As marketers and business people we can get a little ‘amped up’ about how much we can track customers and interact with them via social media. It only makes sense, right? If they are out there and they are on social media then they are open to be talked to by our company, right? Maybe not.
A study put together by J.D. Power & Associates on behalf of NetBase (and passed along by eMarketer) shows that about 2/3 of people surveyed think it’s only appropriate for a brand to connect with them if they interacted directly with them (on a Facebook page or Twitter account for example). There’s more. Take a look....
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.