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Screen seriality focus on US tv industry and its insights
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WorldScreen.com - The future of Tv contents distribution.

WorldScreen.com - The future of Tv contents distribution. | screen seriality | Scoop.it

"In today’s world of international distribution, the key is to find the proper mix of outlets to maximize the revenue that can be derived from a show.

A sales executive must know his or her product intimately, and studio product today is quite varied. It includes broad-audience procedurals, soap-type series on broadcast networks, edgier serialized shows on cable channels, and innovative, push-the-envelope fare that finds a home on premium services like Showtime or HBO."

Mattia Nicoletti's insight:

Positioning every single tv content in a different way can allow distributing them in order to maximize their monetization. Technology is an opportunity not a threat.

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Sam Ireland's curator insight, May 14, 2013 7:10 AM

A great article on the changing landscape of TV distribution. After working in Australia as a TV exec I was always interested in how the deals were done and especially since we started increasing our content on our digital channels.

I know that Warner were starting to revise content deals to account for the increase in the amount of re-runs we showed for shows like Two and a Half Men which were showed on both the main channel and secondary digital channels. 

I think Netflix are proving to be an interesting study into content distribution, being such a content hungry platform they are both buying content from distributers and producing their own content much like a large TV network would do. With quality content they will also be a distributor themselves with shows like House of Cards and the new series of Arrested Development.

 

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CBS Poised To Buy Half Of TV Guide, Partner With Lionsgate

CBS Poised To Buy Half Of TV Guide, Partner With Lionsgate | screen seriality | Scoop.it
EXCLUSIVE: CBS Corp, which already owns/co-owns broadcast networks CBS and the CW, pay cable network Showtime, and international TV channels, is adding a d
Mattia Nicoletti's insight:

CBS move confirms that tv universe in the next months will change a lot. Traditional players are trying to find new ways to innovate and new players are trying to find solidity.

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Stephen King's Under the Dome to debut on CBS with four-day VOD window on Amazon | Rapid TV News

Stephen King's Under the Dome to debut on CBS with four-day VOD window on Amazon | Rapid TV News | screen seriality | Scoop.it
In an in-season VOD window deal, Under the Dome, a new TV series based on Stephen King's novel and produced by Steven Spielberg's Amblin Television, will premiere on CBS Television Network in June, while Amazon Prime subscribers will gain unlimited...
Mattia Nicoletti's insight:

VOD services like Netflix and Amazon giving their customers what they want. Arrested Development and Stephen King tv series are two clever moves and a customer service killer app.

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CBS letting viewers decide how an episode of ‘Hawaii Five-0′ ends - Lost Remote

CBS letting viewers decide how an episode of ‘Hawaii Five-0′ ends - Lost Remote | screen seriality | Scoop.it
CBS letting viewers decide how an episode of ‘Hawaii Five-0′ ends
Mattia Nicoletti's insight:

I have always thought that letting viewers change a story meant touching something created by someone else. But I can imagine the fun Hawaii Five-0 writer has got guessing 3 different finale.

 

Which end will be shown in repeats?

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CBS introduces 'Tweet Week' to launch fall shows | Digital Trends

CBS introduces 'Tweet Week' to launch fall shows | Digital Trends | screen seriality | Scoop.it
CBS is getting social with its new Fall line-up, launching a week of interactivity through Twitter and Facebook with the stars and creators of such shows as The Big Bang Theory, CSI and Made in Jersey.
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CBS Interactive’s Christy Tanner Bullish on Second-Screen Prospects :: MinOnline

CBS Interactive’s Christy Tanner Bullish on Second-Screen Prospects :: MinOnline | screen seriality | Scoop.it
She will keynote min’s 2014 Digital Awards on May 19.
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CBS Launches Second-Screen App for 'The Bold and the Beautiful'

CBS Launches Second-Screen App for 'The Bold and the Beautiful' | screen seriality | Scoop.it
CBS has launched an innovative interactive feature and first for daytime television and viewers of The Bold and the Beautiful.
Mattia Nicoletti's insight:

I am very curious about the success of this kind of second screen app. Slideshows, trivia and makeup tips how long can they engage the viewers? It depends how they evolve. The success of the app is based on interactivity (polls and Twitter).

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CBS Brings Ad-Sponsored Streaming TV To iPhone And iPad ...

CBS Brings Ad-Sponsored Streaming TV To iPhone And iPad ... | screen seriality | Scoop.it
CBS is today introducing a new iOS application for iPad and iPhone which brings its television programming to mobile devices, offering full episodes for stre..
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CBS Super Bowl \'second screen\' stream to include alternate cameras, DVR functionality

CBS Super Bowl \'second screen\' stream to include alternate cameras, DVR functionality | screen seriality | Scoop.it
With the heavy responsibility of handling the Super Bowl XLVII livestream, CBS is focusing in on what football fans really want: commercials. Well, that,
Mattia Nicoletti's insight:

XLVII Superbowl will likely be the most social tv event ever. CBS strategy is focused on contents and on customers (viewers).

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Raffaele Nappi's curator insight, January 9, 2013 10:00 AM

XLVII Superbowl will likely be the most social tv event ever. CBS strategy is focused on contents and on customers (viewers).

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CBS Connect endows NCIS, CSI and Hawaii Five-O with second screen interactivity for iPad

CBS Connect endows NCIS, CSI and Hawaii Five-O with second screen interactivity for iPad | screen seriality | Scoop.it
For times when soaking in a bevy of crime-related shows simply isn\'t enough stimuli, CBS is now ready to amp up your viewing experience with its second
Mattia Nicoletti's insight:

CBS Connect is another second screen app allowing users interaction. Do we really need it?

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