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Death of the Traditional Salesman: Rise of The Social Media Entrepreneur

Death of the Traditional Salesman: Rise of The Social Media Entrepreneur | Sales 3.0 | Scoop.it
Question: Is it true that everyone is in sales? Answer: Yes, and if they know what's good for them, they better be!

 

An article that describes how sales, marketing and I would say customer service is moving out of the traditional silos of their respective departments and spreading throughout modern social businesses.


Via Anita Windisman, David Blake
Thierry Malinur's insight:

Cet article décrit bien l'intérêt d'incentiver les fonctions techniques ou support de l'entreprise aux ventes, à défaut à la generation de lead. Ce n'est rien d'autres que de la cooptation appliquée aux ventes. Beaucoup d'entreprises ont mis en place ce type de bonification depuis des décennies.  Ici, chaque collaborateur se voit attribuer un compte linkedin personnel (au final propriété de l'entreprise). C'est une solution discutable. La vraie question est l'intégration aux outils CRM des profils sociaux personnels de tous les collaborateurs comme nouveau canal d'adressage des cibles. A quand les programmes d'affiliation à destination des collaborateurs ? 

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Sales 3.0
about best practices in sales including social selling, filling the gap between sales and marketing
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The Social Selling Iceberg

When people talk about "social selling", they usually mean using the big public social networks like Facebook, Twitter and LinkedIn to find potential custome...
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Combining Social Media and Marketing to Accelerate B2B Sales

I recently watched a round table discussion of the webinar entitled “How to Combine Social & Marketing Automation to Accelerate Leads and B2B Sales”. The panel consisted of moderator Miles Austin of Fill the Funnel, Jamie ...
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Building A Lead Generation Machine...

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Why Optimizing Your Website for Mobile isn’t Enough

Why Optimizing Your Website for Mobile isn’t Enough | Sales 3.0 | Scoop.it
As a Marketing Leader, you pay attention to mobile trends. But what are you putting into action?
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Message Map: How To Pitch Anything In 15 Seconds

Forbes Contributor Carmine Gallo tells you how to pitch anything in 15 seconds using a Message Map
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VP-Sales - 10 Ways the Board Will Evaluate Your Performance

VP-Sales - 10 Ways the Board Will Evaluate Your Performance | Sales 3.0 | Scoop.it
As the books are closed on 2012, you can reflect on your performance. How did your team do? How did you do perform personally?
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Rescooped by Thierry Malinur from Social Selling & Personal Branding in B2B
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eBoot Camp Video | Selling Do's & Don'ts

In this video, Corey Perlman shares what to do (and not to do) when selling your products and services via social media.

Via Kseniya Martin
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Thierry Malinur's comment, January 15, 2013 12:08 PM
Thanks. interesting and consistent 7mn-video !
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Associated Press selling ads in 1.5 million-follower Twitter feed - Future of Media (blog)

Associated Press selling ads in 1.5 million-follower Twitter feed - Future of Media (blog) | Sales 3.0 | Scoop.it
Nieman Journalism Lab at Harvard
Associated Press selling ads in 1.5 million-follower Twitter feed
Future of Media (blog)
... to begin selling ads in its 1.5 million-follower main Twitter feed, the company announced.
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Sales Navigator could be LinkedIn's next big revenue stream - Silicon Valley Business Journal

Sales Navigator could be LinkedIn's next big revenue stream - Silicon Valley Business Journal | Sales 3.0 | Scoop.it
How LinkedIn is rocking selling world
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The ABCs of Social Selling: Always Be Connecting

The ABCs of Social Selling: Always Be Connecting | Sales 3.0 | Scoop.it
The modern sales professional is actually not a seller, but is someone who helps people buy.
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10 Questions to Find Out if the Weekly Sales Meeting is a Waste of Time | Sales Motivation and Sales Training

10 Questions to Find Out if the Weekly Sales Meeting is a Waste of Time | Sales Motivation and Sales Training | Sales 3.0 | Scoop.it
Are weekly sales meetings a waste of time? I hear from both salespeople and sales managers about the pros and cons of the weekly sales meeting. Want to find out if a sales meeting is an asset or a waste of time?
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Social Media Marketing Is NOT the Same As Social Selling

Social Media Marketing Is NOT the Same As Social Selling | Sales 3.0 | Scoop.it
Everyone yelling, “Me, too!” as they hop on the social media bandwagon makes for a crowded ride. Understand the platforms, distinguish yourself, and get ahead of the noise.
Want to get the real sc...
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Free eBook: 32 Sales Tools for 2013

Free eBook: 32 Sales Tools for 2013 | Sales 3.0 | Scoop.it
Discover 32 must have sales tools handpicked by the experts

In December 2012, six experts in the B2B Sales industry came together for a webinar to find 32 of the must have sales tools for 2013.
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Salesforce's Desk.com Content & Marketing Strategist Joins Nimble to Lead Social Business Education Initiative

Salesforce's Desk.com Content & Marketing Strategist Joins Nimble to Lead Social Business Education Initiative | Sales 3.0 | Scoop.it
SANTA MONICA, CA--(Marketwire - Jan 14, 2013) - Nimble, the world's leading social relationship manager, today announced that Alyson Stone has joined the Nimble team as content and product marketing strategist.
Thierry Malinur's insight:

www.nimble.com est un social CRM très facile à mettre en oeuvre et d'utilisation que j'ai personnellement déployé dans 3 entreprises. Particulièrement adapté aux petites et moyennes structures, cet outil est réduit aux fonctions clefs (gestion de contact, d'affaires, d'activité) que l'on peut attendre d'un CRM mais comprend aussi des fonctions intéressantes orientées 2.0 telles que :

 

- visualisation du profil et de l'activité "social" de vos contacts

 

- visualisation de l'ensemble des mails echangés avec vos contacts par tous les collaborateurs de l'entreprise

 

Tous ceci pour 15 euros / mois et par user

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4 Social Media Sales Tips - Business 2 Community

4 Social Media Sales Tips - Business 2 Community | Sales 3.0 | Scoop.it
1to1 Media
4 Social Media Sales Tips
Business 2 Community
Social media is not only changing the marketing department, it's also altering the sales game. Today's customers today are better informed.
Thierry Malinur's insight:

management commercial 2.0: un très bon résumé sur les incontournables !

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Rescooped by Thierry Malinur from Social Selling - Sales 2.0
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Death of the Traditional Salesman: Rise of The Social Media Entrepreneur

Death of the Traditional Salesman: Rise of The Social Media Entrepreneur | Sales 3.0 | Scoop.it
Question: Is it true that everyone is in sales? Answer: Yes, and if they know what's good for them, they better be!

 

An article that describes how sales, marketing and I would say customer service is moving out of the traditional silos of their respective departments and spreading throughout modern social businesses.


Via Anita Windisman, David Blake
Thierry Malinur's insight:

Cet article décrit bien l'intérêt d'incentiver les fonctions techniques ou support de l'entreprise aux ventes, à défaut à la generation de lead. Ce n'est rien d'autres que de la cooptation appliquée aux ventes. Beaucoup d'entreprises ont mis en place ce type de bonification depuis des décennies.  Ici, chaque collaborateur se voit attribuer un compte linkedin personnel (au final propriété de l'entreprise). C'est une solution discutable. La vraie question est l'intégration aux outils CRM des profils sociaux personnels de tous les collaborateurs comme nouveau canal d'adressage des cibles. A quand les programmes d'affiliation à destination des collaborateurs ? 

more...
No comment yet.