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Rescooped by Koen Vanderhoydonk from visualizing social media
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Why You Need to Build Your Brand Online [infographic]

Why You Need to Build Your Brand Online [infographic] | Sales & Relationship Management | Scoop.it

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.


So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...


Via Lauren Moss
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Rescooped by Koen Vanderhoydonk from visualizing social media
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The Formula Behind Facebook Engagement [infographic]

The Formula Behind Facebook Engagement [infographic] | Sales & Relationship Management | Scoop.it

A constant challenge for Internet marketers targeting Facebook has been gaining engagement. Generally brands and page admins have defined engagement as things such as likes, shares, and comments, but more importantly to gain reputation with Facebook’s algorithm.

This infographic created by SocialMouths and American Express OPEN illustrates ways to help make a Facebook page’s post a bit more popular through optimization of post elements such as short posts, the use of emoticons, the best times to post, and contest ideas...


Via Lauren Moss
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Rescooped by Koen Vanderhoydonk from visualizing social media
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5 Companies that are Rocking Social Media [infographic]

5 Companies that are Rocking Social Media [infographic] | Sales & Relationship Management | Scoop.it
Success in social media isn’t something that happens overnight. As the old adage says, it’s a marathon, not a sprint, and organizations looking for shortcuts and (especially) advice from self-pronounced gurus are often left scratching their heads in bewilderment.

 

This infographic takes a closer look at how five very-different brands are rocking social media.

Social media technologies take on many different forms including magazines, Internet forums, weblogs, social blogs, microblogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking. This visualization defines how these types of Social Media differ according to the extent to which they focus on some of all of seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups.

 

Read on and view the infographic to learn how these 5 companies (Dell, Morton's, Unisys, KLM & ABC) are successfully utilizing social media in various ways, and details on the benefits for both their customers and business model...


Via Lauren Moss
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10 Ways to Grow Your Facebook Following | Social Media Examiner

10 Ways to Grow Your Facebook Following | Social Media Examiner | Sales & Relationship Management | Scoop.it

Has your Facebook Page growth stalled?

 

Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works.

 

Here are ten tips to help grow your Facebook community.

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Rescooped by Koen Vanderhoydonk from visualizing social media
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Staggering Facts, Figures and Statistics about Facebook - Infographic

Staggering Facts, Figures and Statistics about Facebook - Infographic | Sales & Relationship Management | Scoop.it

Just last Thursday Facebook officially announced that they had passed this significant milestone. The number is sizeable and the moment is worth noting but it is the other facts and figures that accompany this fact that put into perspective how much social networks have woven themselves into the fabric of our lives. These include photos downloaded, the total number of friend connections and songs downloaded.
While Flickr, Instagram, Pinterest and other photo sharing sites are significant, the Facebook ecosystem makes them look like an afterthought- learn more about the statistics on Facebook along with additional facts and numbers at the article link.


Via Lauren Moss
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Bubble Deflated, Social Media Will Now Change the World - Forbes

Bubble Deflated, Social Media Will Now Change the World - Forbes | Sales & Relationship Management | Scoop.it
There’s no longer any need to worry that Facebook, Groupon, LinkedIn, Zynga or other social-oriented startups will change the world tomorrow—but there was never any real chance of that.

Via Dr. Susan Bainbridge
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