as many tweets as The Voice, but...
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DTG :: News :: ITV reveals results of second screen ad trial

DTG :: News :: ITV reveals results of second screen ad trial | screen seriality | Scoop.it
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How Second Screen Voting Creates New Winners on Reality Talent Shows | Business 2 Community

How Second Screen Voting Creates New Winners on Reality Talent Shows | Business 2 Community | screen seriality | Scoop.it
Reality talent shows are still in full swing and highly popular.
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Competition make social tv engagement rise (even in scripted shows)

Competition make social tv engagement rise (even in scripted shows) | screen seriality | Scoop.it
Social Tv needs the right content to work and Tv Shows structured like competitions work better than others
Mattia Nicoletti's insight:

I wrote this post after having analysed the structure of lots of tv show with social tv strong numbers. 

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Bluefin circles social TV

Bluefin circles social TV | screen seriality | Scoop.it
Bluefin Labs is among a small number of analytics specialists trying to define the value of social TV data. But marketing director Tom Thai says it’s still early days.
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Why The X Factor Swept the Social TV Awards | Mass Relevance

Why The X Factor Swept the Social TV Awards | Mass Relevance | screen seriality | Scoop.it
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