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Volkswagen Street Quest

A lovely idea from VW South Africa. They gamified the experience of spotting cars on Google Street View... pretty cool!

 

Volkswagen Street Quest is a Facebook challenge to find and 'Pin' as many Volkswagens on South African roads as possible, using Google's Street View application

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Cannes Prediction – Part 1

Cannes Prediction – Part 1 | Rumour Has It : The Awesomeness Aggregator | Scoop.it
Cannes is always a bit of a lottery.  However, it's been fun to step back and think about what themes we might see emerging this year.  You'll find a wrap up below.

@Dig
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Great deck. Who DigitasLBi think will get the golden beast. Divided by trends and not by category... smart!

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Beck's Playable Poster - On the Streets - YouTube

We unleashed the playable posters onto the public and here's what you thought of it! For more information of these posters and other events going on this mon...
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NESCAFÉ Alarm Clock - YouTube

NESCAFÉ Alarm Clock - YouTube | Rumour Has It : The Awesomeness Aggregator | Scoop.it
Introducing the Nescafé Alarm Cap: the first ever multifunctional cap. The Cap is design to reach every home and show us the best way to wake up is to awaken...
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Brilliant idea from Nescafe creating 3d printed lids that act as alarm clocks, which will only go off when the lids are unscrewed. BOOM

 

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Misereor „PlaCard" - The Social Swipe - YouTube

Seit 1958 leistet das Hilfswerk MISEREOR weltweit Hilfe zur Selbsthilfe. Dabei zählt im Kampf gegen Armut und Ungerechtigkeit jeder einzelne Euro. Um die Sp...
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Build Your Next Handbag From Scratch With These Lego-Like Pieces - PSFK

Build Your Next Handbag From Scratch With These Lego-Like Pieces - PSFK | Rumour Has It : The Awesomeness Aggregator | Scoop.it
Bamin's modular bags make sure you stand out in any crowd.
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APT CB2 - The first real apartment designed live on Pinterest - YouTube

5 Rooms, 5 Days, 5 Guest Pinners, and you. From Wednesday, May 7th to Friday, May 11th help design the first real apartment live on Pinterest by liking your ...
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Grolsch Beer: Interactive Multi-Screen Ads | Digital Buzz Blog

Grolsch Beer: Interactive Multi-Screen Ads | Digital Buzz Blog | Rumour Has It : The Awesomeness Aggregator | Scoop.it
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The First Installation That Makes You Do Nothing - YouTube

If you can't take a break on your own, Amstel Pause will help you out. Just rest for 3 minutes in front of the installation and get a free beer. http://faceb...
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The Last Barfighter - Big Boss Brewing - YouTube

As seen on ENGADGET and CNET: The Last Barfighter is the first ever beer-dispensing arcade game that takes the snore factor out of beer sampling. To the vict...
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The Beer Turnstile Antarctica AlmapBBDO - YouTube

During the Carnival in Rio de Janeiro, the high consumption of alcoholic drinks is the main responsible factor for the increase in traffic accidents. Drunk d...
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Candy Crush Launches Official Candy Crush Candies - DesignTAXI.com

Candy Crush Launches Official Candy Crush Candies - DesignTAXI.com | Rumour Has It : The Awesomeness Aggregator | Scoop.it
Fans of the addictive Candy Crush Saga who can't get enough of it, or can't get enough lives, its maker King.com has launched the first...
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To be expected right?

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smoking hot - YouTube

This is a social experiment to see how smokers are viewed in the dating world. Visit ash.org/smokinghot to cast your vote by swiping right for smoking, not s...
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I wish they actually built some content out of the idea but still a pretty good result using a current and culturally relevant app like Tinder to make a point. 

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Coca-Cola Fair Play Machines - #ShareTheDerby -- English Version - YouTube

Coca-Cola Fair Play Machines - #ShareTheDerby -- English Version - YouTube | Rumour Has It : The Awesomeness Aggregator | Scoop.it
Coca-Cola continues to encourage people to #ShareTheGood. This time with an activation that took place during the Derby Della Madoninna in Milan between Inte...
Vincenzo Annunziata's insight:

We've all had enough of vending machines but this one from Coke is pretty damn good! http://www.youtube.com/watch?v=hd7eOxQ8kgI#t=129 #openhappiness

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Wearhaus Arc - Social music listening reinvented - YouTube

Get your own Arc at http://www.wearhaus.com Wearhaus makes it easy and fun for you to listen to music with others around you. With a simple gesture on the he...
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A new start up has created a new way of sharing music and listen to the same tune together

 
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Carlsberg Border Football - YouTube

In these times of football fever, Carlsberg uses the magic of football to bring people closer. For once, people from both sides of the borders in Belfast, Ni...
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The Barclays Premier League #YouAreFootball Experiment - YouTube

The Barclays #YouAreFootball Experiment. For the first time ever, we scientifically compare the passion of fans in the UK and on the other side of the world....
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PayPal App on the Latest Samsung Gear 2 Smartwatches - YouTube

Using the PayPal app on the Samsung Gear 2 smartwatch, users can check-in to pay at local stores, redeem offers, send money to friends instantly and receive ...
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Selfie - YouTube

See the full length version of Selfie: http://youtu.be/BFkm1Hg4dTI Join the conversation at #BeautyIs Share what beauty means to you at http://dove.us/realbe...
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Heineken Pioneering Bar - YouTube

We are the first one in Taiwan that used 'Leap motion' technology to encourage customers to have a personal experience by interacting with the brand and shar...
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Carlsberg puts friends to the test - YouTube

http://www.facebook.com/Carlsberg/. A phone call in the middle of the night: your best friend is in trouble. Would you go out and help him? Carlsberg tests s...
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#BRINGDOWNTHEKING - YouTube

People rise up! Tweet #bringdowntheking to help us bring the statue of Joffrey down. Check out live progress bit.ly/1iXPAde #gameofthrones http://bit.ly/OfL9PV
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Share for Dogs - YouTube

These cute puppies figured out a clever way to raise money for dogs in need. Now all you need to do is watch. For more information visit http://www.pedigreea...
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This is so simple yet so damn clever. Pedigree has launched a video that has a pre-roll ad at the beginning, meaning that the more people share the ad, the more they'll raise through the placement of the ad. SCHWEET

 

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Don't let this be my #LastSelfie - YouTube

Kun et øjeblik. Sådan oplever vi billeder på Snapchat. For at sætte fokus på hvor hurtigt det kan gå, hvis vi ikke passer bedre på nogle af klodens fantastis...
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Very clever use of Snapchat. #lastselfie

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