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Grove by Sequoia Capital

Grove by Sequoia Capital | Scoop Cart | Scoop.it
Anton Titov's insight:
tenhle jsem mozna uz posilal, nevim, je dobry na precteni k pricingu k appce a ruznym technikam generovani penez po malych kouscich... Ebay pribeh... 

You can increase perceived value with better marketing. EBay, for instance, offered a feature from its inception that for 25 cents allowed people who sell products on the site to add a photo next to their listings. It wasn’t used much, Dearing says.

But it turned out that sellers who included the pictures had much higher click rates and tended to command a higher price for their goods. EBay started to market this data along with the feature.

With the benefit of the sales data, eBay’s sellers saw that the pictures helped solve a problem and their perceived value skyrocketed.

Because it didn’t cost eBay 25 cents to host a photograph, the feature, along with other optional upgrades, eventually generated hundreds of millions a year in pure profits, Dearing says.

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Kyle Hailey » Metrics vs Statistics

Kyle Hailey » Metrics vs Statistics | Scoop Cart | Scoop.it
(*DBA_HIST_…_HISTORY views are sort of confusing. AFAI remember they were storing alert history, but apparently they are used for adaptive thresholds – an area for future investigation). MH900182646. I've noticed a ...
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The Curve Report | in association with NBCUniversal

The Curve Report | in association with NBCUniversal | Scoop Cart | Scoop.it
Anton Titov's insight:

tehle je hodne o real time pricingu a novych trendech. Hodne dobry priklad...

Art Series Hotels has even pioneered the “no demand equals no cost” model with its Overstay Checkout policy, which lets hotel guests stay in their room free of charge until the next guest arrives, be it hours—or days—later. As of press time, since launching the feature in 2012, the chain has delivered 1,200 free hours and 339 free nights.

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Oracle Business Analytics and Big Data Can Take You There

Find out how Oracle Business Analytics and Big Data are changing the world, see what Oracle Business Analytics can do for your business.
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