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Digital Content Marketing

Digital Content Marketing | Scooping content | Scoop.it
Torus Digital Marketing – For all your digital content marketing needs – Be Part of the Click
Torus Digital Marketing's insight:

Every status on Facebook; every photo on Flickr; every word on Wordpress; every tweet on Twitter 

The posts to Huffington; Articles for PaperLi; the videos on YouTube; the movies on Sky

Pictures on Pinterest; Powerpoint and Word; every message to mobiles and itunes you've heard

Every drawing on Photoshop; Accounts on Sage; Dedications on Absolute; every Google page

For every internet word, picture, video you've sent, it's just a glimpse of all that is “digital content”

 

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The Surprisingly Easy Way to Create More Readable Content

The Surprisingly Easy Way to Create More Readable Content | Scooping content | Scoop.it

You and I both know that web readers like to scan. They want to be able to look over a piece of content and make sure it’s something that’s relevant to them.

 
Torus Digital Marketing's insight:

And a lot of that text just doesn’t work for readers.


Not because it isn’t well-written or interesting, but because it’s not presented in a reader-friendly way.
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Home - Marie Killgallon Literacy | Marie Kilgallon Associates Ltd

Home - Marie Killgallon Literacy | Marie Kilgallon Associates Ltd | Scooping content | Scoop.it
Marie Kilgallon has expertise in the field of Early Language, Literacy Phonics and Primary Literacy Tailored training, consultancy & support.
Torus Digital Marketing's insight:

Happy Easter Marie Kilgallon - The teacher trainer for literacy and synthetic phonics.

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How to Make Your Copy Invisible | Briar Copywriting

How to Make Your Copy Invisible | Briar Copywriting | Scooping content | Scoop.it
How to Make Your Copy Invisible
Torus Digital Marketing's insight:

So how do copywriters create fantastic, powerful copy that remains invisible?

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How small copywriting changes can lead to big increases in conversions

How small copywriting changes can lead to big increases in conversions | Scooping content | Scoop.it
It’s easy to overlook the value of copywriting in web design as there are so many other factors to take into account, many of which have a more obvious impact on the user experience.
Torus Digital Marketing's insight:

Even small tweaks to copywriting can have a big impact on conversions, particularly on calls-to-action.

 

http://econsultancy.com/blog/64080-how-small-copywriting-changes-can-lead-to-big-increases-in-conversions

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Freelance copywriters and IT: Can't we all just get along?

Freelance copywriters and IT: Can't we all just get along? | Scooping content | Scoop.it
Do you cringe every time you work with the IT department? Here's how freelance writers can successfully work with programmers. It's easier than you think!
Torus Digital Marketing's insight:

An IT department should be in sync with the business owner's wishes. Communication makes it happen.

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Web #Content Writing - Effective Tips #socialmediamarketing #brand

Web #Content Writing - Effective Tips #socialmediamarketing #brand | Scooping content | Scoop.it
Web content writing has become a significant task for webmasters nowadays.Following are a few tips required to keep your website content relevant.
Torus Digital Marketing's insight:

"...the first thing has to be the passion of writing. Content writer should be passionate about writing as there is nothing worse than reading a dull and mundane article."

http://www.internetbusinessideas-viralmarketing.com/web-content-writing.html

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17 Evergreen Tips to Improve Your Writing Skills n Technniques

17 Evergreen Tips to Improve Your Writing Skills n Technniques | Scooping content | Scoop.it
Writing is a talent which, if not difficult to develop, needs time, patience and special techniques to develop and master. One can enhance this skill by continuously writing as practice can do it all.
Torus Digital Marketing's insight:

"There isacademic writing, business writing, creative writing ,poetry writing, professional copywriting and the list goes on. "

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16 Body Language Tips to Improve Your Nonverbal Communication

16 Body Language Tips to Improve Your Nonverbal Communication | Scooping content | Scoop.it

Via Daniel Watson
Torus Digital Marketing's insight:

It's not all big cheesy smiles!

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Graeme Reid's curator insight, February 3, 2014 6:10 PM

Some useful tips to communicate more powerfully.

Bernard Guévorts Authentis's curator insight, March 13, 2014 4:38 AM

De bons conseils !

Richard Lock's curator insight, March 13, 2014 4:59 AM

Think of reading body language as a detective trying to solve a crime. No one piece of evidence on its own is worth much. However, when several pieces of evidence point in the same direction - start paying attention.

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How Well-Planned Content Can Get You Better Marketing Results - Search Engine Journal

How Well-Planned Content Can Get You Better Marketing Results - Search Engine Journal | Scooping content | Scoop.it
As a web content writer, you face the dilemma of what kind of content to write. The truth is, not every piece of content will fit into your marketing strat
Torus Digital Marketing's insight:
Where to Look for Inspiration
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Blogging Popularity Among Fortune 500 Companies Has Increased By 50% by @smorgs13

Blogging Popularity Among Fortune 500 Companies Has Increased By 50% by @smorgs13 | Scooping content | Scoop.it
We know that CEO’s in Fortune 500 companies have been slow to use social media. Brent Csutoras showed that to us through an infographic last year. How have these companies done when it comes to blogging?
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Curated Search Engine Makes It To Find Relevant...

Curated Search Engine Makes It To Find Relevant... | Scooping content | Scoop.it
From Robin Good's insight: "Enginuity is a socially curated search engine targeted at content marketers, bloggers and other content publishers who want to easily find already socially vetted and interesting / trendy content on a specific topic and...
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7 Killer Landing Page Design Tips to Maximize Your Conversion Ratio by @Manish_Analyst

7 Killer Landing Page Design Tips to Maximize Your Conversion Ratio by @Manish_Analyst | Scooping content | Scoop.it
image credit: ShutterStock One of the fastest ways to boost profits is to turn your attention away from traffic for a while and start thinking about your conversion rate.
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Twitter/Facebook? Spot the difference!

Twitter/Facebook? Spot the difference! | Scooping content | Scoop.it
Twitter has recently designed it's new look and feel together with launching new features. Lilach Bullock, Socialable's founder shares the new features and how
Torus Digital Marketing's insight:

Looks familiar right? While we certainly do think the new profile looks good, we couldn’t help but notice how much it looks like Facebook.

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VALIDO by 1600 systems “Designed with the professionals in mind”

VALIDO software is the latest in Health and Safety Management Solutions that has been designed with H&S professional and risk assessors in mind.
Torus Digital Marketing's insight:

Happy Easter to Valido software - Mobile risk assessments for business that can save you thousands(£££).

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Teenage blogger Tavi Gevinson has book deal - Concord Monitor

Teenage blogger Tavi Gevinson has book deal - Concord Monitor | Scooping content | Scoop.it
Teenage blogger Tavi Gevinson has book deal
Concord Monitor
FILE - This Feb.
Torus Digital Marketing's insight:

The world is your oyster and the keyboard is at your fingertips

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100+ Websites That Pay Writers

100+ Websites That Pay Writers | Scooping content | Scoop.it

Tips on freelance writing. If you're not in employment or looking to supplement your wage, writing can become a great career.

Torus Digital Marketing's insight:

Sceptical? Don't be. Writing is a fruitful occupation if you're willing to put in the effort. 

 

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Copywriting: Call-to-action testing and optimization - Digital Marketing Domain - SEO Services, search engine optimization, internet marketing, social media optimization and more..!

Copywriting: Call-to-action testing and optimization - Digital Marketing Domain - SEO Services, search engine optimization, internet marketing, social media optimization and more..! | Scooping content | Scoop.it
Copywriting: Call-to-action testing and optimization
Torus Digital Marketing's insight:

“The more value and relevance the copy conveys, the more clicks it will get. You should focus on what the prospect gets by clicking the call-to-action rather than he or she has to part with”


http://www.learn-digital-marketing.com/copywriting-call-to-action-testing-and-optimization/

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Top 11 Lessons From The 2nd John Carlton Copywriting Sweatshop

Top 11 Lessons From The 2nd John Carlton Copywriting Sweatshop | Scooping content | Scoop.it

If you're writing for your own website here's some straightforward and easy to understand writing tips. 

Torus Digital Marketing's insight:

"If you can strip out all your adjectives, it will almost always make your copy better" 


 

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5 Ways SEO Can Teach You About Better Copywriting

5 Ways SEO Can Teach You About Better Copywriting | Scooping content | Scoop.it
Search Engine Optimization (SEO) is the art of ranking well in Google, here’s what it can teach you about Copywriting. Sean Smith in The Freelancer’s Playbook In SEO good Copywriting is a superpowe...
Torus Digital Marketing's insight:

"Every SEO should study copywriting, it is ultimately the skill every SEO needs to have — paired with an analytical approach to content."

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Matt Cutts Clarifies Guest Blogging for SEO (with tips) - Search Engine Journal

Matt Cutts Clarifies Guest Blogging for SEO (with tips) - Search Engine Journal | Scooping content | Scoop.it
Matt Cutts dropped the hammer today on people that are guest blogging for links. Matt Cutts stated "I’m calling it: if you’re using guest blogging as a way
Torus Digital Marketing's insight:

SEO isn’t dead.  Guest posting isn’t dead. Our lives aren’t over.  If guest posting was your main strategy for getting SEO links, you may want to re-evaluate what you’re doing.  Guest posting is NOT dead and can be a very good source of links, but more importantly interactions that drive REAL people to your site.  Create amazing content and links that will help inspire people by it’s content.  That’s what’ll really help your SEO.  That type of SEO will never die.
Read more at http://www.searchenginejournal.com/matt-cutts-clarifies-guest-blogging-for-seo/86859/#HpD6vu66qQXSX4im.99

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How Internet Sleuths Unraveled a Family's 20-Year-Old Mystery

How Internet Sleuths Unraveled a Family's 20-Year-Old Mystery | Scooping content | Scoop.it
When a woman asked an online forum for help decoding her dying grandmother's "cancer-addled ramblings," the Internet rose to the occasion.
Torus Digital Marketing's insight:

Dorothy Holm left cards to her grandchildren as puzzles while dying of brain cancer in 1994. 

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Easily Find Content for Your B Maine

Easily Find Content for Your B Maine | Scooping content | Scoop.it

TORUS DIGITAL MARKETING - Welcome to our world  http://www.torusdigitalmarketing.com

Torus Digital Marketing's insight:

An RSS feed is a simple syndication tool that publishes website updates to a “feed,”

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Content, Collaboration and Curation... | Latest...

Content, Collaboration and Curation... | Latest... | Scooping content | Scoop.it
Social media has moved from truly a "social venue" to a way that educators, parents and professionals learn, collaborate, share and ultimately gather (curate) information. (Content, Collaboration and Curation...
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5 Useful Google Authorship Cheatsheets and Infographics by @seosmarty

5 Useful Google Authorship Cheatsheets and Infographics by @seosmarty | Scooping content | Scoop.it
I’ve doing a lot of digging into Google Authorship for some time now. It’s amazing to watch Google experiment with it! But how does it all work?
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