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Scoop.it Passes Diigo as EdReach’s #3 Referrer

Scoop.it Passes Diigo as EdReach’s #3 Referrer | Scoop.it on the Web | Scoop.it

Ed Reach is a platform for passionate educators. Here is a great blog post from Daniel Rezac about our Scoop.it Education offer. 

"..something big happened: Scoop.it launched Scoop.it for Education.

Now, EdReach has been getting pingbacks every hour by new educators “scooping” EdReach content."


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Scoop.it Helps Big Companies Share Knowledge

Scoop.it Helps Big Companies Share Knowledge | Scoop.it on the Web | Scoop.it

We’ve tracked Scoop.it‘s progress as a curation platform for several years, and now the San Francisco-based company is launching a product aimed at helping large companies share ideas from across the Web both publicly and internally.

Guillaume Decugis's insight:

There is growing attention to the opportunities generated by content curation for the Enterprise as this nice coverage by TheNextWeb of our recent Enterprise success shows. 

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ainslime mount's comment, June 14, 12:38 AM
Its tremendous :)
lawyersecret's comment, June 16, 12:37 AM
Its incredible :)
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Scoop.it among top 10 content marketing brands

Scoop.it among top 10 content marketing brands | Scoop.it on the Web | Scoop.it
We're back with content marketing! After our initial post on content marketing influencers in last March, we are back with an updated list with even more thought leaders, network maps and insights. At Onalytica we were really excited to see that the content marketing community enjoyed the list we posted earlier this year and we wanted to provide them with a wider view on the online debate around content marketing.
Ally Greer's insight:

Last week, Onalytica released its yearly Content Marketing Landscape report for 2014. The report includes the top 200 individual influencers as well as the top 200 brands in the content marketing space.


We're honored and excited to come in at number 10! 

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ValPopescu's curator insight, November 21, 2:19 AM

Well done!

jose antonio gabelas's curator insight, November 23, 12:14 PM

añada su visión ...

Lee Tonitto's curator insight, November 23, 5:29 PM

Great report on the top content marketing influencers and brands 

Suggested by Keith Gutierrez
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3 Content Marketing Tools To Boost Engagement

3 Content Marketing Tools To Boost Engagement | Scoop.it on the Web | Scoop.it
Do you want to get more out of your content marketing efforts? Here's 3 content marketing tools that will help you instantly boost engagement.
Guillaume Decugis's insight:

Here's how Keith Gutierrez combines social selling and content curation to generate more leads and engagement. 

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Dan Aldridge's curator insight, October 31, 2:09 PM

"Re-purposing" content is pretty easy and it's fun to create new ways of presenting your content. Sharing content on multiple social media channels packaged for different audiences is also very important as part of a comprehensive content marketing strategy.

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What the Heck is Scoop.it?

What the Heck is Scoop.it? | Scoop.it on the Web | Scoop.it

It’s a user-friendly content curation tool with a social component, creating a one-stop environment for learning, sharing and connecting. (...)
There are many things about Scoop.it that I love. Its Pinterest-like boards provide the headline, image and the first few lines of copy, allowing for a quick scan of content. Scoop.it’s suggested content is always spot on (...) it’s easy (and the integration with other social networks is great)."

Marc Rougier's insight:

Thanks much Stacy Firth for this description of Scoop.it (and thanks for the positive comments!). Very accurate.


And yes Marketers are the number one users of Scoop.it!


As a complement, integration with Wordpress, branding (up to white lable) and analytics are probably the most popular benefits of the premium plans.


Indeed there is a social component to Scoop.it: the community of curators is leveraged to discover content and engage with like-minded people. It's secondary to the prime mission (publishing-by-curation platform), but we'll take into account the remarks about upgrading this social dimension. Noted!


PS: I like the title and the concept of this series :)

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Brand Sculpting: 5 Online Branding Tips & 10 Tools

Brand Sculpting: 5 Online Branding Tips & 10 Tools | Scoop.it on the Web | Scoop.it
Brand Sculpting creates a brand's online community in alignment with User Generated Content, a growing tribe of advocates & trending keywords & content.
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Advanced Content Promotion Checklist and Guide

Advanced Content Promotion Checklist and Guide | Scoop.it on the Web | Scoop.it

Introduction Content marketing is not easy, it takes a lot of elbow grease to create valuable content and even more to promote it! 

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Branding & Marketing using Scoop.it for your business.

Branding & Marketing using Scoop.it for your business. | Scoop.it on the Web | Scoop.it
With the launch of Scoop.its new series of templates now marketers and business owners are offered new ways to brand their topics. Using these new templates, I’ve re-looked at the branding possibilities within the platform. As a long term Scoop.it user, it has become part of my marketing strategy
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10 Free Tools to Help You Manage Your Content

10 Free Tools to Help You Manage Your Content | Scoop.it on the Web | Scoop.it

You’re bound to end up with a set of tools – which help to manage your workflow – after some time spent on a blogging spree. I’m very traditional, and I try to keep it as minimal as possible. Any of the below tools I’ve used at least once, and I’ve tagged them as tools that can help to create, manage and edit content. I hope they’ll prove to be of use to you.

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PkBibi's curator insight, July 24, 5:34 AM

Tools to help you manage your content

Merideth Harrington's curator insight, August 14, 5:10 AM

Everyone needs new tools in the proverbial marketing tool box to stay ahead of the curve and the ones listed below are all ones worth checking out. Creating, managing and editing content can take a significant amount of time each day. Hopefully some of these new tools can help you get the job done in less time. And...who can't use a little extra time in the day as the summer winds down? 

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27 Must Use SEO Tools for Incredible Content Marketing Results | Inbound & Content Marketing Hub

27 Must Use SEO Tools for Incredible Content Marketing Results | Inbound & Content Marketing Hub | Scoop.it on the Web | Scoop.it
We all want content marketing results, but they can be hard to get without the right SEO tools. Here is a list containing 27 search optimization essentials.
Guillaume Decugis's insight:

It's super cool to be on a list of SEO tools, as it's something we highly value but is sometimes overlooked as a benefit of Scoop.it.

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Guillaume Decugis's curator insight, June 4, 8:16 PM

SEO changed over the past few years through the Google Search algorithm updates: from being a complex, tech process involving back links and labor - and to be fair not always very "white hat" - it became synonym for "regularly publish great content". 


This means that SEO tools have considerably changed and while analytics tools like Google's or Moz are still very important, they help you measure but they don't solve the main problem content marketers have: how to scale the content volume without sacrificing quality


So we're not surprised to see content-focused tools in that great list of SEO tools compiled by Writtent, a company that provide content services for B2B marketers. 


What is my SEO opportunity? What are the keywords I should invest on? How do I rank against competitors? Sure, all of this is extremely important. But over analyzing is not going to help you come out with the great content you need: the pieces that answer your potential clients' questions, that will educate them or that will make them see more clearly the value of your product throughout their buyer journey.


The good news in all of this? 


Acting on your SEO doesn't require complex technical work anymore. Especially with tools like these, it finally became what it should always have been: a Marketing job.

sledderwool's comment, June 13, 1:22 AM
Its extraordinary :)
sledderwool's comment, June 13, 1:25 AM
Pretty simple..
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26 Free (or Free-to-Try) Content Curation Tools

26 Free (or Free-to-Try) Content Curation Tools | Scoop.it on the Web | Scoop.it

"There's content curation and then there's engaging content curation – and Scoop.it's all about the latter. Use Scoop.it's active community and the tool's search engine to discover the web's best content, then "scoop it" into your custom topics, which display as elegant, magazine-style layouts.

Scoop.it is popular in the digital marketing community, so you can achieve good social reach and traffic from your topics."

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Emmanuel 'Manny' Gigante's curator insight, May 24, 1:32 PM

i love my @Scoop.it

sourparrot's comment, June 12, 1:49 AM
Terrific
Алла Миргородская's curator insight, November 24, 7:35 AM

добавить ваше понимание ...

Rescooped by Guillaume Decugis from Social Media Publishing and Curation
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A Community Manager’s Guide To Scoop.it

A Community Manager’s Guide To Scoop.it | Scoop.it on the Web | Scoop.it

Let me take you through a very insightful discussion that I had with Ally on community managers and how they can make full use of Scoop.it to build a stronger online community with their audience.

Guillaume Decugis's insight:
Ally's insights on the job of community manager and also how content curation can help through 5 practical tips.
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Shelley Costello's curator insight, May 6, 8:22 PM

This is something every social media manager should know.

Shelley Costello

http://www.creativewebconceptsusa.com

Michael Ravensbergen's curator insight, May 18, 3:08 PM

Build up your interest graph!!

 

Scooped by Ally Greer
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11 Content Marketing Tools To Promote Your Blog

11 Content Marketing Tools To Promote Your Blog | Scoop.it on the Web | Scoop.it

Effectively promoting content is often the most challenging variable in the content marketing craze.  Creating a quality article is one thing, but if you have built a bill board in the desert, almost no one is going to see your information.   

Ally Greer's insight:

A cool list by @Adam Nowlin outlining some useful tools to promote your own blog content as well as supplement it with other useful content from around the web.


What tools do you use for content promotion?

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aanve's curator insight, April 23, 10:30 PM

www.aanve.com

 

Shelley Costello's curator insight, May 1, 11:43 PM

This is a power Scoop!

Julia Echeverría's curator insight, July 31, 6:55 AM

Hoy estoy con el tema de los contenidos, por lo que me toca.

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Content Curation in the classroom: Scoop.it interview at the Ohio University

A class from Ohio University's social media certificate program called Content Curation skyped with the CEO & Co-Founder of Scoop.it, a social curation site. Students live-tweeted to capture the advice and inspiration from Scoop.it CEO & Co-Founder, uillaume Decugis.
Scoop.it's insight:

Content curation is now being taught in higher education as it became a core part of social media and communication. Guillaume was interviewed by Professor Karen Riggs' class - a very dynamic and enthusiastic group.

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GwynethJones's curator insight, July 31, 12:50 PM

Scoopit is my #1 Content Curation destination!

Mirta Liliana Filgueira's curator insight, July 31, 11:48 PM

Curaduría de contenidos en el aula.

Morgane Chevalier, PMP's curator insight, August 1, 12:19 AM

Je l'enseigne en formation continue de mon côté :-)

Scooped by Guillaume Decugis
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16 Explosive Content Promotion Strategies

16 Explosive Content Promotion Strategies | Scoop.it on the Web | Scoop.it

Scoop.It is a content curation platform, and is one the best ways to promote content and build quality backlinks.

Guillaume Decugis's insight:

Interesting how-to step-by-step guide by @Robbie Richards on how to use various platforms and tools to get distribution for your content. And in particular how to use content suggestions in a win-win way for both the original content creator and the Scoop.it curators who can source content this way.

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12 Tools to Help You Avoid PR and Marketing Workload Stressors

12 Tools to Help You Avoid PR and Marketing Workload Stressors | Scoop.it on the Web | Scoop.it

We are living in the Digital Age, when thousands of tools are potentially at our fingertips. But those tools can either drown you or save you.

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Scoop.it found #1 content curation platform in 2014 Content Curation Survey by MyNews.is

Scoop.it found #1 content curation platform in 2014 Content Curation Survey by MyNews.is | Scoop.it on the Web | Scoop.it

Is content curation the new big thing of content marketing and building a brand?

Guillaume Decugis's insight:

News Reading App MyNews.is published an interesting survey on why and how content curation is being used in 2014. Among other interesting findings, we were excited to discover that Scoop.it was ranked as the leading one.

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How to crack user generated content for content marketing

How to crack user generated content for content marketing | Scoop.it on the Web | Scoop.it

User generated content – it’s the holy grail of content marketing. But as many who have tried can tell you, it’s not as simple as asking your audience to “submit your favorite photos of (fill in the blank)

Guillaume Decugis's insight:

This is a review by Justin J. Ware of the success story of the University of San Francisco which has been using content curation to showcase user generated content on its website and increase engagement and traffic in a spectacular way.


We launched in March 2013 and after 9 months, we have now reached 130,000 views and 960 unique contributing sources,” said Listerman, Director of E-Communications at USF.


"We also measure (through radian6) the social media footprint in terms of social media conversations that mention the university name, and specifically conversations that include #USFCA,” said Listerman. “Compared to the same month last year, we have seen an average 168% increase in USF-relevant conversations overall and a 573% increase for the use of #USFCA.


Social content hubs are a hot topic for brands and organizations who want to engage their community and make it a conversation. But while the end result looks like a no-brainer, it's creating the virtuous cycle that's the hard part:


- encouraging users to contribute content is great but it's not enough;


- they will be discouraged if they don't see the value through top contributors being showcased;


- curation is needed to highlight the top content and create incentives for the community.


And above all, the system needs to be super simple as Justin highlights. 

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The 6 Places You Must Consult With Before Curating Content

The 6 Places You Must Consult With Before Curating Content | Scoop.it on the Web | Scoop.it

Curating content: sources that will change your life. To help you curate the best content out there, here are a few tips, suggestions and sources that will give you plenty to write about.

Guillaume Decugis's insight:

Out of ideas to source content? Here's some.

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Gilbert Faure au nom de l'ASSIM's comment, August 20, 3:37 AM
Scoop.it first in list! Great
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Top 20 Ways to Find Shareable Content for Your Audience

Top 20 Ways to Find Shareable Content for Your Audience | Scoop.it on the Web | Scoop.it
Finding free content online can be a challenge. To help out, we've put up our favorite ways to get free content.
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How To Use Social Sharing Buttons To Increase Email Marketing Results

How To Use Social Sharing Buttons To Increase Email Marketing Results | Scoop.it on the Web | Scoop.it

The idea of maximizing an email marketing campaign can be a hard slog.
While this form of marketing is the best-converting sales channel, according to numerous reports, practices are constantly evolving.

Ally Greer's insight:

Email campaigns with social sharing buttons, notably for Facebook and Twitter, generate a 115% higher CTR than emails without social sharing options.


Super cool to be included as someone doing it right!

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6 Ways to Filter the Internet and find Valuable Content

Content is King! Content is also EVERYWHERE... In your face with emails.. In your social streams, sponsored updates, every new app claims to be a "news feed but nobody has the time needed to read and sort through EVERY blog post! So why not use automation and dynamic apps to filter the internet based on your preferences allowing you to be more productive and read the stuff that is important to you and share that with your community! That is my focus and here are 6 of the tools I use to do this!

Ally Greer's insight:

Great tips & tools from Scoopiteer @Brian Fanzo!

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Julia Echeverría's curator insight, July 31, 6:54 AM

Este artículo es realmente interesante, qué sería de nosotros sin la curación de contenidos?, si es lo que realmente importa en la red.

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In-Depth Guide to Content Curation

In-Depth Guide to Content Curation | Scoop.it on the Web | Scoop.it
Whether you are short on time or want to boost your popularity by sharing lots of content that your audience will love, content creation is a great thing to implement in your digital marketing strategy.
Ally Greer's insight:

Great, informative post by Navneet Kaushal on the do's and don'ts of content curation & some of the best tools out there to curate content to your website and social networks.

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NOTRE DAME SCHOOL's curator insight, May 31, 9:06 AM

Be brave and do it yourself!

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7 steps to improve your brand's content curation

7 steps to improve your brand's content curation | Scoop.it on the Web | Scoop.it

We all know the benefits that come with smart content curation, but how do you do it right?

This article outlines what constitutes effective, smart, ethical content curation — and how that makes good business sense, too.

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Emmanuel 'Manny' Gigante's curator insight, May 23, 10:25 AM

thank you @allygreer for the  game plan on #contentcurration

Julia Echeverría's curator insight, July 31, 6:55 AM

Realmente buenos los contenidos

Olga Senognoeva's curator insight, August 1, 3:54 AM

Отмечу то, что сегодня на так часто встречается:

 

1 Ответы на вопросы:

 

В чем разница между пиратством и курированием контента?

Как курировать и соблюдать этическую сторону процесса?

Как улучшить SEO своих площадок?

 

2 Советы по использованию 3 лучших площадок для курирования: Scoop.it, Bundir, Storify.

 

Читайте здесь:  http://socialmedia.biz/2014/05/22/steps к улучшению-ваши-брендов-контент-курирование /

 

Время чтения 15 минут.

 

Автор Нихилу Джейн.

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How to Use Scoop.It to Gain More Blog Traffic

*Where Can I Share My Blog Articles to Get More Visitors?* Scoop.it is a content marketing and social media platform hybrid.

Ally Greer's insight:

What an awesome video by @Adam Nowlin of W+N with some great tips on how to use Scoop.it to promote your blog content. Thanks, Adam!

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Tony Ges's curator insight, May 16, 6:47 PM

A quick tutorial of Scoop.it!

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Cop Out of Content Creation With 10 Great Content Curation Tools

Cop Out of Content Creation With 10 Great Content Curation Tools | Scoop.it on the Web | Scoop.it

Content curation has become an important part of the content marketing mix. Here are ten tools to use in your content curation efforts.

Ally Greer's insight:

Scoopiteer Sharon Hurley Hall put together a great list of content curation tools to save time on creation and make an impact with content!

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aanve's curator insight, April 22, 10:53 PM

www.aanve.com

 

Comunicologos.com's curator insight, April 27, 3:37 PM

Content Curation Tools

Rescooped by Ally Greer from MarketingHits
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Scoop.it Tip of the Week - POWER OF THE RESCOOP!

Scoop.it Tip of the Week - POWER OF THE RESCOOP! | Scoop.it on the Web | Scoop.it

We are all starting to understand the importance of social sharing.


Scoop.it rescoops is sharing in overdrive!

 

When you rescoop another Scoop.it users post, the benefits get multiplied for both you and person who scooped the article first.

 

Rescoop, add insight and grow your community!


Via Brian Yanish - MarketingHits.com
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Emmanuel 'Manny' Gigante's curator insight, April 15, 2:31 PM

#grew myaudience   :)
)

ZAP s.a.'s curator insight, April 29, 11:40 AM

It's a good advice for all of us. Share, rescoop and get multiplied answers.

Nikky SIngh's curator insight, May 15, 4:28 AM

seeing the importance of scoop it with this article , i think i can use this to show the importance of social sharing and emphasize how scoop it and other social media sites are important in then IMC process and how it has to be utilized in todays world (week 9)