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La dépression est la deuxième cause d'invalidité dans le monde

La dépression est la deuxième cause d'invalidité dans le monde | Santé Industrie Pharmaceutique | Scoop.it
La dépression est la deuxième cause d'invalidité dans le monde
Le Quotidien du Médecin
En Amérique centrale et en Asie du Sud-Ouest, la dépression figure au premier rang des pathologies.

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Suzana Biseul PRo's curator insight, November 8, 2013 4:29 AM

Au train où vont les choses... En tout cas ce chifre me paraît trop important pour ne pas réveler un mal être généralisé.

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3 Reasons Why Pharma Marketers Are Failing At Social Media

3 Reasons Why Pharma Marketers Are Failing At Social Media | Santé Industrie Pharmaceutique | Scoop.it
While social media has undoubtedly become an integral part of many people’s daily lives, the pharmaceutical industry is lagging when it comes to harnessing the potential power of Twitter and Instagram. Pharma marketers have historically been much more comfortable with the one-sided conversation of a direct-to-consumer (DTC) ad, but as the industry moves more and more towards patient-centricity, it is becoming necessary for drugmakers to increase engagement with their stakeholders.

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What Trends Will Drive Digital Marketing Success in 2016?

What Trends Will Drive Digital Marketing Success in 2016? | Santé Industrie Pharmaceutique | Scoop.it

If 2015 was the year of video marketing, 2016 is primed to be the year for smarter, integrated digital strategy. According to a Gartner survey, marketers no longer see digital as a distinct marketing discipline and marketers are moving to “digitally led business models.” In other words, brands are planning to increase their investment in digital commerce in an effort to make a clearer connection between digital marketing spend back and business revenue.

 

So what trends will drive digital marketing success in 2016? Brendan O’Kane, CEO and founder of digital marketing platform OtherLevels, points to convergence, “smarter” machine learning and a focus on developing high quality content as the engine behind digital marketing performance this year....


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Jeff Domansky's curator insight, January 19, 3:44 AM

Using the right tools to develop comprehensive user profiles, automate daily tasks and create personalized messages are key to integrated digital campaigns.

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Pourquoi la médecine connectée est un des secteurs les plus porteurs de la French tech

Pourquoi la médecine connectée est un des secteurs les plus porteurs de la French tech | Santé Industrie Pharmaceutique | Scoop.it
Les grands secteurs d'activité français qui se démarquent cette année au CES 2016 sont l'IoT (les objets connectés), avec 73 start-up présentes, et...

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MyMedicoach, l'exemple même de la persévérance

MyMedicoach, l'exemple même de la persévérance | Santé Industrie Pharmaceutique | Scoop.it

Après trois années d'effort, Jean-Edouard Stevens vient de décrocher un premier contrat avec le laboratoire Pfizer pour son projet MyMedicoach. Jamais il n'a arrêté d'y croire.


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FDA Approval Now Seen As Essential Ally to Prove Value of mHealth Wearables

FDA Approval Now Seen As Essential Ally to Prove Value of mHealth Wearables | Santé Industrie Pharmaceutique | Scoop.it

A new wave of wearable computing devices that detect and monitor serious diseases is moving from the laboratory to the market, potentially transforming the treatment of conditions ranging from epilepsy to diabetes and creating business opportunities estimated to be worth tens of billions of dollars. 

 

Unlike popular fitness-tracking devices, such as Fitbit Inc's Fitbit and Jawbone's UP wristbands, these so-called medical-grade wearables require approval from the U.S. Food and Drug Administration - a rigorous regulatory hurdle that first-generation wearables sought to avoid.

 

The FDA is preparing for the coming onslaught. 

 

Bakul Patel, FDA's associate director for digital health, told Reuters the agency is reviewing applications for three new senior health scientist positions focused on digital health.

 

Long criticized by some health-tech entrepreneurs as a barrier to innovation, the FDA is now seen as an important ally by companies eager to show that their devices can improve peoples' health - and eager to get heath insurers to cover them. 

 

"Consumers, doctors, payers all want to know if a product provides a clinical benefit," said Julie Papanek of the venture capital firm Canaan Partners, who invests in wearables startups. "Working with the FDA is the one way to get the ability to market that benefit."

 

A key driver in the new wearables wave is the push for so-called value-based healthcare that is part of the Affordable Care Act. The law gives doctors and hospitals financial incentives for keeping large groups of patients healthy. 

 

Under the old fee-for-service model, hospitals got paid when patients were hospitalized, noted Jody Ranck, a Washington, D.C.-based healthcare consultant. "Now, you can lose money," he said. Instead, healthcare providers are now eager to collect the data that can help keep people out of the hospital - especially those with chronic diseases. "These wearables are just tools to get the health data," said Ranck.

 

An avalanche of studies - many of them taking advantage of new data-gathering platforms such as Apple Inc's HealthKit, Google's Google Fit and Samsung's SAMI - are under way on a number of chronic diseases, especially in the area of diabetes. "We're going to see a lot of devices over the next couple of years for every chronic condition of mankind that are FDA-regulated because they all involve a treatment loop," Scripps' Topol said.


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Pharma Guy's curator insight, December 18, 2015 7:47 AM

More than FDA approval is required. Download this presentation: "Mastering Mobile Social Media to Improve Health Outcomes"; http://sco.lt/8w7RTN 

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How pharma can keep up as healthcare goes digital

How pharma can keep up as healthcare goes digital | Santé Industrie Pharmaceutique | Scoop.it
One of the biggest ways the changing digital health landscape will affect the pharma industry is that pharma companies increasingly stand to lose control over their own stories, according to a new report from McKinsey & Company, who spoke to 20 thought leaders in various pharma-adjacent sectors.

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Les nouvelles technologies au service des médecins et patients par le Dr Cécile Monteil de Ad Scientiam

Les nouvelles technologies au service des médecins et patients par le Dr Cécile Monteil de Ad Scientiam | Santé Industrie Pharmaceutique | Scoop.it
Cécile MONTEIL, pediatre et fondatrice de la start-up Ad scientiam

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What Makes An Industry Cloud Leader?

What Makes An Industry Cloud Leader? | Santé Industrie Pharmaceutique | Scoop.it
 Over the last several years at Emergence Capital we have seen an exciting new set of companies emerge that offer cloud solutions within a specific industry vertical — collectively known as “industry cloud” companies.

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Where are you on the healthcare analytics journey? | The Big Data Hub

Where are you on the healthcare analytics journey? | The Big Data Hub | Santé Industrie Pharmaceutique | Scoop.it
From retrospective to predictive to prescriptive analytics, healthcare organizations are embarking on analytics journeys to enhance medical outcomes.

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rob halkes's curator insight, November 27, 2015 2:17 AM

Benchmark to your data analytics position!

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Les chiffres-clés de l'e-santé - L'Express

Les chiffres-clés de l'e-santé - L'Express | Santé Industrie Pharmaceutique | Scoop.it
De plus en plus plébiscité par les professionnels de santé et les patients, le numérique gagne du terrain dans le domaine médical. Une tendance encouragée par les pouvoirs publics car synonyme de meilleurs soins et d'économies.

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MSD launches preventative healthcare accelerator

MSD launches preventative healthcare accelerator | Santé Industrie Pharmaceutique | Scoop.it
Merck Sharp & Dohme (MSD) has joined forces with Spanish telecoms company Telefonica to launch a new healthcare accelerator fund.

Velocity Health will be the UK's first digital preventative healthcare accelerator and sees the pharma company collaborate with Telefonica's Wayra Open Future start-up programme.

MSD's managing director Mike Nally said: “Technology is revolutionising how we manage healthcare and the UK can be at the heart of it. Digital start-ups are at the forefront of this innovation.

“As a healthcare company with a long legacy of investing in innovation and R&D, we want to actively invest in these types of businesses and harness the amazing talent that is emerging so that we become equally good at 'recognising and preventing' disease as 'diagnosing and treating' to help reduce demand for expensive acute services and capacity in the long term.”

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Les assureurs proposent de plus en plus de services santé

Les assureurs proposent de plus en plus de services santé | Santé Industrie Pharmaceutique | Scoop.it
Les salariés assurés dans le cadre de leur entreprise se voient désormais souvent offrir des services à distance grâce à leurs complémentaires santé. CNP Assurances vient à son tour d'annoncer le lancement d‘une plateforme pour ses clients.

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Digital transformation improving the healthcare experience

Digital transformation improving the healthcare experience | Santé Industrie Pharmaceutique | Scoop.it
Digital transformation improving the healthcare experience http://t.co/nyX3DQD2ZE

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RSLN | Médecine : après les tests sanguins, les robots analyseront-ils nos radios ?

RSLN | Médecine : après les tests sanguins, les robots analyseront-ils nos radios ? | Santé Industrie Pharmaceutique | Scoop.it
Ils ont déjà fait leurs preuves dans l'analyse des tests sanguins et sont de plus en plus expérimentés dans les salles d’opération. Les robots peuvent-ils, à terme, remplacer les médecins en proposant leur propre diagnostic ? The Conversation s’est posé la question.

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"Patient Centricity" Should Not Be About Listening to Patients to Sell More Products!

"Patient Centricity" Should Not Be About Listening to Patients to Sell More Products! | Santé Industrie Pharmaceutique | Scoop.it

According to Richie Etwaru, chief digital officer at IMS Health, "by listening to customers, and working to understand the good, bad and ugly parts of the patient experience, life-sciences companies can become patient-centric and move from “dislike” to “like.” Only then will they buy more of our products and services."


He also says: "For life-sciences companies to truly understand the patient experience, we need to study it so carefully that we figure out what isn't working and find a way to fix it. How? Technology can help. Technology today enables companies to listen to the sentiments of the marketplace, understand what people like and dislike and determine why they prefer one brand over another."


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Pharma Guy's curator insight, January 14, 7:56 AM

This underscores why pharma may be taking the wrong approach to Patient-Centricity, IMO. First, if you are into patient-centricity to sell more products, you're going to be moving in the wrong direction and end up disappointed. Second, technology cannot fix things if increased sales is the goal. Pharma is being much more successful being patient-centric during the drug trial and development phase:


  • Input on clinical trial input to deliver against the real-world setting (R&D)
  • Supporting with communication around clinical trial recruitment (R&D / communications)
  • Advising on unmet needs / real-world patient challenges to help with product positioning (marketing)
  • Advising on supportive solutions needed  beyond medicines (marketing / digital marketing)
  • Helping communicate key challenges at the disease area level, above the brand (patient advocacy / communications)
  • Helping identify novel commercial partners to work with (business development / strategy)
  • Helping define the successful high-level strategy for pharma (C-level)


See more on that here: http://sco.lt/8wvM7F 


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In-Depth: Digital health news from CES 2016

In-Depth: Digital health news from CES 2016 | Santé Industrie Pharmaceutique | Scoop.it

All in all this year's CES event, like last year's, had no big breakout digital health announcements. Many companies did announce news, however, and many of those releases were updates from launches the year before. Below is a roundup of digital health news coming out of CES 2016. Be sure to read our CES 2016 health device roundup (if you haven't already) for a comprehensive list of device unveilings at the event -- we recapped a only a few of the bigger device launches in the summaries below.


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Avoir son dossier médical sur soi, c'est possible avec ce bracelet connecté

Avoir son dossier médical sur soi, c'est possible avec ce bracelet connecté | Santé Industrie Pharmaceutique | Scoop.it
Une entreprise commercialise depuis peu en France un bracelet médical connecté permettant aux urgentistes de fournir rapidement le meilleur traitement possi...

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Annick Valentin Smith's curator insight, December 25, 2015 6:33 AM

Plusieurs milliers d’urgentistes sont confrontés chaque jour aux victimes d'un malaise, d'un accident ou encore d'une chute sans avoir immédiatement accès à leur dossier médical ; ce bracelet leur permet l'accès facile et rapide à toutes les données importantes du dossier médical.

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Technology News: Google wants to Monitor your mental Health.

Technology News: Google wants to Monitor your mental Health. | Santé Industrie Pharmaceutique | Scoop.it

The use of technology to track and treat mental illness is deeply worrying but sadly necessary


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Audrey DeSisto's curator insight, December 20, 2015 12:10 PM

Google wants to track and treat mental health, not the government apparently.

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La #SantéConnectée développe aussi la médecine participative | E-media, the Econocom blog

La #SantéConnectée développe aussi la médecine participative | E-media, the Econocom blog | Santé Industrie Pharmaceutique | Scoop.it

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Patients with Chronic Diseases Want Mobile Apps to Communicate with Their Docs

Patients with Chronic Diseases Want Mobile Apps to Communicate with Their Docs | Santé Industrie Pharmaceutique | Scoop.it

A new study released by mobile engagement provider Mobiquityexposes the “gap between patients’ demand for taking control of their own health and the accessibility or availability of digital and mobile tools when it comes to the management of chronic health conditions.”

 

The study revealed that one third of patients with chronic diseases don’t currently use mobile apps to manage their conditions, but would like to start.

 

In fact, the report summary notes, one in four respondents feel that “wearable devices are the way of the future.”

 

Interestingly, almost 50 percent of patients believe they should bring information/digital tools to their doctor – rather than the other way around – reinforcing their desire to be actively involved in managing their health rather than trust their doctors to exclusively manage it.

When asked about the most challenging aspects of managing their conditions, 26 percent of respondents agree that finding direct means of communicating with health professionals presents the biggest hurdle. Other top challenges include:

 

Monitoring changes in health (25%)Remembering to take medication (20%)Keeping up to date with medical advancements, treatments, etc. (18%)

 

“It’s clear the potential for digital solutions is vast: 40 percent of respondents feel mobile tools play an important role in overall healthcare,” the report summary reads.


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Pharma Guy's curator insight, November 28, 2015 9:06 AM

For more about what patients want in mHealth apps, read "Patient Activists Demand Higher Quality Mobile Apps"; http://bit.ly/pmn130701pdf  

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Health data from wearable devices could be restricted under new EU regulation

Health data from wearable devices could be restricted under new EU regulation | Santé Industrie Pharmaceutique | Scoop.it

Law firm Osborne Clarke has called on regulators to rethink the implication of the future European General Data Protection Regulation on health informationA law firm has called on EU regulators to rethink the impact of the forthcoming European General Data Protection Regulation (GDPR) on data generated by health trackers and other wearables, including the Apple Watch, Fitbit and Garmin fitness bands.


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Apple Watch used to study epileptic seizures

Apple Watch used to study epileptic seizures | Santé Industrie Pharmaceutique | Scoop.it

For the 2.5 million people living with epilepsy in the United States, medications can help control their seizures — most of the time. But some suffer unpleasant side effects from the drugs. And a few remain at risk of death.Researchers at the Johns Hopkins University hope to help those with the neurological condition by collecting information about their seizures through their watches, specifically their Apple Watches.


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ChemaCepeda's curator insight, November 23, 2015 6:27 AM

Interesante aplicación del Apple Watch como medio para cuantificar las crisis en personas con epilepsia

Paul Epping's curator insight, November 24, 2015 3:25 AM

interesting new posssibilities are rapidly come available by a variety of devices. Smaller, faster, cheaper.

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COMMENT MARCHE NOTRE CERVEAU AVEC LA REALITE

CECI EST UNE MÉTAPHORE QUI TIENT COMPTE DU FONCTIONNEMENT DE LA CONSCIENCE ET DE NOTRE INCONSCIENT


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Philippe Olivier Clement's curator insight, October 28, 2015 4:41 AM

C'est drôle on me relance sur ce vieux documents qui semble d'actualité.


Il est très approprié pour le fonction du cerveau social, c'est à dire de l'intelligence collective. 

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Transformation in Healthcare

Transformation in Healthcare | Santé Industrie Pharmaceutique | Scoop.it
NHIT Week is all about healthcare transformation. This infographic highlights how today’s patient demands are driving IT transformation.

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Sept idées reçues sur le cerveau qui limitent votre efficacité

Sept idées reçues sur le cerveau qui limitent votre efficacité | Santé Industrie Pharmaceutique | Scoop.it
On n'utilise que 10% de nos neurones, on en perd dès l'âge de 20 ans... Chacun a des priori souvent erronés sur cet organe prodigieux. Décryptage par Nadia Medjad, docteur en médecine et coach.

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Philippe Olivier Clement's curator insight, October 12, 2015 7:34 AM

C'est fou qu'il faille plus de 30 ans pour que la neuro-science démonte des croyances, vieilles de 50 ans. 


De nombreux psys, hypnotiseurs, et coachs ont toujours proclamé ses 7 idées. 


Il serait bon de les écouter pour gagner en performance et efficacité et tout cela avec du bien être au travail. 

Helene de saint front's curator insight, October 15, 2015 8:48 AM

Rejouissez-vous, votre cerveau est bien plus performant et malléable que ce qu'on a longtemps voulu nous faire croire! Un autre point à ajouter: le sommeil et l'alimentation jouent un rôle clé pour favoriser l'activité cognitive (en particulier Mg, Omega3 et Vit B)...et la créativité!