Crowdfunding & Gamification: What's Next | Digital Cinema - Transmedia | Scoop.it

When the lit match of gamificaiton hits the exposed jet fuel of crowdfunding both will feed speed, scale and intelligence into the other. I've read the Forrester report that predicts 80% gamification failure by 2015 and have two thoughts. 

1. 80% failure is about the normal Internet marketing "hit" rate.

2. That means 20% are going to win BIG, very big.

The combination of gamification and crowdfunding is more likely than not to be in that 20% winner category.  


Via Martin (Marty) Smith, Jose Nevarez