And so, in a blaze of publicity and disappointing negativity, the “No” campaign is officially launched.
Much ado about nothing in my view. Personally, these launches do little for me. The strange launch of Yes Scotland, since ridiculed as the Declaration of Cineworld, and problems with its campaigning website on which twitter followers were presented as supporters were uncharacteristically dismal by comparison with the SNP’s usually slick presentation. Given these difficulties, any intelligent person would have thought that the “No” campaign would have learned from these errors and would project a far more professional appearance. You might have also assumed that it might have something positive to say – or, failing that, at least something new.