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screen seriality
Screen seriality focus on tv industry and its insights
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4K: Affordable in 2-3 Years, Mainstream in 10-12 - Broadband Technology Report - Technology news for broadband providers, interactive tv & broadband gear.

4K: Affordable in 2-3 Years, Mainstream in 10-12 - Broadband Technology Report - Technology news for broadband providers, interactive tv & broadband gear. | screen seriality | Scoop.it
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More than half of US consumers would buy an UltraHD TV in next two years

More than half of US consumers would buy an UltraHD TV in next two years | screen seriality | Scoop.it
UltraHD/4K technology, undoubtedly one of the star attractions of CES 2014, now has to start selling in order to live up to its hype, but this may not be huge challenge, a research brief from Strategy Analytics notes.
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DirecTV files trademark applications for industry's first 4K network

DirecTV files trademark applications for industry's first 4K network | screen seriality | Scoop.it
Mattia Nicoletti's insight:

4K technology will add great value to video market?

The videogame industry is surely interested.

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4K TV Not Quite Ready for Prime Time

4K TV Not Quite Ready for Prime Time | screen seriality | Scoop.it
As a tech journalist, it's my job to be skeptical about bleeding-edge technology, and I have plenty of hesitation when it comes to recommending ultra-high-definition TV.
Mattia Nicoletti's insight:

Some years ago I had a chat with the marketing manager of the Home Video business unit of a major. I was telling him that they sold us some films three times, the first time in VHS, the second one in DVD and the third one in Blue-Ray.


Tis is not very different from the strategy adopted by tv sets producers. Every4-5 years  they find new technologies to change the market. The matter is that these technology evolution does not work even because we have to understand that people don't change tv sets necessarily following what is new on the market.


In my opinion 3DTV is going to be forgotten (even if at CES some brands presented new models) and 4K it will take some time to be filled by contents. And the contents working well with 4K will be primarily sports and documentaries because films and tv series don't need iper-reality.

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TV market returns to growth in 2013 | Advanced Television

Mattia Nicoletti's insight:

“LCD TV panel manufacturers and premium TV brands have been looking for the next hot trigger to accelerate flat panel replacement. 3D in the home was an attempt to achieve this and it has yet to become the solid success that many had hoped for,” says Bryant. “4K represents a more natural progression for the industry, but one that brings its own challenges, not least the intricacies of producing 4K panels at high yield rates and the complexities of delivering the bandwidth-hungry content. Substantial compression improvements provided by the HEVC codec will smooth the way for broadcast, and although the real-time encoding required for live transmission is still embryonic, solutions are being trialled and evaluated.”

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