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Sales & Relationship Management
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Rescooped by Koen Vanderhoydonk from Business Improvement
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Four Steps to Building Better Customer Relationships

Four Steps to Building Better Customer Relationships | Sales & Relationship Management | Scoop.it

Via Daniel Watson
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Audrey's comment, February 27, 2013 4:26 PM
What I do not understand is the significance of the structure featured above. How does it relate to business and attracting customers?
Daniel Watson's comment, February 27, 2013 7:25 PM
The structure represents what happens to a business if they cease to attract new customers and fail to do enough to improve relationships with existing customers.
Sigrid de Kaste's curator insight, February 28, 2013 4:53 AM

Customer Service is the most important part in your business...check out these steps

Rescooped by Koen Vanderhoydonk from Business Improvement
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7 Things Most Customers Won’t Tell You

7 Things Most Customers Won’t Tell You | Sales & Relationship Management | Scoop.it

To thrive in business, a business owner needs to have a great antennae, and the ability to look at their business through the eyes of others.


Unfortunately, as time goes by and a measure of success is achieved, many business owner's antennae signals start to fade and they no longer look at their business through fresh eyes.


This excellent article, identifies seven things that your customers will most likely not tell you, and it suggests ways in which a business can obtain the information they need from their customers to help improve their performance.


Via Daniel Watson
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Rescooped by Koen Vanderhoydonk from visualizing social media
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Why You Need to Build Your Brand Online [infographic]

Why You Need to Build Your Brand Online [infographic] | Sales & Relationship Management | Scoop.it

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.


So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...


Via Lauren Moss
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