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Why Retail Is Returning To The Brick-And-Mortar - PSFK

Why Retail Is Returning To The Brick-And-Mortar - PSFK | Retail & Marketing Strategies | Scoop.it
PSFK, with The Curve Report from NBCUniversal Content Innovation and Creative Marketing, examines fresh takes on analog retail models.
The Mann Group's insight:

The customer experience can not be overstated. If a business does not actively work and train a meaningful CEM program, they are doomed.

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Holiday Shopping Fast Out Of The Gate

Holiday Shopping Fast Out Of The Gate | Retail & Marketing Strategies | Scoop.it
The US holiday shopping season is off to a strong start. The first three weeks of the season, from November 1st to November 20th, show strong growth in e-commerce orders and revenue, as well as in
mobile shopping.
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Malled: The Hollowing Out of an American Institution. 'We Surrender'

Malled: The Hollowing Out of an American Institution. 'We Surrender' | Retail & Marketing Strategies | Scoop.it
On a crisp Friday evening in late October, Shannon Rich, 33, is standing in a dying American mall. Three customers wander the aisles in a Sears the size of two football fields. The RadioShack is empty. A woman selling smartphone cases watches “Homeland” on a laptop.
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Farfetch CEO on what's in store for high street retail (Wired UK)

Farfetch CEO on what's in store for high street retail (Wired UK) | Retail & Marketing Strategies | Scoop.it
"Ninety percent of transactions still happen in stores," José Neves, CEO of Farfetch, told the audience at WIRED Retail. "New stores of the future will still have an element of the physical, but it will be augmented by a range of technologies and services"
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60% of Shoppers Welcome Beacons, 30% Redeem Offers

60% of Shoppers Welcome Beacons, 30% Redeem Offers | Retail & Marketing Strategies | Scoop.it
Shoppers who receive beacon-triggered messages appear to be OK with getting them. And in-store beacon campaigns also are impacting shopper behavior, based on a new analysis of tens of thousands of
beacon-triggered interactions at a number of retailers.
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The Death And Rebirth of the American Mall

The Death And Rebirth of the American Mall | Retail & Marketing Strategies | Scoop.it
Malls are dying—but a dead mall gives a community the chance to rebuild something that might have been doomed to begin with
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Fewer Consumers To Shop Thanksgiving Weekend

Fewer Consumers To Shop Thanksgiving Weekend | Retail & Marketing Strategies | Scoop.it
But the number of "maybes" -- those who say they will base their decision to brave the crowds on whether or not they see deals that tempt them -- are actually up, with 72.5 million classifying
themselves as possibles, compared to 71 million last year at this time.
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45% Frequently Use Shopping Apps, 90% Use Phones in Bed

45% Frequently Use Shopping Apps, 90% Use Phones in Bed | Retail & Marketing Strategies | Scoop.it
While mobile has changed how people shop, it doesn't mean retailers have kept up with the transformation. And shoppers aren't stopping there, with ever increasing desires for more mobile services from
retailers. The majority (60%) of smartphone owners say having a mobile device has changed how they shop, according to a new study.
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Tech + Aesthetics: 4 Ways To Design Retail Stores People Want To Shop In

Tech + Aesthetics: 4 Ways To Design Retail Stores People Want To Shop In | Retail & Marketing Strategies | Scoop.it
Content Strategy Development For B2B Companies
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3 Consumer Behavior Trends Shaping the Future of Retail

3 Consumer Behavior Trends Shaping the Future of Retail | Retail & Marketing Strategies | Scoop.it
Consumer Behavior Trends in 2015. What Retail Marketers should know about mobile, technology and e-commerce to drive fashion + retail sales online and instore.
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Unhappy customers can pay off for other companies - Futurity

Unhappy customers can pay off for other companies - Futurity | Retail & Marketing Strategies | Scoop.it
A customer's bad experience doesn't ruin them for the whole day, say researchers. It's an opportunity for a second company to swoop in and win them over.
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Warby Parker Adds Storefronts to Its Sales Strategy

Warby Parker Adds Storefronts to Its Sales Strategy | Retail & Marketing Strategies | Scoop.it
Warby Parker made its name selling affordable, hipster-chic eyeglasses on the Web; now it’s finding brick-and-mortar success, too.
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Barneys CEO Mark Lee - Dirk Standen Interview - The Future of Shopping - Style.com

Barneys CEO Mark Lee - Dirk Standen Interview - The Future of Shopping - Style.com | Retail & Marketing Strategies | Scoop.it
The Future of Shopping, Part Three: Mark Lee
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5 Predictions for Customer Experience Management in 2015 - 'Net Features - Website Magazine

5 Predictions for Customer Experience Management in 2015 - 'Net Features - Website Magazine | Retail & Marketing Strategies | Scoop.it
By Nate Barad, Sitecore In 2014, we heard a lot about this thing called customer experience. The challenge is that most organizations aren’t doing much to change the way they operate in the face of this coming trend.

Via Fred Zimny
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The Hidden Mobile Influence on Holiday Shopping

The Hidden Mobile Influence on Holiday Shopping | Retail & Marketing Strategies | Scoop.it
The mobile holiday shopping season has begun. Yes, the overall holiday shopping is underway as well, with the kickoff of Black Friday today. All eyes will be on today's sales as well as those on the
coming Cyber Monday as the shopping season starts its trajectory.
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They See You When You're Spending: How Pros Track Holiday Shoppers

They See You When You're Spending: How Pros Track Holiday Shoppers | Retail & Marketing Strategies | Scoop.it
A cottage industry has sprung up to forecast and measure holiday shopping
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The Fashion Law

The Fashion Law | Retail & Marketing Strategies | Scoop.it
The Fashion Law Exclusive - A study by MarkMonitor reveals that while the number of online shoppers seeking out counterfeit goods is not increasing very
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Shopping Already Stronger Barreling Into Black Friday

Shopping Already Stronger Barreling Into Black Friday | Retail & Marketing Strategies | Scoop.it
Those gains come at a time when retailers have done all they can to disrupt the traditional shopping calendar, with Thanksgiving Day openings and more Cyber Monday promotions stealing attention away
from Black Friday.
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Retailers Look to Technology to Trim Holiday Merchandise Returns

Retailers Look to Technology to Trim Holiday Merchandise Returns | Retail & Marketing Strategies | Scoop.it
Holiday return rates are three times the usual, costing sellers billions
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Why Brands and Retailers Are Running With the 'Slow Fashion' Movement - ForbesLife

Why Brands and Retailers Are Running With the 'Slow Fashion' Movement - ForbesLife | Retail & Marketing Strategies | Scoop.it
With an influx of conscious and ethically-produced products hitting the marketplace as the fashion industry strives to improve its production processes, sustainability has never been so chic.
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Retailers

Retailers | Retail & Marketing Strategies | Scoop.it
This year has seen an unprecedented number of retail breaches. We have heard the story; retail store hacked through point-of-sale terminals, X number of cards were compromised.
What doesn’t get ta...
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Retail Holiday Kickoff: Will Orange Become Shoppers' New Black?

Retail Holiday Kickoff: Will Orange Become Shoppers' New Black? | Retail & Marketing Strategies | Scoop.it
For decades, these post-Thanksgiving deals and hyped promotions have served as the official kickoff to holiday shopping. But this year, several major retailers seem to have tilted that tradition on
its head.
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This Technology Makes It Possible to A/B Test Brick-and-Mortar Stores

This Technology Makes It Possible to A/B Test Brick-and-Mortar Stores | Retail & Marketing Strategies | Scoop.it
Imagine how many video cameras there are in retail stores around the world. Now imagine the usefulness of turning those cameras’ millions of hours of video—of shoppers’ in-store interactions and activity—into simple, optimizable, visual data.
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Where Image Recognition Technology Is Headed For Retailers: Cortexica Interview

Where Image Recognition Technology Is Headed For Retailers: Cortexica Interview | Retail & Marketing Strategies | Scoop.it
An exclusive interview with Steve Semenzato, co-founder and VP of business development at Cortexica about where visual search is headed, the role deep learning and data will play in its development, and the fact we’re five years out from this having true mainstream application.
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Barneys CEO Mark Lee - Dirk Standen Interview - The Future of Shopping - Style.com

Barneys CEO Mark Lee - Dirk Standen Interview - The Future of Shopping - Style.com | Retail & Marketing Strategies | Scoop.it
The Future of Shopping, Part Three: Mark Lee
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