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71 Percent of Businesses Use Social Media [Infographic]

71 Percent of Businesses Use Social Media [Infographic] | Sales & Relationship Management | Scoop.it

Social media continues to be a key issue for businesses, and findings in this infographic show that 71.2 percent use social platforms for customer service, as well as conveying some fascinating insights into how businesses utilize these networks.

 

Among the findings, 87.5% have seen a positive impact from using social media. Only 11.5% of businesses saw no noticeable difference while 0.5% actually saw a negative difference. Compared to 2011, 13.7% more businesses have been utilizing social networks for upwards of two years.

Social media can be a far cheaper investment for customer service, as well - 77.6% of businesses have allocated less than $50,000 to their social media efforts in the past year. 11% have allocated $50,000 to $100,000, 5% have allocated $100,000 to $250,000, and 7% have spent over $250,000.

 

Check out the infographic and related article for more stats on how companies are utilizing social media for positive benefit...


Via Lauren Moss
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Rescooped by Koen Vanderhoydonk from visualizing social media
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Staggering Facts, Figures and Statistics about Facebook - Infographic

Staggering Facts, Figures and Statistics about Facebook - Infographic | Sales & Relationship Management | Scoop.it

Just last Thursday Facebook officially announced that they had passed this significant milestone. The number is sizeable and the moment is worth noting but it is the other facts and figures that accompany this fact that put into perspective how much social networks have woven themselves into the fabric of our lives. These include photos downloaded, the total number of friend connections and songs downloaded.
While Flickr, Instagram, Pinterest and other photo sharing sites are significant, the Facebook ecosystem makes them look like an afterthought- learn more about the statistics on Facebook along with additional facts and numbers at the article link.


Via Lauren Moss
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