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New Reality Show '@SummerBreak' Will Unfold on Social Media - Mashable

New Reality Show '@SummerBreak' Will Unfold on Social Media - Mashable | Social Media | Scoop.it
New Reality Show '@SummerBreak' Will Unfold on Social Media
Mashable
The next potentially big reality TV phenomenon won't actually require a TV. How's that for innovation?
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New Graduates Using Social Media To Stand Out, Get Personal - KYW Newsradio

New Graduates Using Social Media To Stand Out, Get Personal - KYW Newsradio | Social Media | Scoop.it
New Graduates Using Social Media To Stand Out, Get Personal
KYW Newsradio
PHILADELPHIA (CBS) – In a crowded job market, some new graduates are using their social networks to stand out, and sometimes that means getting a little personal.
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The Social Media Advertising Ecosystem Explained

The Social Media Advertising Ecosystem Explained | Social Media | Scoop.it
Unlocking the mysteries of paid social media. ;

Via TechinBiz
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Study: Social Media More Effective At Driving TV Viewers To New Shows Than ... - KYW Newsradio

Social Barrel
Study: Social Media More Effective At Driving TV Viewers To New Shows Than ...
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Legal Content & Social Media Marketing for Law Firms & Lawyers

Legal Content & Social Media Marketing for Law Firms & Lawyers | Social Media | Scoop.it
We provide legal content & social media marketing services to law firms & lawyers. Connect with our legal copywriters & social media strategists.
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Social media a new dilemma for law enforcers - FOX19.com-Cincinnati News ... - FOX19

Social media a new dilemma for law enforcers - FOX19.com-Cincinnati News ... - FOX19 | Social Media | Scoop.it
Social media a new dilemma for law enforcers - FOX19.com-Cincinnati News ...
FOX19
CROWN POINT, Ind. (AP) - The use of social media is forcing changes in Indiana law as police and prosecutors deal with comments on sites like Facebook.
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Television Is About To Change In A Big Way, Thanks To Search | Search Engine Journal

Television Is About To Change In A Big Way, Thanks To Search | Search Engine Journal | Social Media | Scoop.it

Deep impact... America loves TV. Too bad our love affair with it is about to end. But we have “search” to thank for it. Because SEO plays a major role in the content funnel today, it is helping to make TV a thing of the past. Pulling the plug on TV According to Neilson’s 2013 cross-platform report released in March, there is a new segment redefining the TV viewership landscape. Neilson calls them “Zero-TV” households, or more commonly “cord cutters”: families who no longer watch TV. This new segment is still relatively small, at only 5% of the US population, but it is growing at a staggering 22% year over year. But why is America pulling the plug on TV? Viewers are replacing TV with online video. In fact, YouTube alone now serves over 4 billion video views daily, a 30% increase in the last 8 months. But the shift away from TV isn’t just due to the increase in online video content. Search is actually helping to drive this change in viewing habits. How so? In a traditional TV model, SEO really didn’t have a role, because there was no true search functionality. But now that content is moving online, search is at the forefront of the experience. The strong search functionality available with online video gives consumers control over how they engage with content....


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Social Media: What Mistake Are You Making? [VIDEO] | Social Media Today

Social Media: What Mistake Are You Making? [VIDEO] | Social Media Today | Social Media | Scoop.it
We see a lot of brands out there creating profiles on every possible social networking site available. Unfortunately, many brands don't have the time or resources to properly manage and maintain relationships on these social sites.
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How To Get A Million Repins On Pinterest: 5 Questions With Better Homes & Gardens

How To Get A Million Repins On Pinterest: 5 Questions With Better Homes & Gardens | Social Media | Scoop.it

Earlier this month, we learned Better Homes and Gardens ranked in the top five brands for Pinterest boards with the most repins, likes and comments. Here's how they did it.... According to Better Homes and Gardens digital editorial manager Kaelin Zawilinski, BHG started growing their Pinterest audience early on when a few team members received beta Pinterest accounts. Employees from both the print and digital side of the magazine formed an internal group that led the charge to get BHG on Pinterest. “We knew it was a good fit for the brand,” said Zawilinski. As the digital editorial manager, Zawilinski believes BHG’s brand is always evolving and focused on growing among people and age ranges. “It’s all about creating the place where she [the reader] lives. It’s about the home and family she creates there,” said Zawilinksi, “It’s not only her mom’s magazine anymore, it’s her magazine.” As it turns out, Better Homes and Gardens is based in Des Moines, Iowa, the hometown of Pinterest founder Ben Silbermann. “Our offices are right across the street from Ben’s high school,” said Zawilinksi, “In 2011, when Pinterest had just started, I was at a conference and had the opportunity to speak with Ben. I told him how we were using the site and he was floored.” Zawilinski attributes BHG’s Pinterest success to content. “It all comes down to our content,” said Zawilinski, “It’s the type of content that really works well on Pinterest, it’s all very pin-able.”...


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Jeff Domansky's curator insight, June 2, 2013 1:55 PM

Great Pinterest success story.

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How to Get Your Executive Team Active in Social Media

How to Get Your Executive Team Active in Social Media | Social Media | Scoop.it

Want to get your c-suite using Twitter and Facebook? Use these tips to help get them on the hook....

 

Getting executives in social media isn't as simple as signing up for a Twitter handle and asking them to tweet. Instead, you've got to be strategic if you want to get on board. By following these five steps, you can develop a socially savvy executive team;

1) Pick the right executives for the job.

2) Show them why they should care.

3) Let the benefits get personal.

4) Set them up for success.

5) Maintain momentum by checking in periodically....


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Jeff Domansky's curator insight, May 31, 2013 3:18 PM

Really good advice for bringing your execs into social media.

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How to Sell Anything Using Social Media - Case studies, tips

How to Sell Anything Using Social Media - Case studies, tips | Social Media | Scoop.it

Whether your job is to sell cars, homes, insurance, antiques, camp, or widgets, you absolutely can use social media to your advantage. But just like hard-selling doesn't work in person, it doesn't work with social media. Here are five simple reminders about the best processes to use when selling through social media...


Via Jeff Domansky
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Jeff Domansky's curator insight, May 31, 2013 3:15 PM

More reasons to park old-style marketing, especially in social media.

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Social Media, Social Life: How Teens View Their Digital Lives

Social Media, Social Life: How Teens View Their Digital Lives | Social Media | Scoop.it

"Social Media, Social Life: How Teens View Their Digital Lives is the latest research report from Common Sense Media's Program for the Study of Children and Media. We surveyed over 1,000 13- to 17-year-olds nationally to understand how they perceive social media (like Facebook and Twitter) affects their relationships and feelings about themselves."


Via Beth Dichter
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Steph Alexandra's curator insight, August 25, 2014 7:28 PM

"For the vast majority of teens, social and other digital communications media are a daily part of life."

 

Again, this statistic report shows the popularity of public profiling among teens from 13-17 years. 91% of teens have experience using social media, and 51% of teens use a social networking site daily. With such statistics we can consider the social pressures and influence that virtual communication and public profiling has on the younger generation. Though this article doesn't look at the positives and negatives of social media interaction for this particular age group, it is clear to see that having an active public profile on the web is common, if not expected of the younger generation, for the purpose of communication and web literacy. 

 

In understanding how a younger generation operates and interprets public profiling, is to gain a better understanding of web systems, their function and purpose, and of the direction of today's society. 

Amethyst Mayer's curator insight, December 27, 2014 3:50 AM

This article provides insight obtained by research, on how teenagers in America perceive and use the internet regarding social media.

Erica Laing's curator insight, December 29, 2014 1:21 AM

Very interesting study on how teens view their social media accounts and online identity.

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The Art of Getting Retweets | Social Media Today

The Art of Getting Retweets | Social Media Today | Social Media | Scoop.it
As a successful small business owner, you most likely have an active Twitter account and are consistently putting out great content (and if you are a little behind on the twitterverse, here’s some handy tips to help you along the way).

Via Marylene Delbourg-Delphis
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Social media helps robbery victim recover items - kgw.com

Social media helps robbery victim recover items - kgw.com | Social Media | Scoop.it
Social media helps robbery victim recover items
kgw.com
But in this case, social media helped get the stolen items back.
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6 things social media is ruining | Best of the ...

6 things social media is ruining | Best of the ... | Social Media | Scoop.it
If only the consequences of our addiction to status updates stopped at narcissism (6 things social media is ruining. (Number 6 is "our sexual health" - figure out why).
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University of Michigan study links social media and narcissism

University of Michigan study links social media and narcissism | Social Media | Scoop.it
For those Americans unnerved by the popularity of social media sites such as Facebook and Twitter , a new study from the University of Michigan will come as little surprise. And it might even add some smugness.

Via Dr. Susan Bainbridge
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Andreas Kuswara's curator insight, June 11, 2013 9:15 PM

Curious how they got the ethics approval for that, especially the second part of the study; considering the subject of the study, they probably have the least problem compared to the board of ethics.

 

It’s not surprising I supposed, but interesting to see the deeper findings and the difference on age group, gender, cultural background probably. In the place where culture collides, the internet or social network we call it now, do they collide and disappear? Blending one with the other? or different people take things differently. 

Andreas Kuswara's comment, June 11, 2013 9:16 PM
would be interesting to see what they (the supposed to be narcissists) view about privacy? since narcissism is .. in a way contradictive with privacy. isn't it? or not really?
Maggie Giuffrida's curator insight, October 1, 2013 6:44 PM

College students use Twitter & adults use Facebook - they both are searching for approval from their "circle." Maybe it is not just Gen Y'ers but instead just people TODAY. Or to think, college students use Twitter to microphone their lives to the masses & adults use Facebook to seek approval from their already determined "circle of friends." Is there a difference? Absolutely. Approval from legitimate & physical friends has been at the core of maturity for many generations. Today, approval comes from paid advertising accounts sharing hash tags.

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How Social Media After the Boston Bombing Can Be a Recipe for PTSD

How Social Media After the Boston Bombing Can Be a Recipe for PTSD | Social Media | Scoop.it
Monday's horrific events at the Boston Marathon produced equally horrific images, which in the age of social media news meant a constant, unsolicited bombardment of the gruesome aftermath of a gruesome event.
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5 social media technology tips to grow your social media presence

5 social media technology tips to grow your social media presence | Social Media | Scoop.it

Here are 5 easy to implement excellent social media technology tips that will help you grow your presence on social media.... t’s never too late to implement change. We can easily look back and wonder why we didn’t change sooner but that does us not good at all. So look forward, make change and start to-day! So let’s get started. Here are 5 Social Media Tool and Technology tips. So if you’re on the edge and need some help, we’re here for you!....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 2, 2013 1:58 PM

Nice 'n practical social media tips.

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Turkish PM blasts Twitter and social media for spreading ‘lies’ during weekend protests

Turkish PM blasts Twitter and social media for spreading ‘lies’ during weekend protests | Social Media | Scoop.it
Turkish Prime Minister Recep Erdogan has blasted Twitter and social media in general for spreading rumors and "lies" this weekend as police clashed fought with protests in ...
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Social Media Revolution - YouTube

Social Media Revolution (Original) This video was produced in 2009 based on the book Socialnomics by Erik Qualman. There have been two newer versions since t...
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What is Social Media, Anyway? (And Why Managers Should Care)

What is Social Media, Anyway? (And Why Managers Should Care) | Social Media | Scoop.it

What is social media? Seems like a simple question, doesn’t it?

Despite the considerable amount of attention paid to social media by business, the press, and academia, I’d argue that we still don’t have a clear understanding of what social media actually is.

 

When asked to define social media, most people probably rely on something similar to Supreme Court Justice Potter Stewart’s definition of obscenity: “I know it when I see it.” For these people, the definition of social media is formed by its most high-profile examples — Facebook, LinkedIn, and Twitter.

 

One problem with this definition is that these tools are moving targets with continually changing features. Another problem is that these tools are primarily consumer-oriented platforms that may not reflect the many possibilities of social media for business. They encompass part, but not all, of the term. Strike one.


Via The Learning Factor
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The Learning Factor's curator insight, May 30, 2013 7:01 PM

Managers need to keep up with what social media is becoming and how to use it.

Leaders Online's curator insight, May 31, 2013 10:32 AM

Artikel gaat in op kenmerken en typeringen van social media en waarom managers die moeten begrijpen. 

 

"....so that they can understand its strengths and weaknesses for their own business. Customers and employees are often using social media, whether the manager likes it or not. Competitors are innovating and experimenting with social media to conduct their own business faster, at a greater scope, and with broader reach than is possible without these tools......"