As a small business, everything is done on a tight budget, and when it comes to digital marketing, it can seem like the bigger companies have all the advantages.
Small businesses are generally limited not just in terms of money but in time, resources and personnel. However, there are a number of digital marketing strategies small businesses can employ to market themselves without breaking the bank.
Managing your online reputation is essential for establishing your brand and protecting your image. If you’re a small or medium-sized business, there are tools available to manage your reputation for little or no cost.
Here is a list of free tools to manage your reputation. There are tools to monitor and manage conversations, as well as tools to promote brand identity. Several of these tools also offer affordable premium services.
If you experience any of these warning signs, don't delude yourself into thinking your sales opportunity will close.
Hope is rampant in sales. We need it to keep going - but we also need to avoid being fooled by false hope. The longer a deal stays in your sales pipeline, the less likely you are to ever close it, even if your prospect claims that he or she desperately needs your offering.
Compared with Facebook, Instagram has attracted much more attention from users. Nearly 57% of Instagram users would use this app every day. The research study has also reported that approximately 35% of users make use of Instagram multiple times in a day. On the other hand, only 22% of social media users check out Facebook multiple times in a day. This illustrates that Instagram has attracted loyalty of consumers to a much greater extent.
(Just to state the obvious, this article is supposed to be IRONIC and funny!) Want to climb the heights to become a Social Media Guru? Want to learn the secrets? You’re in luck! In this article I am going to share with you the … Continued
Last week I talked about the amazing world of information architecture. We discussed how important it is to correctly classify information not only for the user’s benefit, but also to help power things like recommendation engines. I briefly mentioned then, that from an SEO perspective, correctly classifying information can aid in the form of creating powerful archive sections of web sites that can rank extremely well. In this post we will...
YouTube has made it possible for channel owners to add a three-second intro to their videos, helping them build a stronger brand presence on Google’s video platform. To automatically add an intro, users must first upload the video intro to their channel as an unlisted video. Once it’s uploaded, the intro can be selected by […]
YouTube has introduced a new feature that can help you build a stronger brand presence - check it out at
Given the decline in job opportunities, many individuals are forced to examine the meaning of real value in regards to time spent. There are many ways a small, home based startup business can capitalize on this.
Whatever business you have decided to start, there are some common denominators you need to factor in to ensure that the business you start is one of the best business to start in 2014.
Need and want are subsets of the real motivation I believe we should all be searching for as marketers – and that is intent. Intent is about what a customer wants to accomplish rather than simply what they want to purchase. Parents want their children to be happy, to have a great childhood, to learn and absorb, and to enjoy time with their friends. That’s a way bigger agenda than just wanting to buy them the latest Star Wars figure or Playskool set.
Learn the secrets of recovering lost and forgotten passwords to your online accounts, wether it,s your social networking account password or email password you have forgotten is irelevant as now thanks to the Password Recovery Assistant ebook and software bundle you can recover your forgotten passwords. Now comes with free bundled software that will read your browser,s cache file and give you all forgotten passwords stored there back!
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.