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Chinavia

Chinavia | Digital Saimaa | Scoop.it

China infos and tips produced by Visit Copenhagen.

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All you needed to know about Chinese travelers.

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Share what matters, where it matters.

Share what matters, where it matters. | Digital Saimaa | Scoop.it
Discover Krumb, an app that will completely change the way you look at places. www.krumb.eu
Pellervo Kokkonen's insight:

Locality based applications presents many possibilities for enhancing localised experience. 

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Linnaeus' Uppsala

Linnaeus' Uppsala | Digital Saimaa | Scoop.it
Visit and discover the parks and gardens of Carl Linnaeus' Uppsala.
Pellervo Kokkonen's insight:

Interesting target group: Women 37-70 y. The decision makers, when it comes to leisure travel.

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Savonlinna Travel

Enjoy the Inimitable Atmosphere of Savonlinna region Whether you want to enjoy a city break, to attend cultural events, to relax by the lakeside or to engage in ...
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VisitSweden - The official travel guide to your holiday in Sweden

VisitSweden - The official travel guide to your holiday in Sweden | Digital Saimaa | Scoop.it
The Swedish official website for travel & tourism information. Guide to accommodation, hotels and all you need for planning your vacation in Sweden
Pellervo Kokkonen's insight:

Learning about renewing the concept.

Dream - get the brand on top of people's choice. Inspiration phase, passive, lean-back. 

Plan-commit-anticipate phase. Call to action, booking.

Destination focus on INSPIRATION and ANTICIPATION.

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EPICESTONIA #28 - Scubadiving in Rummu underwater prison

Rummu’s underwater prison is among Estonia's best kept secrets. This once eerie prison house is now an amazingly popular destination for its unearthly landsc...
Pellervo Kokkonen's insight:

Estonia - storytelling by Swedes to Swedes about Estonia.

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Michigan's Official Travel and Tourism Site | Pure Michigan

Michigan's Official Travel and Tourism Site | Pure Michigan | Digital Saimaa | Scoop.it
Discover everything that is Pure Michigan. Find attractions, events, shopping, dining and lodging. Plan your outdoor adventure or weekend trip, at michigan.org.
Pellervo Kokkonen's insight:

What do people trust? NOT advertising or brands. Create content that is trustworthy. 1. Content from people like themselves.  2. Mobile live streaming - authenticity

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Home

Home | Digital Saimaa | Scoop.it
Geneva Tourism & Conventions will guide you through the city and its region through a unique, creative and ongoing concept.
Pellervo Kokkonen's insight:

Geneva is selling for people to stay there - the revenue model for the DMO.    

 

Where is the playground in bookings for the local operator. With or against global players?   Added value, differentiation from big players, local expertise. Offer for customer to book all. Good value packages. 

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Visit Antwerpen

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Antwerp promised to add "location triggered map" to website. Interesting see how that looks out!
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| Digital Tourism Think Tank

| Digital Tourism Think Tank | Digital Saimaa | Scoop.it
Promoting Thought Leadership in Digital to the Tourism Industry
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New beta website!
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VisitGreenland: Image Driven Destination Marketing Strategy | Digital Tourism Think Tank

VisitGreenland: Image Driven Destination Marketing Strategy | Digital Tourism Think Tank | Digital Saimaa | Scoop.it
Pellervo Kokkonen's insight:

Make it simple - digital strategy for a destination. #DTIC2015

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More Than Just Content: What is Inbound Marketing?

More Than Just Content: What is Inbound Marketing? | Digital Saimaa | Scoop.it
Who can blame if you're still catching your breath? The most revolutionary concept since the emergence of websites is transforming the online business world and giving business owners the chance to
Pellervo Kokkonen's insight:

Is inbound marketing the way to go? Tricky business.

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The Rubens House

The Rubens House | Digital Saimaa | Scoop.it
Pellervo Kokkonen's insight:

Rubens House as an example of museum using iBeacon and other technologies to enhance experience.

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eTourismCurriculum Finland - eTourismCurriculum Finland

What is eTourismCurriculum Finland? eTourismCurriculum is a network of Finnish universities that teach e-business in tourism and hospitality. The curriculum consists of seven online courses available for everyone through Open Studies. What kind of topics can I study? eTourismCurriculum Finland Read More ...
Pellervo Kokkonen's insight:

Building new competencies for digital tourism.

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Tasks of the future DMO - Doug Lansky

Tasks of the future DMO - Doug Lansky | Digital Saimaa | Scoop.it
#1 Develop brand and USPs
#2 Engage in destination development, innovate for attraction value.
#3  Educate the stakeholders.    Instead developing the organization, go out of the office and help your partners to succeed.
#4  How do you differentiate, stick to your strenghts 
#5  Improve the visitor experience. You have to fulfill the promise to customers. 
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Using Dynamic Search Ads - AdWords Help

Unlike most text ads, which are targeted to queries directly by keywords, Dynamic Search Ads show based on the content of your website. This means you don't have to maintain lists of keywords or la
Pellervo Kokkonen's insight:

Whoa, tried Google dynamic search ads? You can only to so much with SEO, better pay for Google for ads?

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Saimaa Moments - Visit Saimaa

Saimaa Moments - Visit Saimaa | Digital Saimaa | Scoop.it
Pellervo Kokkonen's insight:

#Saimaamoments is the meeting place for Saimaa tribe for sharing the passions about Lake Saimaa, the best lake area in Europe.

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Italian Stories

Italian Stories | Digital Saimaa | Scoop.it
Ben arrivato! Questo è il posto giusto dove proporre e dove cercare esperienze autentiche con gli artigiani italiani. Crediamo che ogni laboratori abbia dentro un pezzetto nascosto di Italia. Un segreto che vogliamo raccontarti, e farti vivere.
Pellervo Kokkonen's insight:

AirBnb if crafts - be like a local and meet the artisans - connecting people to provide the best experience. For many this is essential way of experiencing place and motivation for travel?

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Georama | World's First Real-Time Virtual Travel Platform

Georama | World's First Real-Time Virtual Travel Platform | Digital Saimaa | Scoop.it
Georama is the world's first real-time virtual travel platform. We help people experience the world - anywhere, anytime.
Pellervo Kokkonen's insight:

Providing immersive online experience of destination. 

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Visit Ljubljana - official guide to Ljubljana and Central Slovenia

Visit Ljubljana - official guide to Ljubljana and Central Slovenia | Digital Saimaa | Scoop.it
The official tourism website of Ljubljana and the Central Slovenia region, with information on sights, events, hotel booking, city tours, excursions, etc.
Pellervo Kokkonen's insight:

Ljubljana is selling city tours, day trips, Ljubljana card, hotel package deals on the website via newly added booking engine. 

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Travel to Austria & Holidays in Austria: The Official Travel Guide

Travel to Austria: Information for your next holiday to Austria on austria.info, the official website of the Austrian National Tourist Office.
Pellervo Kokkonen's insight:

New Austria website: Mobile, service design and user engagement as main drivers. 

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I amsterdam - Your guide to visit, enjoy, live, work & invest in Amsterdam | I amsterdam

I amsterdam - Your guide to visit, enjoy, live, work & invest in Amsterdam | I amsterdam | Digital Saimaa | Scoop.it
Official portal website of the City of Amsterdam, with everything you need to visit, enjoy, live, work, invest and do business in the Amsterdam Metropolitan Area.
Pellervo Kokkonen's insight:
Amsterdam tourism promotion is connecting with locals as ambassadors to support social sustainability.
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Digital Tourism Think Tank

Digital Tourism Think Tank | Digital Saimaa | Scoop.it
Promoting Thought Leadership in Digital to the Tourism Industry
Pellervo Kokkonen's insight:

Great support for destination marketing from Think Digital.

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