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Screen seriality focus on US tv industry and its insights
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INSIGHT: Why Google Is More Valuable Than Apple

INSIGHT: Why Google Is More Valuable Than Apple | screen seriality | Scoop.it
Apple is no longer the world’s most valuable brand. After a three-year stint at the top, the iPhone and iPad maker’s throne is being seized by Google, as the internet company’s commitment to experimentation and innovation pays off. The news comes...
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Exclusive: this is Android TV

Exclusive: this is Android TV | screen seriality | Scoop.it
Every so often, some enterprising computer company will claim they’ve finally fixed the TV. They’ll talk about how they’ve turned a dumb terminal into a smart computing platform that extends...
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Google Becomes A “Second Screen,” Teams Up With FOX To Offer Online Voting Tools For “American Idol” | TechCrunch

Google Becomes A “Second Screen,” Teams Up With FOX To Offer Online Voting Tools For “American Idol” | TechCrunch | screen seriality | Scoop.it
So much for Twitter as the "second screen" and all its TV partnerships - Google announced this morning that it has bagged a deal with one of the top..
Mattia Nicoletti's insight:

Twitter, Facebook... beware of Google.

The new voting way for American Idol it is really something innovative.

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Google's Ad Revenue Per User Is Insanely Ahead Of Its Rivals

Google's Ad Revenue Per User Is Insanely Ahead Of Its Rivals | screen seriality | Scoop.it
Here's a good chart tweeted by analyst Ian...
Mattia Nicoletti's insight:

This chart explains that for the wide audience Google is easier to use (adwords is as simple as that) and for B2B market Linkedin seem to be more effective

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Netflix VP: Chromecast could take second-screen TV mainstream

Netflix VP: Chromecast could take second-screen TV mainstream | screen seriality | Scoop.it
Netflix isn’t going to produce elaborate second-screen apps with a whole bunch of additional content any time soon. Instead, it’s investing in second-screen control – and having high hopes for Chromecast.
Mattia Nicoletti's insight:

Netflix+Google (chromecast) can win the second screen war. If the two companies decide to develop a strategy together I can imagine  they can disrupt the market.

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Making TVs smart: why Google and Netflix want to reinvent the remote control

Making TVs smart: why Google and Netflix want to reinvent the remote control | screen seriality | Scoop.it

Making TVs smart is a three-part series that looks at why smart TVs have failed to take off — and what needs to happen for these devices to realize their vast potential. You can read part one here and part two here.

 

When Google TV debuted back in 2010, it represented a radical take on smart TVs. Google wanted to combine live TV with internet content, and offer viewers a seamless way to switch from an ABC broadcast to a Netflix stream. The first generation of Google TV devices failed for a variety of reasons.

 

But all many people remember are those crazy remote controls.

 

That’s a lot of buttons: Sony’s first-generation Google TV remote control.

Logitech’s Revue companion box shipped with a full-size QWERTY keyboard better suited for an office desk than a living-room couch, and Sony’s Google TV devices introduced a monster of a remote control that had no fewer than 80 buttons.

 

Google has learned from these mistakes and, along with a number of other companies, is trying to rethink how people interact with their TVs. Keeping this kind of interaction simple as TVs get smarter turns out to be a big challenge. Cracking this nut could open the door to a whole new range of applications, which is one of the keys to getting users excited and finally turning smart TVs into a success story.

 

Changing the channel without knowing the number

Google’s initial decision to make Google TV devices with a full QUERTY keyboard was prompted by a problem anyone who has ever tried a streaming box like Apple TV or Roku knows well: Search, or even entering account credentials, is a royal pain.

 

Most streaming boxes come with remote controls that are built around a so-called D-Pad — buttons to navigate up, down, left and right. To search, devices use on-screen keyboards, leaving users with the slow, frustrating task of manually jumping from one letter to the next to type.

 

Read the full article at http://gigaom.com/2013/08/02/making-tvs-smart-part-3/


Via Tony Obregon
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Tony Obregon's curator insight, August 3, 2013 11:34 AM

I think it's brilliant to focus on evolving the remote control to make TV smarter and more social. 

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TVs need ‘sophisticated’ second screen interface, says Google exec » Digital TV Europe

TVs need ‘sophisticated’ second screen interface, says Google exec » Digital TV Europe | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Is second screen still second? 

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Google launches 2 Hour Recruiting Video Starring Owen Wilson and Vince Vaughn | The Recruiters Lounge

Google launches 2 Hour Recruiting Video Starring Owen Wilson and Vince Vaughn | The Recruiters Lounge | screen seriality | Scoop.it
Mattia Nicoletti's insight:

Genius or not, these are moves are changing the rules. Will you work for Google?

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Google wants to let Chrome apps interact with your TV and other devices

Google wants to let Chrome apps interact with your TV and other devices | screen seriality | Scoop.it
Google's Chrome team appears to be looking to extend the way the browser connects with other devices, incorporating support for a new protocol that will enable Chrome apps to discover ...
Via Ludovic Bostral, Mikael ROYER
Mattia Nicoletti's insight:

As I always thought I believe more in ecosystems than in connected tv

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Hisense Teams up with Google to Bring Affordable 99 Dollar STB Solution for Google TV. | Social TV Apps - The Future of Multiplatform Television, Transmedia, Social TV, Smart TV and Connected TV

Hisense Teams up with Google to Bring Affordable 99 Dollar STB Solution for Google TV. | Social TV Apps - The Future of Multiplatform Television, Transmedia, Social TV, Smart TV and Connected TV | screen seriality | Scoop.it
The new Hisense Pulse with Google TV offers true plug-and-play versatility, with easy set up and connectivity right out of the box.
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Marissa Mayer's 9 Principles of Innovation

Marissa Mayer's 9 Principles of Innovation | screen seriality | Scoop.it
Google's VP of search products and user experience shares the rules that gives the search company its innovative edge.
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MediaPost Publications New-Media Players Challenge Broadcast Nets During Upfront Season 05/14/2012

MediaPost Publications New-Media Players Challenge Broadcast Nets During Upfront Season 05/14/2012 | screen seriality | Scoop.it
New-Media Players Challenge Broadcast Nets During Upfront Season - 05/14/2012...
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Google Says Digital Activity Impacts Television Viewing | Broadcasting & Cable

Google Says Digital Activity Impacts Television Viewing | Broadcasting & Cable | screen seriality | Scoop.it
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Twitter’s Share Of Global Mobile Ad Revenue Is Just 2.6% (Google: 46.8%, Facebook: 21.7%) [STATS] - AllTwitter

Twitter’s Share Of Global Mobile Ad Revenue Is Just 2.6% (Google: 46.8%, Facebook: 21.7%) [STATS] - AllTwitter | screen seriality | Scoop.it

Twitter’s Share Of Global Mobile Ad Revenue Is Just 2.6% (Google: 46.8%, Facebook: 21.7%) [STATS]

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Soledad O’Brien Aims to Elevate Storytelling With Google Partnership - Lost Remote

Soledad O’Brien Aims to Elevate Storytelling With Google Partnership - Lost Remote | screen seriality | Scoop.it
Soledad O’Brien Aims to Elevate Storytelling With Google Partnership
Mattia Nicoletti's insight:

The evolution of storytelling needs big companies. Google can leverage great projects because has a ecosystem that used in a clever way can really elevate storytelling.

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Chromecast: where are the apps?

Chromecast: where are the apps? | screen seriality | Scoop.it
posted by Colin Dixon   It has been 4 months since Google released Chromecast, the HDMI stick for streaming web video to the TV. In that time, just three new apps have been added to the very lean...
Mattia Nicoletti's insight:

When you have to deal with Google, you have to know that you deal with a giant. And a giant is scary even for big tv networks...

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The honest Chromecast review: Three weeks with Google’s TV stick

The honest Chromecast review: Three weeks with Google’s TV stick | screen seriality | Scoop.it
I tested Google’s new Chromecst TV dongle for three weeks, and it quickly became my default way to watch Netflix and YouTube. Here’s what I liked about and what’s missing from Chromecast.
Mattia Nicoletti's insight:

Ease of use, low price and some very strong features are transforming this dongle in something more powerful.

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Good news for Google Fiber: Broadcast TV audiences are cratering faster than ever

Good news for Google Fiber: Broadcast TV audiences are cratering faster than ever | screen seriality | Scoop.it
The early reviews of Google Fiber are in from Kansas City and one of the most attractive features of the service seems to be how it makes Netflix irresistible. The buffering annoyances that consume...
Mattia Nicoletti's insight:

Google has plenty of secret weapon (the sleeper Google+ is one of those) and with the development of Google Fiber it takes a strong position in broadband access services market, key for the future VOD.

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Are Apple and Google Being Forced Out Of TV? - Forbes

Are Apple and Google Being Forced Out Of TV? - Forbes | screen seriality | Scoop.it
Go back six months and the world was eagerly awaiting an Apple TV. Google had the TV makers lined up to use the Google badge and everything looked fine. What went wrong?
Mattia Nicoletti's insight:

This article shows us how Apple and Google strategies about tv. It seems that they are not focus on them, but...

 

Google owns YouTube, and we never have to forget it. Potentially YouTube contents if organized can originate ton of channels.

 

On the other side Apple it is maybe focusing on mobile because mobile screens will be the future (we have to consider that iTunes agreements for contents are strong).

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Luca Brigada's curator insight, March 16, 2013 6:04 PM

This article show Apple and Google strategy for smart tv:

 

"[...] Both have the web content (iTunes, apps,YouTube) to feed a TV stream. But both have gone curiously quiet about the TV side of their businesses, despite the fact that at Apple, Steve Jobs envisaged TV as the fourth leg of the Apple empire, behind Macs, the iPhone and iPod/iTunes. [...]"

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From the Big Screen to the Little Screen: The evolving relationship between TV and search - Brian Solis

From the Big Screen to the Little Screen: The evolving relationship between TV and search - Brian Solis | screen seriality | Scoop.it
Mattia Nicoletti's insight:

In our multiscreen society a new and different analysis about viewing and search.

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Euro OTT gets hot as Google gives boost to Google TV with Google Play content | Rapid TV News

Aiming not to lose more ground to the likes of Netflix and LOVEFiLM in the Europe OTT stakes, Goole TV is to offer content from the Google Play library to viewers in the UK, France and Germany.
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Multi-Screen Becoming the Standard Instead of the Exception for Many Activities - ReelSEO Online Video News

Multi-Screen Becoming the Standard Instead of the Exception for Many Activities - ReelSEO Online Video News | screen seriality | Scoop.it
ReelSEO Online Video NewsMulti-Screen Becoming the Standard Instead of the Exception for Many ActivitiesReelSEO Online Video NewsI had been thinking for some time that TV with second screen apps might just be an evolutionary step toward single...
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5 Ways Project Glass Could Revolutionize Google TV - Forbes

5 Ways Project Glass Could Revolutionize Google TV - Forbes | screen seriality | Scoop.it
VideoThere has been a lot of talk this week about Project Glass, the initiative Google's co-founder Sergey Brin keeps tantalizing us with in interviews, and by wearing them around highly influential tech writers and by making videos, including this from...
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