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Amazon Global Selling: Get the Best Returns From eCommerce Store -

Amazon Global Selling: Get the Best Returns From eCommerce Store - | Sales Profit | Scoop.it
Discover how you could get maximum return on investment with Amazon global selling services.
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Data-Driven Pinterest Tactics that Drive Sales

Data-Driven Pinterest Tactics that Drive Sales | Sales Profit | Scoop.it
Five approaches that deliver ROI.

Via Kelly Lieberman
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Kelly Lieberman's curator insight, July 18, 2013 9:46 AM

--->>> "While 60% of Pinterest purchases were discovered on Pinterest, the vast majority were discovered through the boards or streams of regular human beings: 19% of purchases were discovered through a friend, and 24% through a stranger, compared to just 7% being discovered on a retailer's Pinterest board, and 10% through Pinterest search. That means you can't rely on your own Pinterest presence to drive significant sales, and instead need to think about how to drive repinning"

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Customer Experience Matrix: Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix: Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement | Sales Profit | Scoop.it

Key excerpt...

 

What Optify does offer inbound marketers is extensive support for search engine optimization.  This includes detailed research into keyword rankings for the client and competitors, analysis of Web pages for features that improve search ranks, an inbound link manager, and a Twitter client to publish posts and embed trackable URLs that measure campaign results.

Moving towards the middle of the funnel, Optify offers reasonably powerful email and landing page builders, based on templates or HTML. Landing pages can be attached to an auto-responder email, while standard fields on forms are automatically mapped to Salesforce.com. Emails are delivered through ExactTarget. Users can create lists and segments based on all contact properties, activities, email history, and custom fields. There are no real multi-step campaigns, however.

Sales enablement includes lead scoring, with multiple scores per lead; alerts based on search keywords and lead scores; a live ticker showing current Web site visitors with companies identified via reverse IP lookup; and appending of company data from Dunn & Bradstreet. The system can send each salesperson a daily email of newly qualified leads, selected with shared rules or separate rules for each salesperson.. Salespeople can view their contact list, drill down to individual profiles, aand drill further to see behavior details – even as far as each page viewed during a Web site visit. Users can send the contact a system email or add it to a list.


Via marketingIO
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marketingIO's curator insight, July 17, 2013 9:36 AM

Optify serves the digital marketing agency space, and you've often seen me scoop from their blog (excellent information). If you're a digital marketing agency, you may want to consider Optify as a SaaS offering.


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12 Powerful Strategies to Increase Sales That You Need to Know

12 Powerful Strategies to Increase Sales That You Need to Know | Sales Profit | Scoop.it

Via Daniel Watson
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Suchitra Mishra's curator insight, July 3, 2013 3:05 AM

A great compilation of links and insights for boosting online sales

Benoit F. MASSE's curator insight, July 8, 2013 4:24 AM

Un bon reccueil de techniques et stratégies à connaitre pour augmenter ses ventes. Certaines sont à creuser, voire implémenter dans votre entreprise.

Stein Elling Wirum's curator insight, May 26, 2014 2:00 AM

What are the best strategies to increase sales? Find out more about 12 powerful strategies to increase sales that you need to know.